Nature's Peak to Form Joint Venture With National Retail Marketing Network and Source One Principals to Create Multi-Brand Chann

SANTA CRUZ, Calif., May 28 /PRNewswire-FirstCall/ -- Nature's Peak / Everock, Inc. (Pink Sheets: EVRN) announced today that it has negotiated principal terms of a joint venture with Thomas Leib and Robert O'Connell, the founders of National Retail Marketing Network / Source One Sales and Marketing.

"Source One Sales and Marketing has been with us from the very beginning," said Paul Wilkinson, CEO of Nature's Peak / Everock, Inc. "So it is only natural that anything we do to increase our product offerings, marketing and sales should include Tom Leib and Bob O'Connell."

"This joint venture makes sense on many levels. Most immediately though, Nature's Peak will benefit through better cost efficiencies now that our new partners have a bigger stake in our success."

Source One will remain independent of Nature's Peak and continue to service all of its existing clients.  The new company will leverage the 60 years of combined marketing and sales experience as well as the many Industry relationships that Tom and Bob bring to the relationship.

Robert Oppenheimer of Core Business One and Nature's Peak said, "Essentially, the new company and structure will allow Nature's Peak to utilize and leverage its common stock along with cash to acquire equity positions in a portfolio of compatible product lines. Already, several companies have expressed interest in our collaborative approach to increase sales, marketing and distribution."

All the partners believe that this joint venture has the potential to accelerate the sales and distribution of several product lines – including Nature's Peak products – beyond what each product or company would accomplish independently.

"This is an exciting milestone for the future of Nature's Peak," continued Robert Oppenheimer "The new company will further support a faster distribution of Nature's Peak VeggieDip and VeggieSpread by partnering with other companies in a common channel distribution of compatible product lines."

About Everock / Nature's Peak:

Nature's Peak produces a line of all-natural gourmet vegetable dips and sandwich spreads marketed under the Nature's Peak brand.

Both VeggieDip and VeggieSpread are 100% all-natural, vegetarian, Kosher and gluten-free, and contain no preservatives, artificial ingredients, trans-fats, or sugars. There are six flavors in each product line, including novel delicious flavor combinations.

Nature's Peak products are marketed through its Master Broker to natural food stores, specialty groceries as well as regional and national grocery chains. Our products will also be available to restaurants, delis and other food service providers across America.

Visit our website at www.NaturesPeak.com to learn more about our products and to discover new and delicious recipe ideas.

Forward Looking Statements:

This press release contains certain "forward-looking" statements, as defined in the United States Private Securities Litigation Reform Act of 1995 that involve a number of risks and uncertainties. Statements, which are not historical facts, are forward-looking statements. The Company, through its management, makes forward-looking public statements concerning its expected future operations, performance and other developments. Such forward-looking statements are necessarily estimates reflecting the Company's best judgment based upon current information and involve a number of risks and uncertainties, and there can be no assurance that other factors will not affect the accuracy of such forward-looking statements.  These statements are identified as any statement that does not relate strictly to historical or current facts. They use words such as "anticipates," "intends," "plans," "expects," "will," and other words and phrases of similar meaning. In all cases, a broad variety of assumptions can affect the realization of the expectations or forecasts in those statements.  It is impossible to identify all such factors, factors that could cause actual results to differ materially from those estimated by the Company. They include, but are not limited to, the Company's ability to develop operations, the Company's ability to consummate and complete an acquisition, the Company's access to future capital, the successful integration of acquired companies, government regulation, managing and maintaining growth, the effect of adverse publicity, litigation, competition, sales and other factors that may be identified from time to time in the Company's public announcements. Consequently, no forward-looking statement can be guaranteed. Actual future results may vary materially.

This press release is for information purposes only and is not, nor is it intended to, constitute an offer to sell or a solicitation of an offer to buy securities.

SOURCE Nature's Peak / Everock, Inc.

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