Agreement with Betfair

RNS Number:2077K
Interactive Gaming Holdings PLC
10 October 2006


Press Release                                               10 October 2006





                        Interactive Gaming Holdings Plc


                            ("IGH" or "the Group")


                IGH customers to benefit from Betfair's services


Interactive Gaming Holdings Plc (AIM: IGH), the online sports betting and gaming
operator, announces that it has entered into an agreement with Betfair, the
world's leading online betting exchange, to integrate its exchange into IGH's
back end betting systems.  IGH operate the Premier Bet and Heathorns betting
brands.  This is the first agreement of its kind with a bookmaker and it will
further expand the Group's comprehensive offering and deliver additional
benefits to customers such as improved betting odds.


IGH will receive an automatic feed from Betfair of events, markets, selections
and prices allowing the Group to offer its customers a wide range of markets
including in-running betting.  IGH will also have the ability to set prices in
relation to Betfair's current market prices and to hedge either automatically or
manually depending on IGH's current liabilities. In addition, IGH will receive
an automatic arbitrage alert should its prices offer arbitrage opportunities.


Semi and fully automatic modes will allow IGH  to continue to take bets from
marked customers regardless of their risk.  With sufficient liquidity in the
exchange, bets can be taken with no limit.


Steve Burns, CEO of Betfair, commented:  "We are delighted to have entered into
this agreement with Interactive Gaming Holdings.  The partnership will offer
clear operational synergies to both companies and broaden the markets currently
targeted."


Commenting on the agreement, John Heaton, CEO, of Interactive Gaming Holdings,
said:  "The alliance with Betfair provides Premier Bet and Heathorns with the
exciting opportunity of offering customers access to a wider range of betting
markets with the additional convenience of being able to access these from a
single account."



"The agreement has enhanced IGH's competitive advantage in the market place and
we are confident that the partnership will attract customers from other betting
markets over time."



                                   -  ends  -





For further information:
Interactive Gaming Holdings Plc
John Heaton, Chief Executive                           Tel: [phone]
[e-mail]                                                  www.igh.com



Media enquiries for Interactive Gaming Holdings Plc:
Abchurch
Chris Lane / Franziska Bohnke                          Tel: [phone]
[e-mail]                      www.abchurch-group.com



Notes to Editors

Interactive Gaming Holdings plc is a leading online sports betting and casino
operator listed on the AIM market of the London Stock Exchange.


IGH provides its customers with a complete gaming experience offering seamless
integration between traditional sports betting and its casino products.


The Group's strategy is to enhance organic growth by focusing on selective
value-enhancing acquisitions within the online sports betting and gaming
sectors.  In addition to IGH's existing customer base, the Company is actively
pursuing, under revenue share agreements, white-label opportunities with
significant brand names.


To date, IGH has made two acquisitions, namely Heathorns, the world's oldest
established bookmakers in March 2005, and Premier Bet, a fixed odds bookmaker
based in London, in August 2005.


The Group, in accordance with US legislation, does not have any operations in
the US nor accept bets from US citizens on any product.


Further information on Interactive Gaming Holdings can be found at www.igh.com.




                      This information is provided by RNS
            The company news service from the London Stock Exchange
END

AGRMLBPTMMAMBRF_SN_RNS2077K_SU_RNSTEST_XX_070125.6158_RZ__RT_R.xRoute.0.3
~