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0GJ1 Mag Interactive Ab (publ)

24.00
0.00 (0.00%)
Last Updated: 01:00:00
Delayed by 15 minutes
Share Name Share Symbol Market Type Share ISIN Share Description
Mag Interactive Ab (publ) LSE:0GJ1 London Ordinary Share SE0010520908 MAG INTERACTIVE ORD SHS
  Price Change % Change Share Price Bid Price Offer Price High Price Low Price Open Price Shares Traded Last Trade
  0.00 0.00% 24.00 0.00 01:00:00
Industry Sector Turnover Profit EPS - Basic PE Ratio Market Cap
Prepackaged Software 362.18M 561k 0.0212 1,132.08 635.88M

Tile Mansion ready for global launch

29/06/2022 7:32am

PR Newswire (US)


Mag Interactive Ab (publ) (LSE:0GJ1)
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Puzzle adventure Tile Mansion already engages thousands of players and shows the highest ARPDAU in the portfolio.

STOCKHOLM, June 29, 2022 /PRNewswire/ -- MAG Interactive is excited to announce that Tile Mansion, developed by MAG's Apprope studio, is ready to proceed to global launch during the summer months.

Tile Mansion is a puzzle adventure with mahjong-inspired game mechanics and a renovation and decoration theme. The game is developed based on Word Mansion's game engine, where different parts of the engine can be replaced in modules - for example with a different basic mechanic - to be able to quickly test new combinations of game categories on the market.

Tile Mansion was soft-launched in MAG's third quarter (March - May) after positive results in several market tests. During Q3, the game was developed further, new features were added, monetization was improved and thanks to continued strong KPIs, user acquisition (UA) could also be increased during the month of June. Tile Mansion already engages thousands of players and generates approximately 4% of MAG's daily revenue. In this early growth stage, the game also shows the highest average revenue per daily active user (ARPDAU) of all games in the portfolio.

"We are pleased that Tile Mansion is now ready for global launch. What we have accomplished is the result of the passionate work that our Apprope studio has put in together with other teams at MAG. We will continue to add new content and accelerate UA investments and plan to expand to more markets continuously throughout the summer. We now count Tile Mansion as a growth game for MAG and haven't been this excited about a game release since the launch of Wordzee in 2019," says Daniel Hasselberg, CEO of MAG Interactive.  

For additional information, please contact:
Tove Bengtsson / Marketing Communications Manager
+46(0)72-2207322 
tove.bengtsson@maginteractive.com

This information was brought to you by Cision http://news.cision.com

https://news.cision.com/mag-interactive/r/tile-mansion-ready-for-global-launch,c3592586

The following files are available for download:

https://news.cision.com/mag-interactive/i/tile-mansion-icon,c3065389

Tile Mansion icon

https://news.cision.com/mag-interactive/i/tile-mansion-logo,c3065390

Tile Mansion logo

 

Copyright 2022 PR Newswire

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