PowerLinx Announces Formation of National Sales Force

  
    
  
  
    
      PowerLinx, Inc. (OTCBB: PWNX) a developer, manufacturer, and seller of 
      power line communication products and SeaView Underwater Camera Systems, 
      today announced the formation of a national sales force.
    
    
      Headed up by Executive Vice President of Business Development, John 
      Widlicka, the PowerLinx national sales force will consist of 17 Sales 
      Rep Organizations positioned strategically throughout the United States. 
      The 17 Rep Organizations will feature over 50 sales professionals, all 
      of whom have experience selling to major electronics retailers.
    
    
      “John brings a wealth of electronics industry 
      knowledge to our sales and marketing efforts, having spent over 30 years 
      as a Director with Canon and served as a Marketing executive with Sharp 
      Electronics, Ricoh, and emerging technology companies," said PowerLinx 
      CEO and Chairman Michael Tomlinson. “John has 
      great relationships with many of the international channels of 
      distribution decision makers, and is already making a huge impact for us.”
    
    
      Taking advantage of existing relationships that exist with Electronics 
      Retailers and Sales Manufacturer Representative organizations is a 
      common practice in high technology sectors. The key to having a 
      successful national strategy is strategically selecting the right 
      combination to ensure coverage in all geographic areas, and within all 
      channels of distribution.
    
    
      “To ensure that our Manufacturer 
      Representatives fully understand the capabilities of our products, we 
      have implemented a comprehensive training program,” 
      said John Widlicka. “This extensive training 
      program will give the Manufacturer Representative organizations all the 
      knowledge they need to effectively communicate the benefits of our 
      entire product line to provide incremental sales to the potential 
      customers.”
    
    
      “Using the manufacturers representative 
      approach is consistent with PowerLinx’s 
      strategy of keeping sales and manufacturing expenses in line with 
      revenue as we continue to grow,” added 
      Tomlinson. “An added bonus is that it gives 
      us on-demand scalabilty. This selling strategy should greatly decrease 
      our time to market with new products.”
    
    
      About PowerLinx, Inc.: PowerLinx, Inc., www.power-linx.com, 
      develops, manufactures and markets products and applications that 
      transmit voice, video, audio and data either individually or in any and 
      all combinations over power lines, twisted-pair wires and coax in AC and 
      DC power environments, on any and all power grids. The Company has also 
      developed, manufactured, and marketed different kinds of underwater 
      video cameras, lights and accessories for the marine, commercial and 
      consumer retail markets as well as accident avoidance systems for small 
      and large vehicles.
    
    
      This press release may contain "forward-looking statements" that involve 
      risks, uncertainties and statements regarding our plans, future events, 
      objectives, expectations, forecasts, or assumptions. statement in this 
      press release that is not a statement of historical fact is a 
      forward-looking statement, and in some cases, words such as "believe," 
      "estimate," "project," "expect," "intend," "may," "anticipate," "plans," 
      "seeks," and similar expressions identify forward-looking statements. 
      PowerLinx, Inc. disclaims any intention or obligation to update or 
      revise any forward-looking statements, whether as a result of new 
      information, future events, or otherwise.