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Car-Buyers Flock to ZAP's Auction of SMART Car on eBay
SANTA ROSA, Calif., Dec. 9 /PRNewswire-FirstCall/ -- Within hours of putting
the first legal U.S. SMART Car on eBay, bidders rushed to become the first to
own one, said U.S. distributor ZAP (OTC:ZAPZ) (BULLETIN BOARD: ZAPZ) .
ZAP says that over 10,000 people have visited the eBay auction site, according
to the eBay counter, and 239 people have put the SMARTCAR on their eBay Watch
List. ZAP is selling the first DOT and EPA approved version of the car in the
United States. Bidding for the SMART Car rose to $23,556.78 as of today at
9:15 AM PST. To view the auction, which runs through December 16, visit
http://www.ebay.com/ and search using the keywords 'SMART Car' under eBay
Motors.
Since announcing its intentions to sell the SMART Car in the U.S., ZAP has says
8,100 hand-raisers have visited its website stating their intent to purchase
the two passenger microcar. Car-buyers are now placing reservation fees to be
next in line to purchase the cars when they go on sale, sometime in early 2005,
says CEO Steve Schneider.
ZAP said that the auction had to be reinitiated after it was discovered that
new technical information needed to be added, including a misprint on the
Vehicle Identification Number. EBay software does not allow the change of
information without re-listing the auction.
Frank Giovinazzi, Web Editor for the American International Auto Dealers
Association (AIADA), called the move "marketing genius." His article reports
that the SMART Car has already sold in over 30 countries, more than 500,000
units globally. ZAP, which has become one of the most recognized brands in
advanced transportation, was named in Advertising Age's Marketing 100 in 2000
for its innovative marketing.
ZAP is moving ahead with the U.S. marketing and distribution for the SMART Car
after announcing federal DOT and EPA approval on November 22 at the San
Francisco International Auto Show. ZAP is working to establish a nationwide
dealer network that caters to energy-efficient car-buyers, including cars that
run on electricity and fuel cells.
All the traffic to ZAP's listing of the SMART Car on eBay has also attracted
attention to its other innovative transportation and energy products. ZAP's
Information Technology Manager Yuan Wang says that sales for ZAP's new Portable
Energy and ZAPPY3 electric scooter have been increasing based on the interest
in the SMART Car.
ABOUT ZAP
ZAP has been a leader in clean transportation technologies since 1994,
delivering more than 85,000 vehicles to customers in more than 60 countries. A
public company, ZAP is traded on the Over-the-Counter stock exchange under the
symbol ZAPZ. The company offers a variety of advanced technology vehicles,
including electric cars, bicycles, scooters, motorbikes, underwater scooters
and more. For more information, visit http://www.zapworld.com/ or call
+1-707-525-8658. ZAP is not affiliated with, or authorized by, smart gmbh, the
manufacturer of SMART automobiles, or the smartUSA division of Mercedes-Benz
LLC, the exclusive authorized U.S. importer and distributor of those vehicles.
ZAP purchases its vehicles from non-affiliated direct importer Smart-Automobile
LLC.
Forward-looking statements in this release are made pursuant to the "safe
harbor" provisions of the Private Securities Litigation Reform Act of 1995.
Investors are cautioned that such forward-looking statements involve risks and
uncertainties, including, without limitation, continued acceptance of the
Company's products, increased levels of competition for the Company, new
products and technological changes, the Company's dependence upon third-party
suppliers, intellectual property rights, and other risks detailed from time to
time in the Company's periodic reports filed with the Securities and Exchange
Commission.
DATASOURCE: ZAP
CONTACT: media, Alex Campbell, +1-707-525-8658, ext. 241,
, or investors, Steven Kim, +1-707-525-8658, ext. 298,
, both of ZAP
Web site: http://www.zapworld.com/