Watchit Media, Inc. Signs Agreement With Herbst Corporation

   Watchit Media, Inc. to Implement Manageit Enterprise 2.0 Private
 Television Network and Produce Branded Television Programming for the
         Herbst Corporation At All Terrible's Brand Locations

   Watchit Media, Inc. (OTCBB:WMDA) the leader in out-of-home place
based private television networks for the gaming, lodging and
hospitality markets today announced the signing of an agreement to
license their Manageit Enterprise 2.0 to Herbst Corporation and
create, produce and present television brand image and advertising
content for all of their Terrible's brand hotels, casinos, convenience
stores, gas stations, car wash and lube centers.
   Manageit Enterprise 2.0 will give Herbst Corporation unique
enterprise-wide control of all television programming and messaging on
display screens they have at their properties throughout the country,
from a single central location. Initially the system will be
presenting 103 channels within Watchit's Private Television Network
and run hundreds of display screens throughout their operation. The
screens will include in-room television, plasma and LCD screens in
their convenience stores and outdoor electronic billboards and
signage.
   "Watchit Media has created and delivered content and messaging to
some of our Terrible's brand properties over the last four-years. They
have a proven ability to deliver a cost-effective solution in a
professional manner. When presented with the Watchit Enterprise
solution it was a natural for us to have a single provider to help us
to manage the communications to all of the guests and customers
visiting our properties," stated Ed Herbst, President and CEO of
Herbst Gaming, Inc.
   "We are very proud to expand our relationship with the Herbst
Corporation. We have enjoyed having them as a client for the last four
years and we now look forward to expanding our support to all of their
locations throughout the country. We have some exciting ideas that
will expand the exposure of the Herbst brand as well as increase
revenues for Herbst resulting from advertising at each of their
locations," said James Lavelle, chairman and CEO of Watchit Media.

   About Watchit Media, Inc.

   Watchit Media, Inc. is the leader in producing out-of-home place
based television programming and advertising on private television
networks that matches the unique interests and lifestyles of captive
audiences. Using digital photography, computer editing and Internet
Protocol technology, Watchit produces, schedules and presents its
video content via broadband to gaming, lodging and hospitality venues
across the United States. Watchit's brand marketing and proprietary
television programming reaches over 27,000,000 viewers per year. Visit
the Company's website at www.watchitmedia.com.