Provides Leading Television

JumpTV Inc.
02 March 2007


JumpTV Provides Leading Ethnic Television to Joost(TM)


Internet Television Pioneers Partner to Provide Video-on-Demand Programming From
Around the World on Joost


TORONTO -- (MARKET WIRE) -- March 02, 2007 -- JumpTV Inc. (AIM: JTV) (TSX: JTV)
(www.jumptv.com), the world's leading broadcaster of ethnic television over the
Internet, has partnered with JoostTM (www.joost.com), the world's first
broadcast-quality, free-to-air Internet television service, to make a
significant portion of JumpTV's library of video-on-demand television content
available on a series of exclusive JumpTV-branded ethnic television vertical
"channels" on the Joost platform.


JumpTV currently broadcasts live over the Internet thousands of popular
television programs, news, music and sporting events from 270 channels from over
70 countries around the world on a subscription and advertising supported basis.


The initial JumpTV offering on Joost will feature programming regularly gathered
from JumpTV's digitally rights compliant international television roster. The
first JumpTV "channels" on Joost will feature popular Spanish-language series
from Colombia, Chile and Peru, in addition to Arabic-language comedy, drama and
news programs from some of the leading broadcasters in the Middle East.


JumpTV will be adding new programming on a daily or weekly basis, and intends to
launch several more channels on Joost in other languages, including but not
limited to Romanian, Turkish, Russian and Bengali.


Commenting on the partnership, Kaleil Isaza Tuzman, president and chief
executive officer of JumpTV International stated, "We see Joost as a unique and
important distribution/programming partner. Like us, the Joost team innately
understands the power of viral, high-affinity long-tail content -- for example,
JumpTV's ethnic TV programming. Given the track record of the Joost founders, we
believe that the Joost platform could be as transformational for online
television as their previous ventures have been."


Yvette Alberdingkthijm, executive vice president of content strategy and
acquisition of Joost said, "Content owners like JumpTV, with a diverse offering
of channels that feed the global appetite for streamed online content, are a
perfect match for Joost. Partnering with JumpTV will allow our viewers access to
the best in global television programming in an Internet rights-compliant
fashion."


Mike "JB" John-Baptiste, head of global distribution for JumpTV, said, "Joost, 
like JumpTV has been securing programming from key licensors of television 
content, so we were pleased to see that they recognized our singular commitment 
and leadership in ethnic television."


JB continued, "JumpTV is committed to providing our TV broadcaster
content partners the broadest audience on the Internet as possible -- whether
through ISPs, mobile carriers or Internet portals."


The partnership between Joost and JumpTV involves sharing of advertising
revenues on the JumpTV-branded channels.


About JumpTV


JumpTV (AIM: JTV) (TSX: JTV) is the world's leading subscription-based
broadcaster of ethnic television over the Internet. With over 270 channels from
70+ countries, JumpTV delivers its subscribers full-screen news, sports and
entertainment content on a real-time basis from all corners of the globe. JumpTV
has subscribers from over 100 countries who view channels on the JumpTV online
network via high-speed Internet connections on their home computers, laptops,
Internet-enabled televisions and mobile phones.


About JoostTM


JoostTM provides a new way of watching TV that combines the best of full-screen
television entertainment with online interactive and community benefits to bring
an unprecedented selection of video content to viewers anytime, anywhere. Joost
is based on a state-of-the-art, secure, peer-to-peer streaming technology. To
learn more about Joost or to become a beta-tester, visit www.joost.com.


Forward looking statement


Certain statements herein may constitute forward-looking statements, including
those identified by the expressions "may", "will", "should", "could",
"anticipate", "believe", "plan", "estimate", "potential", "expect", "intent" and
similar expressions to the extent they relate to the Company or its managements.
These statements reflect the Company's current expectations and are based on
information currently available to management. These forward-looking statements
are subject to a number of risks, uncertainties, assumptions and other factors
that could cause actual results or events to differ materially from current
expectations, including the matters discussed under "Risk Factors" contained in
the Company's prospectus (admission document) dated August 1, 2006 and the
matters discussed under "Risk Factors" contained in the Company's final short
form prospectus dated February 19, 2007. These forward-looking statements are
made as of the date hereof, and the Company assumes no obligation to update or
revise them to reflect new events or circumstances.



PR / IR Contacts

North America:
Lewis Goldberg / Jeff Goldberger
KCSA Worldwide
[phone] / [phone]
[e-mail] / [e-mail]


UK:
Alex Mackey
Catullus Consulting
[phone]
[e-mail]


Joost:
Brian Baumley
Cohn & Wolfe for Joost
212-798-9813
[e-mail]



SOURCE:  JumpTV



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