Quarterly Report (10-q)

United States

Securities and Exchange Commission

Washington, D.C. 20549

Form 10-Q

QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d)

OF THE SECURITIES EXCHANGE ACT OF 1934

For the quarter ended: July 31, 2014 Commission file no.: 333-174404  

Enhance-Your-Reputation.Com, Inc.

(Name of Small Business Issuer in its Charter)

 

Florida		45-144-3512
(State or other jurisdiction of		(I.R.S.Employer
incorporation or organization)		Identification No.)
15000 Portofino Circle Unit 122 Palm Beach Gardens, FL		33418
(Address of principal executive offices)		(Zip Code)

 

Issuer’s telephone number: [phone]

Securities registered under Section 12(b) of the Act:

Title of each class		Name of each exchange on which registered

None		None

Securities registered under Section 12(g) of the Act:

 

Common Stock, $0.0001 par value per share 

(Title of class)

Indicate by Check  whether  the issuer (1) filed all  reports  required  to be filed by Section 13 or 15(d) of the  Exchange  Act during the past 12 months (or for such shorter period that the  registrant was required to file such reports), and (2) has been subject to such filing requirements for the past 90 days. Yes [X ]  No [  ]

Indicate by check mark whether the registrant has submitted electronically and posted on its corporate Web site, if any, every Interactive Data File required to be submitted and posted pursuant to Rule 405 of Regulation S-T (§232.405 of this chapter) during the preceding 12 months (or for such shorter period that the registrant was required to submit and post such files).

  Yes   [X]  No [  ]

Indicate by check mark whether the registrant is an accelerated filer, a non-accelerated filer, or a smaller reporting company.

 

	Large accelerated filer   [  ]	Accelerated filer                        [  ]

	Non-accelerated filer     [  ]	Smaller reporting company     [X]

Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Exchange Act). [  ] Yes   [X] No

APPLICABLE ONLY TO CORPORATE ISSUERS:

State the number of shares outstanding of each of the issuer's classes of common equity, as of the latest practicable date:

 

As of September 15, 2014, there were 18,145,000 shares of voting stock of the registrant issued and outstanding.

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 PART I – FINANCIAL INFORMATION

ITEM 1.           FINANCIAL STATEMENTS

Enhance-Your-Reputation.com, Inc.
(A Development Stage Company)
Condensed Balance Sheets

					July 31, 2014 Unaudited		April 30, 2014
CURRENT ASSETS
	Cash and cash equivalents				$ 49,698		$ 53,751
	Accounts Receivable				1,000		-
		TOTAL CURRENT ASSETS			50,698		53,751
LIABILITIES AND STOCKHOLDERS' EQUITY
CURRENT LIABILITIES
	Accounts Payable and Accrued Expenses				$ 13,600		$ 2,192
		TOTAL CURRENT LIABILITIES			13,600		2,192
STOCKHOLDERS' EQUITY
	Common stock, $0.0001 par value, 50,000,000
	shares authorized,  18,145,000 and 18,145,000
	shares issued and outstanding at July 31, 2014
	and April 30, 2014, respectively				1,814		1,814
	Additional paid-in capital				199,870		199,870
	Deficit accumulated during the development stage				(164,586)		(150,125)
		Total Stockholders' Equity			37,098		51,559
		TOTAL LIABILITIES AND STOCKHOLDERS' EQUITY			$ 50,698		$ 53,751

See accompanying notes to condensed financial statements.

 

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Enhance-Your-Reputation.com, Inc.    

(f/k/a M Street Gallery, Inc.)  

(A Development Stage Company)  

Condensed Statements of Operations   

Unaudited

							From Commencement
							of Development Stage
			For the Three Months Ended				on March 11, 2011
			July 31,				Through July 31,
			2014		2013		2014
REVENUES			$ 2,000		$ -		$ 7,800
EXPENSES
	Compensation - Officer		-		10,000		70,000
	General and administrative		16,461		672		102,386
		Total Expenses	16,461		10,672		172,386
NET LOSS BEFORE INCOME TAXES			(14,461)		(10,672)		(164,586)
	Provision for income taxes		-		-		-
NET (LOSS)			$ (14,461)		$ (10,672)		$ (164,586)
(LOSS) PER SHARE - BASIC AND DILUTED			$ (0.00)		$ (0.00)
WEIGHTED AVERAGE
OUTSTANDING SHARES
BASIC AND DILUTED			18,145,000		2,645,000
See accompanying notes to condensed financial statements.

 

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Enhance-Your-Reutation.com, Inc.

(A Development Stage Company)

Condensed Statements of Stockholders' Equity (Deficit)

For the Period from March 11, 2011 (Commencement of Development Stage) to July 31, 2014

Unaudited

							Deficit
							Accumulated
					Additional		During the		Total
	Common Stock Issued				Paid-In		Development		Stockholders’
	Shares		Amount		Capital		Stage		Equity (Deficit)
Common stock issued to officer for cash in March, 2011	2,500,000		$ 250		$ -		$ -		$ 250
Common stock issued for cash in March, 2011	91,000		9		9,091		-		9,100
Common stock issued for cash in April, 2011	54,000		5		5,395		-		5,400
Balance – April 30, 2011	2,645,000		264		14,486		-		14,750
Capital contribution from officer in May, 2011	-		-		1,500		-		1,500
Net Loss, Year Ended April 30, 2012	-		-		-		(41,926)		(41,926)
Balance – April 30, 2012	2,645,000		264		15,986		(41,926)		(25,676)
Capital contributions from officer during fiscal year April 30, 2013	-		-		10,650		-		10,650
Net Loss, Year Ended April 30, 2013	-		-		-		(52,784)		(52,784)
Balance – April 30, 2013	2,645,000		264		26,636		(94,710)		(67,810)
Common stock issued for cash to officer on September 27, 2013	7,500,000		750		6,750		-		7,500
Cash received on November 18, 2013 for common stock issued on April 28, 2014	8,000,000		800		79,200		-		80,000
Capital contributions from officers during fiscal year ended April 30, 2014	-		-		87,284		-		87,284
Net Loss, Year Ended April 30, 2014	-		-		-		(55,415)		(55,415)
Balance – April 30, 2014	18,145,000		1,814		199,870		(150,125)		51,559
Net Loss, Three Months Ended July 31, 2014	-		-		-		(14,461)		(14,461)
Balance - July 31, 2014	18,145,000		$ 1,814		$ 199,870		$ (164,586)		$ 37,098

See accompanying notes to condensed financial statements.

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Enhance-Your-Reputation.com, Inc.
(A Development Stage Company)
Condensed Statements of Cash Flows
					Unaudited

								From Commencement of
								Development Stage
								on March 11, 2011 Through
				Three Months Ended July 31,				July 31,
				2014		2013		2014
OPERATING ACTIVITIES
	Net (loss)				$ (14,461)		$ (10,672)		$ (164,586)
	Adjustments to reconcile net (loss) to
	net cash used by operating activities:
	Changes in operating assets
	and liabilities:
	Increase in accounts receivable				(1,000)		-		(1,000)
		Increase in accounts
		payable and accrued expenses			11,408		8,877		83,600
			Net Cash Used by
			Operating Activities		(4,053)		(1,795)		(81,986)
FINANCING ACTIVITIES
		Proceeds from sale of common stock			-		-		102,250
		Capital contributions from officers			-		1,700		29,434
			Net Cash Provided by
			Financing Activities		-		1,700		131,684
		NET INCREASE (DECREASE) IN CASH			(4,053)		(95)		49,698
		CASH AT BEGINNING OF PERIOD			53,751		164		-
		CASH AT END OF PERIOD			$ 49,698		$ 69		$ 49,698
		SUPPLEMENTAL CASH FLOW INFORMATION:
		Cash paid for interest			$ -		$ -		$ -
		Cash paid for taxes			$ -		$ -		$ -
		SUPPLEMENTAL CASH FLOW INFORMATION:
		NON-CASH FINANCING ACTIVITY -
		Accrued officer compensation forgiven
		and donated as contributed capital			$ -		$ -		$ 70,000

See accompanying notes to condensed financial statements.

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ENHANCE-YOUR-REPUTATION.com, INC.

(f/k/a M STREET GALLERY, INC.)

(A DEVELOPMENT STAGE COMPANY)

NOTES TO FINANCIAL STATEMENTS

AS OF JULY 31, 2014

NOTE 1 – INTERIM UNAUDITED FINANCIAL STATEMENTS

The balance sheet of Enhance-Your-Reputation.com, Inc. (the “Company”) as of July 31, 2014, and the statements of operations and cash flows for the three months then ended, and the statement of stockholders’ equity from inception (March 11, 2011) to July 31, 2014, have not been audited. However, in the opinion of management, such information includes all adjustments (consisting only of normal recurring adjustments) which are necessary to properly reflect the financial position of the Company as of July 31, 2014, and the results of its operations and cash flows for the three months ended, and its changes in stockholders’ equity from inception (March 11, 2011) to July 31, 2014.

Certain information and notes normally included in financial statements prepared in accordance with accounting principles generally accepted in the United States of America have been condensed or omitted, although management believes that the disclosures are adequate to make the information presented not misleading and in conformity with the rules of the Securities and Exchange Commission. Interim period results are not necessarily indicative of the results to be achieved for an entire year. These financial statements should be read in conjunction with the financial statements and notes to financial statements included in the Company’s financial statements as filed on Form 10-K for the fiscal year ended April 30, 2014.

NOTE 2 – COMPANY BACKGROUND AND ORGANIZATION

Enhance-Your-Reputation.Com, Inc., (the Company), was incorporated on March 11, 2011, under the laws of the State of Florida.  On September 25, 2013 the Company changed its name to its current name, Enhance-Your-Reputation.Com, Inc. We were incorporated for the purpose of providing an online marketplace for artwork created by German artist Reinhold Mackenroth on the internet. Unfortunately, sales did not materialize as expected, and as such, we decided to transition our operations by going into the reputation management and enhancement business.

NOTE 3 - SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES  

Basis of Presentation – Development Stage Company

The Company is a development stage company as defined by ASC 915-10, “Development Stage Entities”. All losses accumulated since inception have been considered as part of the Company’s development stage activities. The Company has not earned any significant revenue from operations.

Among the disclosures required for development stage companies’ is that the financial statements be identified as those of a development stage company, and that the statements of operations, stockholders’ equity and cash flows disclose activity since the date of the Company’s inception.

Accounting Basis

The Company uses the accrual basis of accounting and accounting principles generally accepted in the United States of America (“GAAP” accounting). The Company has adopted an April 30 fiscal year end.

Cash and Cash Equivalents

The Company considers all highly liquid investments with original maturities of three months or less to be cash equivalents.

Accounts Receivable

Accounts receivable consists of amounts owed by customers for services performed by the Company pursuant to “Service Agreement” contracts. As of July 31, 2014 and April 30, 2014, accounts receivable totaled $1,000 and zero, respectively. The Company collected the $1,000 of accounts receivable in August 2014, accordingly, no allowance for uncollectible accounts was recognized by the Company.

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Fair Value of Financial Instruments

The Company’s financial instruments consist of cash and cash equivalents and accounts payable and accrued expenses. The carrying amounts of the Company’s financial instruments approximate fair value because of the short term maturity of these items. These fair value estimates are subjective in nature and involve uncertainties and matters of significant judgment and, therefore, cannot be determined with precision. Changes in assumptions could significantly affect those estimates. We do not hold or issue financial instruments for trading purposes, nor do we utilize derivative instruments.

Income Taxes

In accordance with ASC 740, deferred income taxes and benefits will be provided for the results of operations of the Company.  The tax effects of temporary differences and carry-forwards that give rise to significant portion of deferred tax assets and liabilities will be recognized as appropriate.

Use of Estimates

The preparation of financial statements in conformity with generally accepted accounting principles requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities, the disclosure of contingent assets and liabilities at the date of the financial statements, and the reported amounts of revenues and expenses during the reporting period. Actual results could differ from those estimates.

Revenue Recognition

The company recognizes revenue when (a) pervasive evidence of an arrangement exists (b) products are delivered or services have been rendered (c) the sales price is fixed or determinable, and (d) collection is reasonably assured.

Stock Based Compensation

Stock based compensation is accounted for at fair value in accordance with ASC Topic 718. To date, the Company has not adopted a stock option plan and has not granted any stock options.

Basic Income (Loss) Per Share

Basic income (loss) per share is calculated by dividing the Company’s net loss applicable to common stock by the weighted average number of shares during the period. Diluted earnings per share is calculated by dividing the Company’s net income by the diluted weighted average number of shares outstanding during the period. The diluted weighted average number of shares outstanding is the basic weighted number of shares adjusted for any potentially dilutive debt or equity. There has not been any dilutive debt since inception.

Fair Value Measurements

The Company follows the provisions of ASC 820, “Fair Value Measurements And Disclosures”. ASC 820 defines fair value, establishes a framework for measuring fair value under generally accepted principles, and enhances disclosures about fair value measurements.

Fair value is defined as the price that would be received to sell an asset or paid to transfer a liability in an orderly transaction between market participants at the measurement date. To increase the comparability of fair value measures, the following hierarchy prioritizes the inputs to valuation methodologies used to measure fair value:

Level 1 – Valuations based on quoted prices for identical assets and liabilities in active markets.

Level 2 – Valuations based on observable inputs other than quoted prices for identical or similar assets and liabilities in markets that are not active, or other inputs that are observable or can be corroborated by observable market data.

Level 3 – Valuations based on unobservable inputs reflecting the Company’s own assumptions, consistent with reasonably available assumptions made by other market participants. These valuations require significant judgment.

As of July 31, 2014 and April 30, 2014 the Company did not have any assets or liabilities that were required to be measured at fair value on a recurring basis or on a non-recurring basis.

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Recent Accounting Pronouncements

In June 2014, FASB issued ASU 2014-10, Development Stage Entities, which eliminates the concept of a development stage entity (DSE) in its entirety from current accounting guidance. The removal of the DSE reporting requirements are effective for public entities for annual reporting periods beginning after December 15, 2014, and interim periods therein. Early adoption of the new standard is permitted; however, the Company has not adopted the standard.

The Company does not expect the adoption of other recently issued accounting pronouncements to have a material impact on the Company’s financial statements.

NOTE 4 - Stockholders’ Equity, sales of common stock and contributed capital

In March 2011, the Company sold 2,500,000 shares of their restricted common stock to the President and Founder of the company for $250.

In March 2011, the Company sold 91,000 shares of their restricted common stock, under Regulation S of the Securities Act of 1933, as amended, for the above issuances to non US citizens or residents. The shares were offered at a per share price of $.10, for an aggregate sum of $9,100.

In April, 2011, Pursuant to Rule 505 of Regulation D of the Securities Act of 1933, as amended, the company sold 54,000 shares of restricted common stock for $5,400.

In May, 2011, $1,500 in legal costs associated with the registration was paid for by a principal stockholder as a gift to the company, and was accounted for as contributed capital.

Throughout the 2013 fiscal year, the company received a total of $10,650 from its president, at no cost to the company, and is accounted for as a contribution of capital.

In May 2013, the Company received a total of $1,700 from its president, at no cost to the company, and is accounted for as contribution of capital.

On September 27, 2013, the Company received $7,500 from its new President in exchange for 7,500,000 common shares sold at $0.001 per share.

During the quarter ended October 31, 2013, the Company’s former President forgave $70,000 of accrued compensation as a contribution of capital.

During the quarter ended October 31, 2013, both the Company’s former and successor Presidents’ personally paid in the aggregate $13,834 of the Company’s obligations which consisted primarily of auditor, legal, and transfer agent fees. These transactions were accounted for as capital contributions.

On November 18, 2013, the Company received $80,000 from the sale of 8,000,000 shares of restricted common stock at $0.01 per share. The 8,000,000 shares were issued on April 28, 2014.  

During the quarter ended January 31, 2014, the Company’s former President personally paid $1,750 of the Company’s obligation to its auditor. The transaction was accounted for as a capital contribution.  

NOTE 5 - Related Party Transactions

The Company’s CEO’s ceased receiving any compensation for services as of July 31, 2013 because of the minimal time required to oversee the Company’s operations.  

Commencing November 1, 2011 the Company’s former CEO and President, Mr. Mackenroth, was to receive a salary of $40,000 per year. This compensation was accrued through July 31, 2013 and was to be deferred until funds were available. In September 2013, the former officer sold his common stock to the Company’s current CEO and President and forgave $70,000 of accrued compensation that was owed to him as a capital contribution to the Company.

In May 2013, the Company received $1,700 from its president, at no cost to the Company, and is accounted for as a contribution of capital.

8

On September 27, 2013, the Company’s new CEO/President purchased 7,500,000 common shares at $0.001 per share for $7,500.

During the three month period ended October 31, 2013, both the Company’s former and successor Presidents’ personally paid in the aggregate $13,834 of the Company’s obligations which consisted primarily of auditor, legal, and transfer agent fees. These transactions were accounted for as capital contributions.

During the three month period ended January 31, 2014, the Company’s former President personally paid $1,750 of the Company’s obligation to its auditor. The transaction was accounted for as a capital contribution.  

NOTE 6 – Income Taxes

In September 2013, the Company’s sole shareholder/President sold all of his common stock, which represented 94.5% of the Company’s issued and outstanding stock, to the Company’s new President. Pursuant to Internal Revenue Service (IRS) Code Section 382, an ownership change of greater than 50% triggers certain limits to the corporation’s right to use its net operating loss (NOL) carryovers each year thereafter to an annual percentage of the fair market value of the corporation at the time of the ownership change.

The Company determined that the ownership change referred to above will limit the Company to utilize $15,616 of the $41,828 of NOL’s it incurred prior to the ownership change.

No deferred tax asset has been reported in the financial statements because the Company believes there is a 50% or greater chance that its NOL’s will expire unused. Accordingly, the potential tax benefits of the NOL carryforwards are offset by a valuation allowance of the same amount.

As of July 31, 2014, the Company’s NOL carryforward totaled $68,336; $15,616 of which will expire on April 30, 2032, $38,259 on April 30, 2034, and $14,461 on April 30, 2035.

The Company’s tax returns are subject to examination by the federal and state tax authorities for years ended April 30, 2012 through 2014.

NOTE 7 – Subsequent Events

The Company has evaluated subsequent events through the date of the issuance of the financial statements and has determined that there are no items to disclose.

9

ITEM 2.	MANAGEMENTS DISCUSSION AND ANALYSIS OR PLAN OF OPERATION

Forward Looking Statements

 

The following discussion and analysis of our financial condition and results of operations should be read in conjunction with our condensed  financial statements and related notes appearing elsewhere in this Quarterly Report on Form 10-Q and our April 30, 2014 Annual Report on Form 10-K.

 

This Quarterly Report on Form 10-Q contains forward-looking statements. All statements other than statements of historical facts contained in this Quarterly Report on Form 10-Q, including statements regarding our future results of operations and financial position, business strategy and plans and our objectives for future operations, are forward-looking statements. The words “believe,” “may,” “will,” “estimate,” “continue,” “anticipate,” “intend,” “expect” and similar expressions are intended to identify forward-looking statements. We have based these forward-looking statements largely on our estimates of our financial results and our current expectations and projections about future events and financial trends that we believe may affect our financial condition, results of operations, business strategy, short-term and long-term business operations and objectives, and financial needs. These forward-looking statements are subject to a number of risks, uncertainties and assumptions. Moreover, we operate in a very competitive and rapidly changing environment. New risks emerge from time to time. It is not possible for our management to predict all risks, nor can we assess the impact of all factors on our business or the extent to which any factor, or combination of factors, may cause actual results to differ materially from those contained in any forward-looking statements we may make. In light of these risks, uncertainties and assumptions, the forward-looking events and circumstances discussed in this Quarterly Report on Form 10-Q may not occur and actual results could differ materially and adversely from those anticipated or implied in the forward-looking statements.

 

You should not rely upon forward-looking statements as predictions of future events. Although we believe that the expectations reflected in the forward-looking statements are reasonable, we cannot guarantee that the future results, levels of activity, performance or events and circumstances reflected in the forward-looking statements will be achieved or occur. Moreover, neither we nor any other person assumes responsibility for the accuracy and completeness of the forward-looking statements. We undertake no obligation to update publicly any forward-looking statements for any reason after the date of this Quarterly Report on Form 10-Q to conform these statements to actual results or to changes in our expectations.

 

You should read this Quarterly Report on Form 10-Q and the documents that we reference in this Quarterly Report on Form 10-Q and have filed with the Securities and Exchange Commission (the “SEC”) with the understanding that our actual future results, levels of activity, performance and events and circumstances may be materially different from what we expect.

 

As used herein, the “Company,” “our,” “we,” or “us” and similar terms refers to Enhance-Your-Reputation.com, Inc. unless the context indicates otherwise.

 

DESCRIPTION OF BUSINESS

 

Enhance-Your-Reputation.Com, Inc., f/k/a M Street Gallery, Inc. (the “Company”), was incorporated on March 11, 2011, under the laws of the State of Florida.  On September 25, 2013 the Company changed its name to its current name, Enhance-Your-Reputation.Com, Inc. We were originally incorporated for the purpose of providing an online marketplace for artwork created by German artist Reinhold Mackenroth on the internet. Unfortunately, sales did not materialize as expected, and as such in conjunction with our name change, we decided to expand our business by going into the reputation management and enhancement business. Thereafter we decided to focus all our efforts on the online reputation management and enhancement industry and we transitioned out of the online art sales industry.   

Internet search results on individuals and businesses are the norm today. Such a search will reflect an individual’s and or business’ online reputations.  One bad post can have a negative effect on such reputations. Our mission is to help people and businesses improve their online image and visibility. We try to make internet information look better via our reputation management services for the web.

  

The need to help manage a digital reputation is on the rise because the internet has given birth to many instances   of an individual’s or entity’s good name being tarnished by unidentifiable sources  in far-off locations. A negative online reference or statement can significantly damage a reputation and linger into the future. Also, a positive digital reputation may create significant opportunities. It has become commercially   important to enhance a digital reputation   and to “hang” one’s “digital shingle” in the most positive light as a means of favorable marketing.

10

The internet can readily be used quite viciously to damage a personal or professional  reputation . Repeated examples are former spouses who go after their ex-spouse’s business because of a divorce or former employees who try to destroy the lives of those that fire them.

Is there any doubt that in today’s environment, every life transaction now begins with an internet search?  We are increasingly living in a “pull economy” which means people, employers and customers can easily find any individual or entity because of the internet.

Our mission is not always about curing the negative but also accentuating  the positive truth and personal branding of the client. We attempt to make sure a client’s positive press shows up and dominates their profile. It could be  5 or 10 of the top things about them online, either items that we write in consultation with the client,  including their  résumé, or positive  items that already exist that we attempt to push up to the top of the internet page. As a result of such things as Ripoffreport.com and other negative reporting sites on the internet, the enhancement and correction of online reputations is a growing business which we believe will continue to grow. A quick search on Google reveals that numerous companies have sprung up on line to repair reputations. Most of the time, the goal is to create branded domains or have other information posted on search engines which push the bad reports down to either the second or third page on the search engine. Historically, when doing background checks on the web, many do not go beyond the first page. The Company retained a web designer and its web site “Enhance-Your-Repuation.Com” is now operational. In addition, we have entered into a Consulting Services Agreement to further our business and have signed up  three  clients to help repair their reputations pursuant to a “Reputation Management Service Agreement” which may be canceled by the Company or the client without cause upon 30 days written notice. Two of said clients were signed in the third quarter of fiscal 2014 and one was signed in the first quarter of fiscal 2015.  In the first  quarter of fiscal 2015, we intend to meet with our consultant to attempt to come up with a plan to increase our visibility on the internet  and possibly advertise our services.  We may also look to acquire similar businesses. We also may hire sales representatives whose job will be to search the web for negative reporting on individuals and businesses and then contact them and offer our services. In addition, the Company is actively seeking investors to help grow its business.

Comparison of Operating Results for the Three Months Ended July 31, 2014 to the Three Months Ended July 31, 2013

Revenues

 

For the three months ended July 31, 2014 we had $2,000 in revenues as compared to no revenues for the three months ended July 31, 2013.  Our revenues for the three months ended July 31, 2014 are attributable to service contracts which we have with several customers which were not in existence during the quarter ended July 31, 2013.

Operating Expenses

For the three months ended July 31, 2014, we had operating expenses of $16,461, consisting primarily of legal fees, accounting and auditor fees as well as other general and administrative expenses. For the three months ended July 31, 2013, we had operating expenses of $10,672, consisting primarily of $10,000 of accrued officer compensation and $672 of other general and administrative expenses. The Company discontinued accruing officer compensation of $10,000 per quarter as of August 1, 2013 due to the immaterial amount of time spent by the officer in the Company’s operations. The increase of $5,789 in operating expenses is primarily attributable to accounting fees of $2,200, auditor fees of $6,000, and legal fees of $6,758 incurred in the three months ended July 31, 2014 that were not present in the three months ended July 31, 2013, partially offset by the $10,000 of officer compensation present in the three months ended July 31, 2013 versus none for the quarter ended July 31, 2014.

Net Loss

Our Net Loss for the three months ended July 31, 2014 was $14,461,   consisting of revenues of $2,000 less the operating expenses referred to in the preceding paragraph. Our Net Loss for the three months ended July 31, 2013 was $10,672, consisting of the operating expenses referred to in the preceding paragraph.  

Liquidity and Working Capital:

At July 31, 2014 our current assets (and total assets) totaled $50,698,  of which $49,968 was cash  and $1,000  was accounts receivable as compared to current assets of $53,751 (all cash) at , April 30, 2014. The decrease of $3,053  is  attributable to $4,053 of cash used by operating activities offset by a $1,000 increase in accounts receivable as reflected in the condensed statements of cash flows.

Our net working capital at July 31, 2014 was $37,098as compared to net working capital  of $51,559 at  April 30, 2014. The decrease of $14,461 in net working capital is attributable to $4,053 of net cash used by operating activities, an increase in accounts payable and accrued expenses of $11,408, offset by a $1,000 increase in accounts receivable during the three months ended July 31, 2014.

11

Off-Balance Sheet Arrangements

We are not currently a party to, or otherwise involved with, any off-balance sheet arrangements that have or are reasonably likely to have a current or future material effect on our financial position, operating results, liquidity, capital expenditures of capital resources.

ITEM 3.       QUANTITATIVE AND QUALITATIVE DISCLOSURES ABOUT MARKET RISK

Not applicable for a smaller reporting company.

ITEM 4.        CONTROLS AND PROCEDURES

Evaluation of Disclosure Controls and Procedures

 

In connection with the preparation of this interim report on Form 10-Q, an evaluation was carried out by our management, with the participation of the Chief Executive Officer / Chief Financial Officer, of the effectiveness of our disclosure controls and procedures (as defined in Rules 13a-15(e), 13a-15(f) and 15d-15(e) under the Securities Exchange Act of 1934 ("Exchange Act")) as of July 31, 2014. Disclosure controls and procedures are designed to ensure that information required to be disclosed in reports filed or submitted under the Exchange Act is recorded, processed, summarized, and reported within the time periods specified in the SEC rules and forms and that such information is accumulated and communicated to management, including the Chief Executive Officer / Chief Financial Officer, to allow timely decisions regarding required disclosures. This assessment was based on criteria established in the framework in Internal Control-Integrated Framework issued by the Committee of Sponsoring Organizations of the Treadway Commission.

We lack proper internal controls and procedures.

We maintain disclosure controls and procedures that are designed to ensure that information required to be disclosed in our Exchange Act reports is recorded, processed, summarized, and reported within the time periods specified in the Securities and Exchange Commission’s rules and forms, and that such information is accumulated and communicated to our management, including our Chief Executive, as appropriate, to allow timely decisions regarding required disclosure based on the definition of “disclosure controls and procedures” in Rule 13a-15(e). In designing and evaluating the disclosure controls and procedures, our management recognized that any controls and procedures, no matter how well designed and operated, can provide only reasonable assurance of achieving the desired control objectives, and management necessarily was required to apply its judgment in evaluating the cost-benefit relationship of possible controls and procedures.

Management has identified certain material weaknesses relating to our internal controls and procedures. The reason for the ineffectiveness of our disclosure controls and procedures was the result of the lack of segregation of duties and responsibilities with respect to our cash control over the disbursements related thereto. The lack of segregation of duties resulted from our limited accounting staff.

In order to mitigate the material weakness over financial reporting attributable to a lack of segregation of duties, the Company engages an independent CPA who analyzes transactions quarterly and annually and prepares the Company’s quarterly and annual financial statements.

Changes in internal controls

 

Our management, with the participation our Chief Executive Officer and Chief Financial Officer, performed an evaluation to determine whether any change in our internal controls over financial reporting occurred during the three month period ended July 31, 2014.  Based on that evaluation, our Chief Executive Officer and our Chief Financial Officer concluded that no change occurred in the Company's internal controls over financial reporting during the  three months ended July 31, 2014 that has materially affected, or is reasonably likely to materially affect, the Company's internal controls over financial reporting.

PART II -     OTHER INFORMATION

ITEM 1.         LEGAL PROCEEDINGS

There are not presently any material pending legal proceedings to which the Company is a party or as to which any of its property is subject, and no such proceedings are known to the Company to be threatened or contemplated against it.

ITEM 1A.       RISK FACTORS

Not applicable for a smaller reporting company.

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ITEM 2.	UNREGISTERED SALES OF EQUITY SECURITIES AND USE OF PROCEEDS

None

ITEM 3.	DEFAULTS IN SENIOR SECURITIES

None

ITEM 4.	MINE SAFETY DISCLOSURE

None

ITEM 5	OTHER INFORMATION

None

ITEM 6.	EXHIBITS

(a)  The exhibits required to be filed herewith by Item 601 of Regulation S-K, as described in the following index of exhibits, are incorporated herein by reference, as follows:

 

Exhibit No.		Description
31.1    *		Certification pursuant to Section 302 of Sarbanes-Oxley Act of 2002.
32.1    *		Certification pursuant to Section 906 of Sarbanes-Oxley Act of 2002.

 

* Filed herewith

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SIGNATURES

In accord with Section 13 or 15(d) of the Securities Act of 1933, as amended, the registrant caused this report to be signed on its behalf by the undersigned, thereto duly authorized.

 

	Enhance-Your-Reputation.com, Inc.       (Registrant)                   By: /s/  Douglas Ward       Douglas Ward, President, CEO, CFO Dated: September 26, 2013
Dated:  September 15, 2014

 

 

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Exhibit 31.1

 

Certification

 

I, Douglas Ward, certify that:

1.     I have reviewed this quarterly report on Form 10-Q of Enhance-Your-Reputation.com. Inc. for the period ended July 31, 2014;  

2.     Based on my knowledge, this report does not contain any untrue statement of a material fact or omit to state a material fact necessary to make the statements made, in light of the circumstances under which such statements were made, not misleading with respect to the period covered by this report;

3.     Based on my knowledge, the financial statements, and other financial information included in this report, fairly present in all material respects the financial condition, results of operations and cash flows of the registrant as of, and for, the periods presented in this report;

4.      I am responsible for establishing and maintaining disclosure controls and procedures (as defined in Exchange Act Rules 13a-15(e) and 15d-15(e)) and internal controls over financial reporting (as defined in Exchange Act Rules 13a-15(f) and 15d-15(f)) for the registrant and have:

(a.)  Designed such disclosure controls and procedures, or caused such disclosure controls and procedures to be designed under   my supervision, to ensure that material information relating to the registrant, including its consolidated subsidiaries, is made known to us by others within those entities, particularly during the period in which this quarterly  report is being prepared;

 

(b.)  Designed such internal control over financial reporting, or caused such internal control over financial reporting to be designed under  my supervision, to provide reasonable assurance regarding the reliability of financial reporting and the preparation of financial statements for external purposes in accordance with generally accepted accounting principles;

 

(c.)  Evaluated the effectiveness of the registrant’s disclosure controls and procedures and presented in this report  my conclusions about the effectiveness of the disclosure controls and procedures, as of the end of the period covered by this report based on such evaluation; and

 

(d.)  Disclosed in this report any change in the registrant’s internal control over financial reporting that occurred during the registrant’s most recent fiscal quarter (the registrant’s fourth fiscal quarter in the case of an annual report)  that has materially affected, or is reasonably likely to materially affect, the Registrant’s internal control over financial reporting; and

5.      I have disclosed, based on my most recent evaluation of internal control over financial reporting, to the Registrant’s auditors and the audit committee of the Registrant’s board of directors (or persons performing the equivalent functions):

(a.)  All significant deficiencies and material weaknesses in the design or operation of internal control over financial reporting which are reasonably likely to adversely affect the registrant’s  ability to record, process, summarize and report financial information; and

 

(b.)  Any fraud, whether or not material, that involves management or other employees who have a significant role in the registrant’s internal control over financial reporting.

 

September 15, 2014	By: /s/ Douglas Ward
	Douglas Ward
	Chief Executive Officer, Chief Financial Officer and Chief Principal Accounting Officer

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Exhibit No. 32.1

Certification Pursuant to 18 U.S.C. Section 1350,

as Adopted Pursuant to Section 906 of the Sarbanes-Oxley Act of 2002

In connection with the Quarterly Report of Enhance-Your-Reputation.com, Inc. (the Company) on Form 10-Q for the period ended July 31, 2014 as filed with the Securities and Exchange Commission on the date hereof (the Report), I, Douglas Ward, Chief Executive and Chief Financial Officer of the Company, certify pursuant to 18 U.S.C. Section 1350, as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002, that:

1.)   The Report fully complies with the requirements of Section 13(a) or 15(d) of the Securities Exchange Act of 1934; and

2.)  The information contained in the Report fairly presents, in all material respects, the financial condition and results of operations of the Company.

 

September 15, 2014	By: /s/ Douglas Ward
	Douglas Ward
	Chief Executive Officer, Chief Financial Officer and

 

         Principal Accounting Officer

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