SearchCore Launches Second Housing Industry Vertical with Acquisition of ModularHomes.com

SearchCore Launches Second Housing Industry Vertical with Acquisition of ModularHomes.com

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SearchCore Launches Second Housing Industry Vertical with Acquisition of ModularHomes.com

PR Newswire

LAKE FOREST, Calif., Feb. 13, 2013

LAKE FOREST, Calif., Feb. 13, 2013 /PRNewswire/ -- SearchCore, Inc. (OTCQX: SRER),a technology-based Internet marketing services company that connects consumers with brands, products and services, today announced the acquisition of www.ModularHomes.com, marking the launch of the company's newest industry vertical: Modular Housing. The company's portfolio of industry verticals currently includes Recreational Sports (Sportify.com), Tattoo (Tattoo.com), Manufactured Housing (ManufacturedHomes.com) and Modular Housing (ModularHomes.com). Premium finder sites and apps for each industry are being developed on SearchCore's technology platform.

(Logo:  http://photos.prnewswire.com/prnh/20120106/LA31342LOGO)

Similar to manufactured homes, modular homes are factory built, but the components are joined at the building site and are regulated in the same way as site-built homes. Currently, there are approximately 150 modular home manufacturing facilities in the U.S. alone. In 2011, U.S. modular home and commercial construction revenue reached $2.7 billion. SearchCore's newest URL, www.ModularHomes.com will serve as the de facto online destination for all constituents in this growing and regionally diverse industry. The Modular Home site will feature tools for both consumers and retailers from custom price quotes and a local site contractor finder to retailer and builder directories and profiles, including featured listings and advertising opportunities for retailers and builders.

"With flexibility in design and customization, modular homes are a great economical alternative to site-built homes for those who want to save money without sacrificing quality or design aesthetics," said Brad Nelms, Chief Strategy Officer of SearchCore. "The modular home industry has a broad scope of regional differences, and with www.ModularHomes.com, consumers and modular home professionals will have one common place to satisfy all of their needs."

Jim Pakulis, Chief Executive Officer of SearchCore, commented, "With a combined 100 years of experience in the modular housing industry, our management team has the knowledge, expertise and commitment to providing this industry with a leading information marketplace. We have again identified a fragmented industry with a large market where we plan to be the number one or number two finder site with www.ModularHomes.com."

As the premium domain in the modular housing industry, www.ModularHomes.com is expected to launch on SearchCore's proven technology platform in the third quarter of 2013 following the launch of www.ManufacturedHomes.com during the second quarter of 2013.  Beta testing and content development for both sites is currently underway.

About SearchCore, Inc.

SearchCore, Inc. is a technology-based Internet marketing services company that offers customers an integrated suite of services including media, technology, marketing and information.  Founded in 2010, SearchCore is headquartered in Lake Forest, California.  The Company's common stock trades on the OTC Market's highest tier, OTCQX, under the ticker symbol "SRER." www.SearchCore.com

Safe Harbor Notice

Certain statements contained herein are "forward-looking statements" (as defined in the Private Securities Litigation Reform Act of 1995).  SearchCore, Inc. cautions that statements made in this news release constitute forward-looking statements and makes no guarantee of future performance. Forward-looking statements are based on estimates and opinions of management at the time statements are made. These statements may address issues that involve significant risks, uncertainties, estimates and assumptions made by management.  Actual results could differ materially from current projections or implied results.  SearchCore, Inc. undertakes no obligation to revise these statements following the date of this news release.

SOURCE SearchCore, Inc.