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Share Name | Share Symbol | Market | Type | Share ISIN | Share Description |
---|---|---|---|---|---|
Teleunit | LSE:TLU | London | Ordinary Share | IT0003664080 | ORD EUR0.0125 |
Price Change | % Change | Share Price | Bid Price | Offer Price | High Price | Low Price | Open Price | Shares Traded | Last Trade | |
---|---|---|---|---|---|---|---|---|---|---|
0.00 | 0.00% | 0.35 | 0.00 | 01:00:00 |
Industry Sector | Turnover | Profit | EPS - Basic | PE Ratio | Market Cap |
---|---|---|---|---|---|
0 | 0 | N/A | 0 |
RNS Number:6692A Teleunit S.p.A 23 July 2007 23 July 2007 Teleunit S.p.A ("Teleunit S.p.A" or "the Company") Neomobile update Teleunit SpA is pleased to provide an update on Neomobile, its wholly-owned subsidiary operating in the mobile content services D2C (direct to consumer) market. Neomobile was separately incorporated in February 2007, a strategic move designed to increase market visibility and spur international expansion. Neomobile SpA (previously Teleunit SpA's Mobile Content Services division) has now expanded its operations into Spain, where since mid-June it has been active in supplying premium content to end-users under the brand name "Dindo". As stated in Teleunit's FY2006 Results, one of Neomobile's strategic goals was the deployment of services into a third country by H22007, a target which it has achieved ahead of schedule. A dedicated country manager operating from Madrid is currently overseeing local operations with the full support of the Italian team. Spain's high degree of mobile penetration and sizeable youth generation make it a premier market for the provision of mobile content services. Furthermore, deploying services in the Spanish language also provides Neomobile with a strong stepping stone for eventual expansion into South American countries. This region provides an interesting opportunity for Neomobile due to its size, language uniformity and relatively underdeveloped mobile content markets. In Spain, Neomobile has been supplying its D2C services under the subscription-based business model, a strategy which has proven to be successful in both Italy and Turkey. Neomobile's cross-operator shortcode 5033 (active on Telefonica, Vodafone and Orange networks) provides access to 100% of the Spanish market. Users acquire content by sending an SMS containing a content code (specific to the content requested) to the brand's proprietary shortcode. The shortcode and content codes are publicised through extensive and targeted print advertising and through television advertising campaigns via the innovative "telepromotion format" already succesfull in Italy. In line with the experience acquired through VIPMobile, the latest brand deployed in Italy and advertised exclusively through Neomobile's proprietary WAP portal, end users in Spain can also acquire content by accessing the brand's Spanish WAP portal. Content can thus also be downloaded directly onto the users mobile phone and billed to his monthly statement. Content is principally sourced from Neomobile's extensive portfolio of content partners with the balance created in house. This allows for flexibility in supplying cutting edge and targeted content to Spanish users in line with dominant trends and fashions. Management expects margins to remain in line with the overall business due mainly to revenue sharing structures similar to those negotiated in Italy and Turkey and due to the in-house content provision platform which has eliminated reliance on costly outsourced technology and content provision. Furthermore it expects that from the beginning of 2008 Spain will already provide significant contributions to Neomobile's revenues. Gianluca D'Agostino, CEO of Neomobile, comments: "Over the last few years the Mobile Content market has been experiencing a real boom and we believe that in the future the mobile multimedia revolution that is currently underway will gain increased momentum. With the incorporation of Neomobile, our Shareholders have demonstrated that they believed in the development of the Mobile Content Services division of Teleunit and in its potential for growth. The recent expansion of our operations into Spain is furthermore indicative of our determination to meet market forecasts and drive value for Shareholders going forward. Neomobile has now reached a leadership position in the B2C market and its success lies in an innovative business model and the quality of its services. We are currently working hard with our partners in order to develop new applications for the mobile entertainment world, and with strategic consultants to elaborate further on our strategy for international expansion." Gianfranco Cimica, CEO of Teleunit SpA, comments: "I am very pleased with the decision taken in February of this year to separately incorporate Neomobile as a wholly owned subsidiary of Teleunit SpA. Neomobile's Management has consistently met Company targets, and the successful launch of services in Spain further compounds this. As of June 30th 2007, Neomobile had a global active subscriber base of 800.000 (year-end 2006: 600,000), a number which is growing at a monthly average compounded rate of 5%. Revenues per customer and margins have to date been consistently higher than comparable companies and I have no doubt that, going forward, Neomobile will be a significant value driver for Teleunit Shareholders. I look forward to updating the market on its progress in the upcoming half year results." Notes to editors: Neomobile is a wholly-owned subsidiary of the Teleunit Group and operates in the mobile content services D2C (Direct to Consumer) sector. The Company began operations in 2004 as the Mobile Content Services division of Teleunit SpA. The division was then incorporated as Neomobile SpA in February 2007, a strategic move designed to increase market visibility and spur international expansion. Since its inception, Neomobile has shown consistent growth in revenues, profitability, and subscriber numbers. The Company currently has offices in Rome, Perugia, Istanbul and Madrid, where it markets its services under the brands Dindo, VIP Mobile and Dito Mito. Neomobile's success lies in its extensive marketing know-how and innovations, and provision of first-class customer service. For more information on Neomobile, please visit the website www.neomobile.it. - Ends - For further information: Teleunit S.p.A Gianfranco Cimica, CEO Tel: +39 075 528 3939 Daniel Stewart Tom Jenkins Tel: +44 (0) 207 776 6550 tom.jenkins@danielstewart.co.uk ---------------------------------- This information is provided by RNS The company news service from the London Stock Exchange END MSCPUUUPMUPMUBW
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