Speaking Roses Opens Trendy New Flower Shop at Dan's Foods; The Store Will Have the Look and Feel of a European Flower Shop

Speaking Roses International Inc. (OTCBB: SRII), the
company that invented patented flower embossing technology, today
announced an agreement with Associated Food Stores to open a flower
shop at Dan's Foods located at 3981 S. Wasatch Blvd. in Salt Lake
City. The store will have the feel and look of a European flower shop
offering a large selection of fresh flowers and bouquets. Speaking
Roses replaces the existing flower department operated internally by
Dan's Foods. Six thousand embossed roses will be given away June
16-18.
   "Speaking Roses is very pleased to partner with Dan's Foods to
expand the accessibility to Speaking Roses' signature products and
services," said Mike Glauser, Speaking Roses vice president of retail
operations. "This partnership is a step forward in the expansion of
our business model."
   In addition to their signature line of embossed products, Speaking
Roses will offer hand-tied bouquets, chocolates, on-site flower
design, custom order processing, worldwide wire services and local
delivery throughout the Salt Lake Valley.
   "We feel the market will respond very favorably to a European
flower market experience with the convenience and prices of grocery
stores," said Chad Harris, Speaking Roses vice president of
international business development. "By working directly with
international growers, vendors and specialists, we are excited to show
our customers the best the world has to offer."
   "We are thrilled to have Speaking Roses in our store," said Tonya
Cisneros, store leader, Dan's Foods. "We service a unique community
and fresh products like those from Speaking Roses help us provide a
world-class experience to our guests."
   Dan's is a member of Associated Food Stores. Associated Food
Stores is an independent retailer-owned warehouse based in Salt Lake
City, which provides complete warehouse facilities and services to
over 500 grocers throughout the Intermountain West. The company can be
found on the Internet at www.afstores.com.
   In addition to life's everyday special occasions, Speaking Roses
have been used for high-profile events, including Hollywood awards
shows, celebrity birthdays, and major sporting events. Speaking Roses
can also be ordered online at www.speakingroses.com or call
800-801-9855.

   About Speaking Roses

   With a unique, patented embossing technology, Speaking Roses is
able to print customized messages, pictures and logos directly on the
petals without damaging the flower. This cutting-edge technology
allows customers to create a personalized gift for any occasion
including weddings, funerals, corporate promotions and personal gifts.
SRII has registered the patent in over 100 countries worldwide.
Full-service flower shops are opening in the United States and
internationally through the sale of area development rights,
franchising opportunities and licensing arrangements.