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DIGI Diginfraconacc

10.081
-0.203 (-1.97%)
19 Jul 2024 - Closed
Delayed by 15 minutes
Name Symbol Market Type
Diginfraconacc LSE:DIGI London Exchange Traded Fund
  Price Change % Change Price Bid Price Offer Price High Price Low Price Open Price Traded Last Trade
  -0.203 -1.97% 10.081 10.056 10.096 0 16:35:27

Interim Results

24/11/2008 7:00am

UK Regulatory


    RNS Number : 7304I
  Digital Marketing Group PLC
  24 November 2008
   


    Date:                24 November 2008
    On behalf of:    Digital Marketing Group plc ("DMG", "the Company" or "the Group")
    Embargoed:     0700hrs


    Digital Marketing Group plc
    Interim Results 2008/9

    Digital Marketing Group plc (AIM: DIGI), the digital direct marketing specialists, today announced its interim results for the six
months ended 30 September 2008.

    Performance Highlights

    * Gross profits up 27% to £18.72m (2007: £14.77m). Organic gross profit growth 12% 
    * EBITDA before charges for share options up 26% to £3.85m (2007: £3.06m). Organic EBITDA before charges for share options growth 10%
    * PBT before charges for share options and amortisation up 35% to £3.37m (2007: £2.49m). Organic PBT before charges for share options
and amortisation growth 17%
    * Net debt reduced by 58% to £1.82m from £4.33m
    * All earnout liabilities relating to prior year acquisitions have been settled
    * £9.27m of undrawn borrowing facilities taking into account credit cash balances as at 30 September 2008 (2007: £6.74m)
    * Adjusted basic EPS (profit before tax, amortisation and charges for share options less current tax charge) up 17% to 3.75p (2007:
3.20p) 

    Commenting on the results, Stephen Davidson, Chairman of Digital Marketing Group plc, said: "In the worst economic conditions for
decades this is a truly excellent set of results. The combination of a single minded focus on digital direct marketing and our strong and
experienced management team continues to deliver for our shareholders. The financial health of the company is also very strong with net debt
of £1.82m (2007: £4.33m). The Group has settled all its earnout liabilities and gearing decreased to 4% at 30 September 2008 (2007: 11%). As
at 30 September the Group had £9.27m of undrawn borrowing facilities taking into account credit cash balances (2007: £6.74m). With good
revenue visibility we are approaching the second half of the year in a spirit of cautious optimism."

    Ben Langdon, Chief Executive, added: "Digital Marketing Group is now the third largest digital marketing agency in the UK. This alone is
a significant achievement. Our strong financial performance is an endorsement of our strategic decision to focus on digital and data and
evidence of the continuing shift in spend away from traditional media. We will continue to benefit from this trend through recession as
clients recognise the value in measurable media that delivers ROI. Finally, our success at leveraging our strong client base is evidence of
the effective integration that has taken place over the last two years at DMG. We are well placed financially to benefit from any
consolidation that may take place in this industry."


    Enquiries:

 Digital Marketing Group plc                www.digitalmarketinggroup.co.uk
 Ben Langdon, Chief Executive           via Redleaf Communications 
                                                                           
  
 Redleaf Communications                 DMG@Redleafpr.com
 Emma Kane/Paul Dulieu/Kathryn Hurford  Tel: 0207 566 6700
                                                                           
  
 Cenkos Securities                                                         
 Ivonne Cantu/Julian Morse              Tel: 0207 397 8900

    Notes to Editors:

    * Digital Marketing Group (AIM: DIGI) listed on AIM in October 2006, employs over 650 people and has a market capitalisation of circa
£50m. 

    * Digital Marketing Group is a digital communications group that uses the principles of direct marketing to inform everything that it
does. Its philosophy is that "Good digital marketing is good direct marketing".

    * Digital Marketing Group is the 3rd biggest digital marketing agency in the UK (NMA Magazine Sep 2008)

    * Digital Marketing Group is not a marketing services group. It is a specialist in digital communications and underpins its expertise
with some of the best direct and data marketing people in the UK.

    * At the heart of the company is Digital Brain - a process which enables the real time integration of "digital, direct and data". This
helps create unique contact strategies for each individual based on their historical data and real time interactions regardless of channel.
    Digital Marketing Group's development strategy consists of three key elements:
    * "organic growth" - driven by the inherent growth within the acquired businesses and the application of a group business development
programme; 
    * "buy and build" - through the acquisition of a number of well run and profitable businesses with complementary skills in digital
direct marketing; and
    * the creation of new revenue streams from within the existing talents and resources of the group.

    Digital Marketing Group operates three business segments:

    1. Online Marketing and Media

    * The online marketing and media segment is the company's largest segment and employs over 200 staff in offices across the UK.

    * The segment offers clients an integrated package of online marketing and media services including PPC, SEO, Web design and build,
E-commerce, Online PR, Social Media, Online Brand Consultancy, CRM, E-CRM, Viral Marketing, Online advertising, Online media planning and
buying, and Mobile marketing. These services are integrated with the other services in the group through Digital Brain.

    2. Data Services 

    * Data services and consulting are provided by Jaywing, employing over 100 consultants in online and offline data and information
services, delivered and integrated with other services in the group via Digital Brain.

    3. Direct Marketing 

    * The direct marketing segment develops and executes direct marketing campaigns through voice channels as well as offline and online
media. These campaigns are based on highly targeted customer information and dynamic data management and are integrated through the use of
Digital Brain. The direct marketing segment employs over 300 people.

    Publication quality photographs are available via Redleaf Communications.
      INTERIM RESULTS

    The Group reported revenues of £26.48m which is up 20% year on year (2007: £22.14m). 

    Gross profit, which represents revenue less direct costs of sales, is an important measure in our industry and I am also pleased to
report a gross profit of £18.72m which is up 27% year on year (2007: £14.77m). Like for like gross profit growth is 12%.

    EBITDA before charges for share options of £3.85m is up 26% year on year (2007: £3.06m) and on a like for like basis growth is 10%.

    Profit before tax, amortisation and charges for share options of £3.37m is up 35% year on year (2007: £2.49m). On a like for like basis,
excluding the impact of acquisitions in 2007, profit before tax, amortisation and charges for share options growth is 17%. Reported profit
before tax of £1.00m is up 19% year on year (2007: £0.84m).

    The adjusted EPS (profit before tax, amortisation and charges for share options less current tax charge) is up 17% to 3.75p (2007:
3.20p). 



    ACQUISITIONS AND FINANCING

    The Group's financial position remains strong with net debt of £1.82m (2007: £4.33m). The net debt figure reflects £2.65m spent on earn
out payments during the last six months in relation to the previous acquisitions of Cheeze Limited and Graphico Limited. As at 30 September
2008, the Group had settled all its earn out liabilities. 

    Gearing (net debt as % of total equity) decreased to 4% at 30 September 2008 (2007: 11%). As at 30 September the Group had £9.27m of
undrawn borrowing facilities taking into account credit cash balances (2007: £6.74m). 

    In October 2008 the Group secured £4m of additional banking facilities through a £2m increase in the existing revolving credit facility
and an additional £2m term loan repayable over three years.  

    In October 2008 the Group completed the acquisitions of Cybercom Group UK Limited, Gasbox Limited and Prodant Limited. Total upfront
cash payments relating to these acquisitions were £7.2m, with further deferred consideration of up to £12.6m, payable in cash or shares,
subject to the acquisitions achieving certain performance criteria for the periods to 31 March 2009 and 31 March 2010.

    Following the refinancing and acquisitions in October, the net debt position was £9.4m and the Group's financial position remains strong
with a committed headroom of over £5m. 



    NEW BUSINESS

    In the six months to September 2008, the Group has won new business from Investors In People, Gatecrasher, Regus Group, Mothercare,
Thomas Cook Financial Services, St Andrews Healthcare, and Danone.

    The Group continues to benefit from cross referrals between Group companies which have generated over 13% of the six months' gross
profit compared to 7% for the previous twelve months.

    In September 2008 the Group was ranked the 3rd largest digital marketing agency in the UK by NMA Magazine. 
    
 

    FINANCIAL REVIEW

    The following information shows an analysis of the results for the six months to September 2008 and reported results for the six months
to September 2007. This information is based on the unaudited management accounts of the individual entities prepared under UK GAAP.  

    At the end of June 2007 Graphico and Hyperlaunch joined the Group and our prior year reported results therefore represent post
acquisition figures and comprise three months for both these businesses and six months for the other five.

    For illustrative purposes only, additional pro forma information has been provided to include the full six months trading for all the
Group's businesses for the six month period to September 2007.  These pro forma figures have been adjusted for items which, in the judgement
of the directors, are considered to be non-recurring, for example, excess management remuneration. 

    The table below shows the performance of the Group with comparatives for the previous year.


                                                           6mths           6mths       HY/HY Growth              6mths                   
HY/HY
                                                           Sep 08          Sep 07                                Sep 07              Pro
forma Growth
                                                                                                               Pro forma
                                                                                                                            

                                                          £million        £million          %                   £million                   
%
                                                                                                                                   
 Revenue                                                   26.48           22.14           20%                   24.30                     
9%
 Direct costs                                              (7.76)          (7.37)           5%                   (7.60)                    
2%
 Gross profit                                              18.72           14.77           27%                   16.70                    
12%
 Operating expenses, excluding central costs,                                                                                               

 interest, depreciation, amortisation and charges for     (14.12)         (11.33)          25%                  (12.83)                   
10%
 share option
 EBITDA before central costs and charges for share                                                                                          

 options                                                    4.60            3.44           34%                    3.87                    
19%
 Central costs                                             (0.75)          (0.38)          97%                   (0.38)                   
97%
 EBITDA before charges for share options                    3.85            3.06           26%                    3.49                    
10%
 Depreciation                                              (0.31)          (0.25)          24%                   (0.28)                   
11%
 EBITA before charges for share options                     3.54            2.81           26%                    3.21                    
10%
 Net interest expense                                      (0.17)          (0.32)         (47%)                  (0.32)                  
(47%)
 Profit before tax, amortisation and charges for                                                                                            

 share options                                              3.37            2.49           35%                    2.89                    
17%

    As noted above, the pro forma September 2007 column is shown for illustrative purposes only. These figures have been adjusted for items
which, in the judgement of the directors, are considered to be non-recurring, for example, excess management remuneration. 
    
 
    Segmental financial performance 2008/09

    In order to aid shareholders in reviewing our business we now use the following three segments:
    1.    Online Marketing and Media (Cheeze, Inbox Digital, Graphico, Hyperlaunch)
    2.    Direct Marketing (Dig For Fire, HSM)
    3.    Data Services and Consultancy (Jaywing)
                                 6 mths Sep 2008         6 mths Sep 2007          HY/HY Growth

                              Gross Profit  EBITDA*   Gross Profit  EBITDA*   Gross Profit  EBITDA*
                                £million    £million    £million    £million       %           %
 Online Marketing & Media         6.88        1.86        4.02        1.14        71%         63%
 Direct Marketing                 5.35        0.97        5.52        1.19        (3%)       (18%)
 Data Services & Consultancy      6.49        1.77        5.23        1.11        24%         59%
                                 18.72        4.60       14.77        3.44        27%         34%
 Central costs                     -         (0.75)        -         (0.38)        -          97%
 Total                           18.72        3.85       14.77        3.06        27%         26%

 * EBITDA before charges for share options


    On a pro forma basis, the equivalent growth by segment would have been:

                                 6 mths Sep 2008      6 mths Pro forma Sep 2007     HY/HY Pro forma
                                                                                        Growth
                              Gross Profit  EBITDA*   Gross Profit    EBITDA*    Gross Profit  EBITDA*
                                £million    £million    £million      £million        %           %
 Online Marketing & Media         6.88        1.86        5.95          1.56         16%         19%
 Direct Marketing                 5.35        0.97        5.52          1.19         (3%)       (18%)
 Data Services & Consultancy      6.49        1.77        5.23          1.11         24%         59%
                                 18.72        4.60        16.70         3.86         12%         19%
 Central costs                     -         (0.75)         -          (0.38)         -          97%
 Total                           18.72        3.85        16.70         3.48         12%         10%

 * EBITDA before charges for share options


    The online marketing and media segment includes Graphico and Hyperlaunch which joined the Group in June 2007. On the pro forma basis, as
explained above, the online marketing and media segment gross profit grew year on year by 16% and EBITDA (before charges for share options)
grew by 19%.

    The direct marketing segment has performed poorly due entirely to the underperformance of HSM. However, actions taken by management have
resulted in a number of new client wins which will generate additional annualised gross profits of over £0.5m in 2009/10.

    By comparison Dig for Fire continues to perform extremely well within the direct marketing segment and delivered 15% growth in gross
profits and 19% growth in EBITDA (before charges for share options). 

    As shown above the data services and consulting segment continues to perform well. This is in part a function of investment in the first
half of 2007/08 which adversely affected profit in a successful effort to increase sales. As a consequence the EBITDA year on year growth is
significantly higher in the first six months of the year than it is anticipated to be on a full year basis. 

    OUTLOOK 

    The outlook for online advertising remains positive despite the current economic environment. Many of our clients have increased their
spend through digital channels whilst reducing their overall media and marketing spends. Digital media channels deliver better ROI relative
to traditional media and this is becoming increasingly attractive for clients in an economic downturn. Indeed it appears that digital
channels appear to be thriving as a direct result of recession:

    * The credit crunch has in part fuelled an increase in the popularity of certain websites as a growing number of people search online
for information. 
    * A study by comScore (November 10 2008) revealed that eight million people in the UK accessed financial news and research sites in
September, an increase of 10% relative to August.
    * A recent poll by online search engine Twenga found that nearly 50% of all Britons are planning to use the internet in order to
economise on their Christmas spending.

    The market context for digital media still remains encouraging:

    * Online advertising spend in H1 2008 reached £1,682.5m 
    * Spending on internet advertising grew by 21% on a like for like basis when compared to H1 2007
    * Online's share of total advertising spend has grown to 18.7% from 14.7% in H1 2007

    Source: IAB/PwC Online Ad Spend Study H1 2008

    * Future industry forecasts also remain very positive. Latest findings (October 29 2008) from market research firm 'Research and
Marketing' predict that internet advertising spend is set to rise by more than 30% in the next year

    In the current environment, we remain cautious in our approach to managing our business. Three of our companies have been affected by
Kaupthing Singer & Friedlander going into administration both through the loss of expected gross profit in 2008 and pre administration bad
debts. However, we forecast conservatively and we remain very confident in our business and the digital media market place. We are now the
UKs third largest digital agency (NMA Magazine) and this enables us to pitch for and win significant new accounts. 

    The outlook for the second half of the year and the full year forecast remain in line with market expectations reflecting both our
strong position in the sector and the integrity and conservative approach of our budgeting process. 


    Ben Langdon
    Chief Executive
    24 November 2008  INDEPENDENT REVIEW REPORT TO DIGITAL MARKETING GROUP PLC

    Introduction
    We have been engaged by the company to review the interim financial information in the interim report for the six months ended 30
September 2008 which comprises the consolidated interim income statement, consolidated interim balance sheet, consolidated interim cash flow
statement and consolidated interim statement of changes in equity and the related notes 1 to 9. We have read the other information contained
in the interim financial report and considered whether it contains any apparent misstatements or material inconsistencies with the interim
financial information. 

    This report is made solely to the company in accordance with guidance contained in ISRE (UK and Ireland) 2410, 'Review of Interim
Financial Information performed by the Independent Auditor of the Entity'. Our review work has been undertaken so that we might state to the
company those matters we are required to state to them in a review report and for no other purpose. To the fullest extent permitted by law,
we do not accept or assume responsibility to anyone other than the company, for our review work, for this report, or for the conclusion we
have formed. 

    Directors' responsibilities
    The interim report is the responsibility of, and has been approved by, the directors. The AIM rules of the London Stock Exchange require
that the accounting policies and presentation applied to the interim figures are consistent with those which will be adopted in the annual
accounts having regard to the accounting standards applicable for such accounts. The annual financial statements of the group are prepared
in accordance with the basis of preparation set out in Note 1.

    Our responsibility
    Our responsibility is to express to the company a conclusion on the interim financial information in the interim report based on our
review.

    Scope of review
    We conducted our review in accordance with International Standard on Review Engagements (UK and Ireland) 2410, 'Review of Interim
Financial Information Performed by the Independent Auditor of the Entity' issued by the Auditing Practices Board for use in the United
Kingdom. A review of interim financial information consists of making enquiries, primarily of persons responsible for financial and
accounting matters, and applying analytical and other review procedures. A review is substantially less in scope than an audit conducted in
accordance with International Standards on Auditing (UK and Ireland) and consequently does not enable us to obtain assurance that we would
become aware of all significant matters that might be identified in an audit. Accordingly, we do not express an audit opinion.

    Conclusion
    Based on our review, nothing has come to our attention that causes us to believe that the financial information in the interim report
for the six months ended 30 September 2008 is not prepared, in all material respects, in accordance with the basis of accounting described
in Note 1. 


    GRANT THORNTON UK LLP
    REGISTERED AUDITOR
    CHARTERED ACCOUNTANTS
    SHEFFIELD
    24 November 2008
      
 Consolidated Interim Income Statement                                 
                                       Note    Unaudited    Unaudited     Audited
                                              Six months   Six months  Year ended
                                                ended 30     ended 30    31 March
                                               Sept 2008    Sept 2007        2008
                                                  £'000        £'000       £'000 
 Continuing operations                                                 
                                                                       
 Revenue                                2        26,475       22,138      50,971 
 Direct costs                                    (7,755)      (7,370)    (17,892)
 Gross profit                                    18,720       14,768      33,079 
 Other operating income                             137           16         212 
 Amortisation                                      (758)        (648)     (1,407)
 Operating expenses                             (16,927)     (12,982)    (29,204)
 Operating profit                                 1,172        1,154       2,680 
 Finance income                                     145           64         252 
 Finance costs                                     (319)        (380)       (783)
 Net financing costs                               (174)        (316)       (531)
 Profit before tax                                  998          838       2,149 
 Taxation                               3          (667)        (301)     (1,013)
 Profit for the period attributable                 331          537       1,136 
 to shareholders                                                       
                                                                       
 Earnings per share                     4                              
 From continuing operations                                            
 - basic                                          0.50p        0.95p       1.79p 
 - diluted                                        0.40p        0.78p       1.44p 
                                                                          
                                                                       



      
 Consolidated Interim Balance Sheet                                    
                                       Note    Unaudited    Unaudited    Audited
                                                 30 Sept      30 Sept   31 March
                                                    2008         2007       2008
                                                  £'000        £'000      £'000 
 Non-current assets                                                    
 Property, plant and equipment                    2,096        2,128      2,215 
 Goodwill                                        39,249       38,712     39,449 
 Other intangible assets                         12,639       14,083     13,324 
                                                 53,984       54,923     54,988 
 Current assets                                                           
 Inventories                                        842          562        790 
 Trade and other receivables                      8,422        8,539      9,582 
 Cash and cash equivalents                       11,499        5,765     12,004 
                                                 20,763       14,866     22,376 
 Total assets                                    74,747       69,789     77,364 
                                                                          
 Current liabilities                                                   
 Bank overdraft                         5         8,976        4,603      6,901 
 Other interest-bearing loans and       5         1,886        1,130      1,122 
 borrowings                                                            
 Financial derivatives                  6           155           -         195 
 Trade and other payables                         9,696       13,377     17,168 
 Tax payable                                      1,927        1,021      1,242 
 Provisions                                         168            -        133 
                                                 22,808       20,131     26,761 
 Non-current liabilities                                                  
 Other interest-bearing loans and       5         2,458        4,362      3,797 
 borrowings                                                            
 Provisions                                          64          450        225 
 Deferred tax liabilities                         3,668        3,938      3,882 
                                                  6,190        8,750      7,904 
 Total liabilities                               28,998       28,881     34,665 
 Net assets                                      45,749       40,908     42,699 
                                                                       
 Equity attributable to shareholders                                   
 Share capital                                   33,814       32,206     32,655 
 Share premium account                            6,621        5,306      5,954 
 Hedging reserve                                   (155)          -        (195)
 Shares to be issued                                 -         1,562        536 
 Retained earnings                                5,469        1,834      3,749 
 Total equity                                    45,749       40,908     42,699 
                                                                       
                                                                       

      
 Consolidated Interim Cash Flow Statement                          
                                        Note            Unaudited    Unaudited     Audited
                                                       Six months   Six months  Year ended
                                                         ended 30     ended 30    31 March
                                                        Sept 2008    Sept 2007        2008
                                                           £'000        £'000       £'000 
 Cash flow from operating                                          
 activities                                                        
 Profit for the period                                       331          537       1,136 
 Adjustments for:                                                  
 Depreciation, amortisation and                            1,067          902       1,994 
 impairment                                                        
 Financial income                                           (145)         (64)       (252)
 Financial expenses                                          319          380         783 
 Share-based payment expense                               1,389        1,006       2,357 
 Taxation                                                    667          301       1,013 
 Operating cash flow before                                3,628        3,062       7,031 
 changes in working capital and                                    
 provisions                                                        
 Decrease/(increase) in trade                              1,160         (629)     (1,672)
 and other receivables                                             
 Increase in inventories                                     (52)        (106)       (334)
 (Decrease)/increase in trade                             (2,543)         121       4,021 
 and other payables                                                
 Cash generated from the                                   2,193        2,448       9,046 
 operation                                                         
 Interest received                                           145           64         252 
 Interest paid                                              (319)        (380)       (717)
 Tax paid                                                   (196)        (438)     (1,194)
 Net cash flow from operating                              1,823        1,694       7,387 
 activities                                                        
 Cash flows from investing                                                          
 activities                                                        
 Proceeds from sale of property, plant and equipment          -            -           10 
 Acquisitions of subsidiaries,                            (3,565)      (6,378)     (8,021)
 net of cash acquired                                              
 Acquisition of property, plant                             (263)        (333)       (747)
 and equipment                                                     
 Net cash outflow from                                    (3,828)      (6,711)     (8,758)
 investing activities                                              
 Cash flows from financing                                                          
 activities                                                        
 Proceeds from the issue of new                               -         9,463       9,463 
 share capital                                                     
 Repayment of borrowings                                    (575)      (6,189)     (5,894)
 Net cash (outflow)/inflow from                             (575)       3,274       3,569 
 financing activities                                              
 Net (decrease)/increase in cash and cash                 (2,580)      (1,743)      2,198 
 equivalents                                                       
 Cash and cash equivalents at                              5,103        2,905       2,905 
 beginning of period                                               
 Cash and cash equivalents at                              2,523        1,162       5,103 
 end of period                                                     
 Cash and cash equivalents                                         
 comprise:                                                         
 Cash at bank and in hand                                 11,499        5,765      12,004 
 Bank overdrafts                         5                (8,976)      (4,603)     (6,901)
 Cash and cash equivalents at                              2,523        1,162       5,103 
 end of period                                                     
                                                                   

      
 Consolidated Interim Statement of Changes in Equity                                                                                   
                                 Share capital           Share premium    Hedging reserve    Shares to be issued    Retained earnings   
Total  
                                                               account                                                                 
                                        £'000                   £'000              £'000                  £'000                £'000     
£'000 
 At 1 April 2007                       25,063                   2,986                 -                     500                  291    
28,840 
                                                                                                                                       
 Allotment of 50p Ordinary              7,143                   2,320                 -                      -                    -      
9,463 
 shares                                                                                                                                
 Retained earnings                         -                       -                  -                      -                   537       
537 
 Credit in respect of                      -                       -                  -                      -                 1,006     
1,006 
 share-based payments                                                                                                                  
 Shares to be issued                       -                       -                  -                   1,062                   -      
1,062 
 At 30 September 2007                  32,206                   5,306                  -                  1,562                1,834    
40,908 
 Allotment of 50p Ordinary                449                     648                 -                      -                    -      
1,097 
 shares                                                                                                                                
 Retained earnings                         -                       -                  -                      -                   599       
599 
 Cash flow hedges                          -                       -                (195)                    -                    -       
(195)
 Credit in respect of                      -                       -                  -                      -                 1,316     
1,316 
 share-based payments                                                                                                                  
 Shares to be issued                       -                       -                  -                  (1,026)                  -     
(1,026)
 At 31 March 2008                      32,655                   5,954               (195)                   536                3,749    
42,699 
 Allotment of 50p Ordinary              1,159                     667                 -                    (536)                  -      
1,290 
 shares                                                                                                                                
 Retained earnings                         -                       -                  -                      -                   331       
331 
 Cash flow hedges                          -                       -                  40                     -                    -         
40 
 Credit in respect of                      -                       -                  -                                        1,389     
1,389 
 share-based payments                                                                                                                  
 At 30 September 2008                  33,814                   6,621               (155)                    -                 5,469    
45,749 
                                                                                                                                       

    1 Basis of Preparation

    The interim financial statements have been prepared in accordance with applicable accounting standards (IFRS) and under the historical
cost convention. The interim financial statements do not constitute statutory financial statements in accordance with section 240 of the
Companies Act 1985. The full year figures in this report are derived from the statutory accounts on which the auditors gave an unmodified
report. The group's statutory financial statements prepared under International Financial Reporting standards (IFRS) have been filed with
the Registrar of Companies.

    The principal accounting policies of the group remained unchanged from those set out in the group's 2008 annual report and financial
statements.

    The interim financial statements have been reviewed by the company's auditor. A copy of the auditor's review report is attached to this
interim report.

    The interim financial statements were approved by the board of directors on 24 November 2008.

    2 Segmental reporting

    The Group's primary reporting format is business segments and its secondary format is geographical segments.  

    The reporting segments are as follows:
     1. 'Online Marketing and Media' (Graphico New Media Limited, Hyperlaunch New Media Limited, Inbox Digital (part of HSM Limited), Cheeze
Limited)
     2. 'Direct Marketing' (HSM Telemarketing (part of HSM Limited), Scope Creative Marketing Limited (trading as Dig For Fire))
     3. 'Data Services and Consultancy' (Alphanumeric Holdings Limited, trading as Jaywing)



 Conntinuing operations                                                                   Six Months ended 30 September 2008
                                              Online marketing & media    Direct marketing services    Data services & consultancy   
Unallocated    Group Total
                                                                £'000                        £'000                          £'000       
£'000            £'000 
                                                                                                                                            
      
 Revenue                                                       12,901                        6,733                          7,806        
(965)          26,475 
 Direct costs                                                  (6,022)                      (1,380)                        (1,318)        
965           (7,755)
 Gross profit                                                   6,879                        5,353                          6,488          
-            18,720 
 Other operating income                                           137                           -                              -           
-               137 
 Operating expenses excluding depreciation,                    (5,151)                      (4,384)                        (4,720)       
(753)         (15,008)
 amortisation and charges for share options                                                                                                 
      
 Operating profit before depreciation, amortisation             1,865                          969                          1,768        
(753)           3,849 
 and charges for share options                                                                                                              
      
 Depreciation                                                    (135)                        (116)                           (57)         
(1)            (309)
 Operating profit before amortisation and charges for           1,730                          853                          1,711        
(754)           3,540 
 share options                                                                                                                              
      
 Amortisation                                                    (322)                        (167)                          (269)         
-              (758)
 Charges for share options (see                                  (154)                        (133)                          (465)       
(858)          (1,610)
 note 9)                                                                                                                                    
      
 Operating profit                                               1,254                          553                            977      
(1,612)           1,172 
 Finance income                                                                                                                             
               145 
 Finance costs                                                                                                                              
              (319)
 Profit before tax                                                                                                                          
               998 
 Taxation                                                                                                                                   
              (667)
 Profit for period from continuing operations                                                                                               
               331 
                                                                                                                                            
      


                                                                                                                                            
    
                                                                                                                                            
    
 2 Segmental reporting (continued)                                                                                                          
    
 Continuing operations                                                                   Six Months ended 30 September 2007
                                            Online marketing & media    Direct marketing services    Data services & consultancy   
Unallocated    Group Total
                                                                                                                                            
    
                                                              £'000                        £'000                          £'000        £'000
           £'000 
 Revenue                                                      8,799                        7,286                          6,978        
(925)          22,138 
 Direct costs                                                (4,783)                      (1,764)                        (1,748)         925
          (7,370)
 Gross profit                                                 4,016                        5,522                          5,230           - 
          14,768 
 Other operating income                                          -                            -                              16           - 
              16 
 Operating expenses excluding depreciation,                  (2,875)                      (4,334)                        (4,132)       
(380)         (11,721)
 amortisation and                                                                                                                           
    
 charges for share options                                                                                                                  
    
 Operating profit before depreciation, amortisation           1,141                        1,188                          1,114        
(380)           3,063 
 and charges for share options                                                                                                              
    
 Depreciation                                                   (83)                         (97)                           (73)         
(1)            (254)
 Operating profit before amortisation                         1,058                        1,091                          1,041        
(381)           2,809 
 and charges for share options                                                                                                              
    
 Amortisation                                                  (217)                        (162)                          (269)          - 
            (648)
 Charges for share options                                     (103)                        (132)                          (209)       
(563)          (1,007)
 Operating profit                                               738                          797                            563        
(944)           1,154 
 Finance income                                                                                                                             
              64 
 Finance costs                                                                                                                              
            (380)
 Profit before tax                                                                                                                          
             838 
 Taxation                                                                                                                                   
            (301)
 Profit for period from continuing operations                                                                                               
             537 
                                                                                                                                            
    








      
 3 Taxation
                                                   Period ended  Period ended     Year ended
                                                   30 Sept 2008  30 Sept 2007  31 March 2008
                                                         £'000         £'000          £'000 
 Recognised in the consolidated
 income statement:
 Current period tax                                        881           691          1,670 
 Deferred tax credit
   Origination and reversal of temporary timing           (214)         (390)          (657)
 differences
 Total tax charge                                          667           301          1,013 

 Reconciliation of current
 period tax charge:
 Profit before tax                                         998           838          2,149 

 Taxation using the UK Corporation Tax rate of 28%         279           251            645 
 (2007 30%)
 Effects of:
 Non-deductible expenses                                   212           138            434 
 Share based payment charges                               390           302            580 
 Timing differences                                         -             -              54 
 Prior year adjustment                                      -             -             (43)
 Total current period tax                                  881           691          1,670 
 charge



      
 4 Earnings per share
                                                               Period ended                                Period ended                     
       Year ended
                                                               30 Sept 2008                                30 Sept 2007                     
    31 March 2008
 From continuing operations                                 pence per share                             pence per share                     
  pence per share
 Basic                                                               0.50p                                       0.95p                      
           1.79p 
 Diluted                                                             0.40p                                       0.78p                      
           1.44p 

 Earnings per share have been calculated by dividing the profit attributable to shareholders by the weighted average of ordinary shares in
issue during the
 period. The calculations of basic and diluted earnings per share are:
                                                               Period ended                                Period ended                     
       Year ended
                                                               30 Sept 2008                                30 Sept 2007                     
    31 March 2008
                                                                     £'000                                       £'000                      
           £'000 
 Profit for the period                                                 331                                         537                      
           1,136 
 attributable to shareholders
                                                                                                                                            
                 


 Weighted average number of                                    Number '000                                 Number '000                      
     Number '000 
 ordinary shares in issue:
 Basic                                                              66,250                                      56,271                      
          63,653 
 Adjustment for share options, warrants and                         15,807                                      12,764                      
          15,222 
 contingent shares
 Diluted                                                            82,057                                      69,035                      
          78,875 


 Adjusted earnings per share
                                                               Period ended                                Period ended                     
       Year ended
                                                               30 Sept 2008                                30 Sept 2007                     
    31 March 2008
 From continuing operations                                 pence per share                             pence per share                     
  pence per share
 Basic adjusted earnings per                                         3.75p                                       3.20p                      
           7.30p 
 share
 Diluted adjusted earnings per                                       3.03p                                       2.61p                      
           5.89p 
 share

 Adjusted earnings per share have been calculated by dividing the profit attributable to shareholders before amortisation and charges for
share options by the
 weighted average of ordinary shares in issue during the period. The numbers used in calculating the basic and diluted adjusted earnings per
share are
 reconciled below:
                                                               Period ended                                Period ended                     
       Year ended
                                                               30 Sept 2008                                30 Sept 2007                     
    31 March 2008
                                                                     £'000                                       £'000                      
           £'000 

 Profit before tax                                                     998                                         838                      
           2,149 
 Amortisation                                                          758                                         648                      
           1,407 
 Charges for share options                                           1,610                                       1,006                      
           2,758 
 Adjusted profit attributable to shareholders from                   3,366                                       2,492                      
           6,314 
 continuing operations
 Current period tax charge                                            (881)                                       (691)                     
          (1,670)
                                                                     2,485                                       1,801                      
           4,644 





 5 Bank overdraft, loans and
 borrowings
                                                          30 Sept 2008             30 Sept 2007            31 March 2008
                                                                £'000                    £'000                    £'000 
 Summary
 Bank overdraft                                                 8,976                    4,603                    6,901 
 Borrowings, undiscounted cash                                  4,828                    6,727                    5,834 
 flows
                                                               13,804                   11,330                   12,735 
 Borrowings are repayable as
 follows:
 Within 1 year
 Bank overdraft                                                 8,976                    4,603                    6,901 
 Borrowings                                                     2,131                    1,560                    1,453 
 Total due within 1 year                                       11,107                    6,163                    8,354 
 less future interest                                            (245)                    (430)                    (331)
 Total due within 1 year                                       10,862                    5,733                    8,023 

 In more than 1 year but not                                    1,252                    1,448                    1,373 
 more than 2 years
 In more than 2 years but not                                   1,166                    1,358                    1,299 
 more than 3 years
 In more than 3 years but not                                     279                    1,271                      952 
 more than 4 years
 In more than 4 years but not                                      -                       383                      112 
 more than 5 years
 Over 5 years                                                      -                       707                      645 
 Total due in more than 1 year                                  2,697                    5,167                    4,381 
 less future interest                                            (239)                    (805)                    (584)
 Total due in more than 1 year                                  2,458                    4,362                    3,797 

 Average interest rates at the balance sheet date                  %                        %                        %  
 were:
 Overdraft                                                        7.25                     7.75                     7.50
 Term loan                                                        7.70                     8.60                     7.30
 Mortgage                                                         7.00                     7.00                     7.00

 The borrowing facilities available to the Group at 30 September 2008 was £11.14 million (2007 £11.07m) and,
 taking into account cash balances within the Group companies, there were £9.27 million (2007 £6.74m) of
 available borrowing
 facilities.

 A Composite Accounting System is set up with the Group's bankers, which allows debit balances on overdraft to 
 be offset across the Group
 with credit balances.



 6 Financial derivatives

                                                30 Sept 2008                30 Sept 2007                 31 March 2008
                                                      £'000                       £'000                         £'000 

 Interest rate cap                                      155                          -                            195 

 In 2007 the Group purchased an interest rate cap of 6.19% for the period 2007 to 2012 for £4,000,000 of its
 borrowings. This cap is designated a hedge of the interest expense relating to the Group loans. The contract 
 was marked to market at 30 September 2008 and there was a net liability of £155,000.

      
 7   Contingent liabilities
    Acquisitions made by the Group involved earn out agreements whereby the consideration payable included a deferred element of cash or
shares or both which was contingent on the future financial performance of the acquired entity. As at 30 September 2008 all earn out
liabilities have been settled. 
    The maximum liability payable:
                      30 Sept 2008  30 Sept 2007    31 March 2008
                            £'000         £'000            £'000 
 In one year or less           -             -             1,600 

 8   Subsequent events

    On 2 October 2008 the Group secured additional banking facilities of £4,000,000 through an increase in the existing revolving credit
facility and an additional £2,000,000 term loan repayable over three years.

    On 2 October 2008 the Group acquired all of the ordinary shares in Cybercom Group UK Limited for £6,000,000 cash.  Deferred
consideration of up to £3,000,000 is payable in cash and shares subject to Cybercom achieving certain performance criteria for the periods
to 31 March 2009 and 31 March 2010. The provisional fair value of the net assets acquired is £1,042,300 and based upon the directors' best
estimates the goodwill is expected to be £8,409,900.

    On 2 October 2008 the Group acquired all of the ordinary shares in Gasbox Limited for £1,000,000 cash. Deferred consideration of up to
£9,000,000 is payable in cash, options and shares subject to Gasbox achieving certain performance criteria for the periods to 31 March 2009
and 31 March 2010. The provisional fair value of the net assets acquired is £478,800 and based upon the directors' best estimates the
goodwill is expected to be £853,500.

    On 7 October 2008 the Group's subsidiary Alphanumeric Limited acquired all of the ordinary shares in Prodant Limited for £165,000 cash. 
Deferred consideration of up to £585,000 is payable in cash subject to Prodant achieving certain performance criteria for the periods to 31
March 2009 and 31 March 2010. The provisional fair value of the net assets acquired is £54,000 and based upon the directors' best estimates
the goodwill is expected to be £407,300.


 9   Accounting estimates and judgements

    Impairment of goodwill
    
The carrying amount of goodwill is £39,249,000 (2007 £38,712,000). The directors are confident that the carrying amount of goodwill is
fairly stated, and have carried out an impairment review within the last 12 months. 

    Other intangible assets

    The valuation of customer lists is based on key assumptions which the directors have assessed, and are satisfied that the carrying value
of these assets is fairly stated.

    Share-based payment

    The share based payment charge consists of two charges.  

    A charge for the fair value at the date of grant of the share base remuneration calculated using a trinomial pricing model and various
assumptions. In considering an appropriate charge, the directors commissioned an independent valuation from American Appraisal UK Limited
and have fully adopted their findings and accordingly a charge of £1,389,000 has been made in the year (2007: £1,006,000).  

    The Group transferred the liability to settle the Employer's NI from the share option holder to the Group. As a result the Group has
charged £221,000 in the period (2007: £nil) as an additional Share Based Payment charge. The future Employer's NI liability has been
estimated and discounted over the 3 year period using a discount rate of 10%. 


    Recognition of revenue as principal or agent

    The Directors consider that they act as a principal in transactions where the Group assumes the credit risk. Where this is via an agency
arrangement and the Group assumes the credit risk for all billings it therefore recognises gross billings as revenue.



This information is provided by RNS
The company news service from the London Stock Exchange
 
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