TRTB CEO to Present at the Undiscovered Equities Winter Conference

   True 2 Beauty Inc. (PINKSHEETS: TRTB) (the "Company"), a leading distributor of male and female sexual potency pills and liquid products in the United States, is pleased to announce it has been invited to present at its first investor conference. Alex Hbaiu, CEO, will be presenting to an invitation only audience compromised of accredited investors, retail brokers, and institutional investors. The Undiscovered Equities Winter Conference will be held in Boca Raton on March 2 and 3, 2011, Mr. Hbaiu is scheduled to make his presentation on Thursday, March 3. The presentation will outline True2Beauty's current operations and strategic plans for growth.

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About True 2 Beauty, Inc.

True 2 Beauty, Inc. is a leading distributor of male sexual potency pills and liquid products in the United States. The True 2 Beauty, Inc. line of current products includes Libigrow, Libigirl, Libiliquid Shots and the Libiliquid Relaxation Drink. More information on the Company and its line of products can be found at www.libigrow.com and www.true2beautyinc.com.

Safe Harbor Statement

This press release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. Such statements include, among others, all assumptions, expectations, predictions, intentions or beliefs about future events. You are cautioned that any such forward- looking statements are not guarantees of future performance and that a number of risks and uncertainties could cause actual results of the Company to differ materially from those anticipated, expressed or implied in the forward-looking statements. The words "believe," "expect," "anticipate," "project," "targets," "optimistic," "intend," "aim," "will" or similar expressions are intended to identify forward-looking statements. All statements other than statements of historical fact are statements that could be deemed forward-looking statements. Risks and uncertainties that could cause actual results to differ materially from those anticipated include risks related to new and existing products, product defects and any related product recall; any projections of sales, earnings, revenue, margins or other financial items; any statements of the plans, strategies and objectives of management for future operations; any statements .The Company assumes no obligation and does not intend to update any forward-looking statements, except as required by law.

For further information, please contact: Investors Relations Contact: New York World Asset Management [phone] Media Relations: Zara Hbaiu [e-mail] 1-888-942-5350