iSIGN Media Announces That Couche-Tard has Exercised Its Option to Convert Royalty Payments for Shares

iSIGN Media Announces That Couche-Tard has Exercised Its Option to Convert Royalty Payments for Shares
  
 

TORONTO, ONTARIO--(Marketwired - Mar 10, 2014) - iSIGN Media Solutions Inc. ("iSIGN" or "Company") (TSX-VENTURE:ISD)(OTCQX:ISDSF), a leading provider of interactive mobile advertising solutions that serves advertisers, manufacturers, retailers and advertising agencies throughout North America, today announced that Couche-Tard Inc. has elected to exercise their option to convert annual royalty payments for common shares of iSIGN.

This option was agreed upon by the parties when the Virtual Private Advertising Network Services Agreement ("Agreement") was signed in January 2012 as part of iSIGN's acquisition of the digital signage network located within the Canada-wide chain of convenience stores operated by Couche-Tard Inc. and Mac's Convenience Stores Inc.

Approval for this option was given by the TSX Venture Exchange in March 2012.

iSIGN will be issuing 2,924,448 common shares to Mac's Convenience Stores Inc. to satisfy the Agreement's requirement that iSIGN pay revenue-based royalties for the full five year term of the Agreement, a minimum of $2.5 million.

About iSIGN Media

Since 2007, iSIGN has been developing multiplatform advertising and marketing solutions for brands to better attract, engage and retain customers through their mobile devices. The data and SaaS (software as a service) company collects and analyzes shopper preferences so that brands can deliver targeted messaging and personalized offers to consumers' mobile devices, in-location and in real-time. The company's interactive proximity-marketing technology is capable of gathering average price points, typical purchases, in-store dwell times and other shopper metrics to deliver business intelligence and insights into emerging consumer behaviors that can help brands make better business decisions and measure their marketing efforts. Utilizing Bluetooth™ and Wi-Fi, and location-aware technologies to deliver relevant and timely messaging to any screen or mobile device, iSIGN delivers rich media, permission-based messages free to consumers that can drive immediate brand engagement, increased customer loyalty and deliver higher ROI on marketing dollars spent. Headquartered in Richmond Hill, Ontario, with R&D and customer support operations in Vancouver, BC and Tampa, FL, the Company has also grown to become the largest owner/operator of in-store digital media in Canada with 5,600 digital signs in about 1,400 locations. Partners include: IBM, Keyser Retail Solutions, Baylor University, Verizon Wireless, TELUS and AOpen America Inc., with solution distribution by GraphicMedia, Inc. and BlueStar Inc. www.isignmedia.com

Forward-Looking Statements

This news release may include certain forward-looking statements that are based upon current expectations, which involve risks and uncertainties associated with iSIGN Media's business and the environment in which the business operates. Any statements contained herein that are not statements of historical facts may be deemed to be forward-looking, including those identified by the expressions "anticipate", "believe", "plan", "estimate", "expect", "intend", and similar expressions to the extent they relate to the Company or its management. The forward-looking statements are not historical facts, but reflect iSIGN Media's current expectations regarding future results or events. These forward-looking statements are subject to a number of risks and uncertainties that could cause actual results or events to differ materially from current expectations. iSIGN Media assumes no obligation to update the forward-looking statements, or to update the reasons why actual results could differ from those reflected in the forward-looking statements.

© 2014 iSIGN Media Solutions Inc. All Rights Reserved. All other trademarks and trade names are the property of their respective owners.

Neither the TSX Venture Exchange nor Its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility or accuracy of this release.

Media contacts:SSPREmily Storz267-758-2642 (direct) or 609-351-3592 (mobile)[e-mail] contacts:iSIGN MediaAlex [e-mail]