International Luxury Products Completes Merger Transaction; Announces Preliminary 2005 Results; Financial Picture Improved over

International Luxury Proucts (ILXP) is pleased to
announce that the merger with American Luxury Products, Inc., (ALP)
has been approved by both ILXP and ALP shareholders.
   Based on preliminary unaudited year-end figures, ILXP achieved its
2005 sales goal of $1.3 million, an increase of approximately 20% over
the previous year. Operating expenses were in line with expectations.
However, compliance costs, specifically auditor fees, were
substantially higher due to certain regulatory issues associated with
our reverse merger and public listing.
   Revenues from direct sales channels increased, improving margins.
In 2005, direct sales from the new Dallas retail store, rodeos and
western shows accounted for an estimated 30% of revenue. This is the
first phase of ILXP's strategic realignment of Bohlin distribution
channels toward more direct sales. Management believes that this
strategy will help Bohlin capitalize on increasing demand for its
products by increasing inventory turnover and improving margins.
   In this regard, it is notable that Bohlin's direct sales were
strong at leading western-themed events, especially those held in the
4th quarter, such as the National Finals Rodeo in Las Vegas, where
sales increased an estimated 43% over the prior year. Management
believes that rodeo sales will continue to increase, as rodeo
attendance grows. According to statistics cited in The Wall Street
Journal, the largest pro circuit drew 24 million spectators in 2004.
   "We are pleased with the results of 2005," said David K. Marold,
ILXP President. "We devoted a great deal of attention to restructuring
the Company and re-focusing its strategy. As a result, we weren't able
to fully exploit the sales potential of our products. Nevertheless,
based on preliminary figures, we achieved our 2005 sales goals, which
represent an increase of 20% over 2004."
   The foregoing financial results are unaudited, and are therefore
preliminary and are subject to change based on completion of the 2005
year-end audit and final management review.
   Management is also pleased to announce that Bohlin was the
recipient of the award for best jewelry design at the 2005 Western
Design Conference. The conference in Cody, Wyoming, has become known
as the world's preeminent exhibition of western furniture, fashion and
accessories.
   The Company is pleased to announce a joint venture program between
Resistol, a leading hat maker, and Edward H. Bohlin, a wholly-owned
subsidiary of ILXP. Bohlin's custom silver hatband buckles are
featured on selected Resistol hats.
   In 2006, Bohlin enters the custom furniture business through a
co-branding agreement with Steelstrike Leather Products to produce
silver mounted furniture featuring handcrafted custom Bohlin
appointments. Steelstrike is a leading manufacturer of traditional
wood and hand tooled leather furniture in distinctive Colorado "cattle
baron" and "lodge" styles.
   International Luxury Products, Inc. is publicly quoted on the Pink
Sheets under the symbol ILXP. Formerly known as Dermalay (DMLY.PK),
the Company was renamed after its recent merger with American Luxury
Products, Inc.
   International Luxury Products, Inc. was founded to capitalize on
market opportunities in prestige watches, leather and related luxury
goods. The Company has two divisions-- The Bohlin Company and Julien
Coudray.
   The Bohlin Company is a designer and marketer of high-quality,
Western watches, classic jewelry, buckles and belts and accessories.
Bohlin's products include those based on designs created decades ago
by one of the original creators of western style, company founder,
Edward Bohlin. Our products have been worn by many international
celebrities. Current lines include the classic "Spirit of the West"
watch line, the contemporary western "Country Club" line of belts and
watches, and a new line bearing the prestigious Edward H. Bohlin name.
   Julien Coudray is a supplier of luxury watches, including the
Julien Coudray 1518, exclusive luxury, 'haute horlogerie' timepieces.

   SAFE HARBOR STATEMENTS UNDER THE PRIVATE SECURITIES LITIGATION
REFORM ACT OF 1995: Various statements made in this release are
forward-looking and involve a number of risks and uncertainties. Our
forward looking statements are based on our current expectations,
assumptions, estimates and projections about our Company and involve
significant risks and uncertainties, including: conduct, completion
and satisfactory result of the 2005 year-end audit; absence of any
significant audit changes or adjustments and any variations between
estimated and actual amounts for the Company's critical accounting
estimates and other significant accounting estimates. If these or
other significant risks and uncertainties occur, or if our estimates
or underlying assumptions prove inaccurate, our actual results could
differ materially and the conditions to the consummation of the merger
may not be satisfied. You are urged to consider all such risks and
uncertainties.

   All statements that address activities, events or developments
that we intend, expect or believe may occur in the future, including
projections of earnings per share and same store sales, are
forward-looking statements. The following are some of the factors that
could cause actual results to differ materially from the
forward-looking statements: our ability to continue successful
expansion of our store base; risks of expansion; our ability to
successfully implement our opportunistic inventory strategies and to
effectively manage our inventories; consumer confidence, demand,
spending habits and buying preferences; effects of unseasonable
weather; competitive factors; factors affecting availability of store
and distribution center locations on suitable terms; factors affecting
our recruitment and employment of associates; factors affecting
expenses; success of our acquisition and divestiture activities; our
ability to successfully implement technologies and systems and protect
data; our ability to continue to generate adequate cash flows;
availability and cost of financing; general economic conditions,
including gasoline prices; potential disruptions due to wars, natural
disasters and other events beyond our control; changes in currency and
exchange rates; import risks; adverse outcomes for any significant
litigation; changes in laws and regulations and accounting rules and
principles; effectiveness of internal controls; and other factors that
may be described in filings with the Securities and Exchange
Commission. We do not undertake to publicly update or revise our
forward-looking statements even if experience or future changes make
it clear that any projected results expressed or implied in such
statements will not be realized.