Everock / Nature's Peak to Open Online Retail Store To Sell VeggieDip and VeggieSpread Directly To Consumers Throughout North Am

The Company plans to have its online store ready in time for the 2009 Holiday Season so they can take advantage of personal and corporate gift giving opportunities.


SANTA CRUZ, Calif., Oct. 5  /PRNewswire-FirstCall/ -- Everock, Inc. / Nature's Peak today announces plans to open an online store to sell products directly to consumers from its website at http://www.naturespeak.com/.

"We're getting significant interest from folks that want to buy our all natural sandwich spreads and vegetable dips online," said Paul Wilkinson, CEO of Nature's Peak. "And so we plan to make it possible for people to buy Nature's Peak products 24/7 - all from the comfort of their home."

In August 2009, the U.S. Census Bureau of the Department of Commerce announced that its estimate of U.S. retail e-commerce sales for the second quarter of 2009 was $32.4 billion. Because of the tremendous potential of the online retail the Company believes its own online efforts will contribute significantly to the bottom line.

"At the beginning we'll probably offer only multi-jar variety packs of both VeggieDip and VeggieSpread online. However in the near future we'll likely add a number of other products to the Nature's Peak online store."

To ensure success of this important project the Company hired InterMedia Holding, Inc, a New York based ecommerce solutions provider.

"We believe its essential to have an online component to our business. And we're confident that InterMedia will complete this important project on time, on budget and with an outstanding finished product," Wilkinson added.

InterMedia has long experience and a proven track record in building, managing and maintaining online stores. They'll use their proprietary ecommerce technology platform to create a customized online store for Nature's Peak.

About Everock:

Everock produces a line of all-natural gourmet vegetable dips and sandwich spreads marketed under the Nature's Peak brand.

Both VeggieDip and VeggieSpread are 100% all-natural, vegetarian, Kosher and gluten-free, contain no preservatives, artificial ingredients, trans-fats, or sugars. And each product currently comes in six flavors each, including novel delicious flavor combinations.

Nature's Peak products may be found in natural food stores, specialty groceries as well as in regional and national grocery chains. Our products are also served by restaurants, delis and other food service providers across America.

Visit our website at http://www.naturespeak.com/ to learn more about our products and to discover new and delicious recipe ideas.

Forward Looking Statements:

This press release contains certain "forward-looking" statements, as defined in the United States Private Securities Litigation Reform Act of 1995 that involve a number of risks and uncertainties. Statements, which are not historical facts, are forward-looking statements. The Company, through its management, makes forward-looking public statements concerning its expected future operations, performance and other developments. Such forward-looking statements are necessarily estimates reflecting the Company's best judgment based upon current information and involve a number of risks and uncertainties, and there can be no assurance that other factors will not affect the accuracy of such forward-looking statements. It is impossible to identify all such factors, factors that could cause actual results to differ materially from those estimated by the Company. They include, but are not limited to, the Company's ability to develop operations, the Company's ability to consummate and complete an acquisition, the Company's access to future capital, the successful integration of acquired companies, government regulation, managing and maintaining growth, the effect of adverse publicity, litigation, competition, sales and other factors that may be identified from time to time in the Company's public announcements.

This press release is provided for information purposes only and is not intended to constitute an offer to sell or a solicitation of an offer to buy securities.

  Contact:

  Robert Oppenheimer
  
  +1.415.383.5280


DATASOURCE: Everock, Inc.; Nature's Peak



CONTACT:  Robert Oppenheimer, [phone],

, for Everock, Inc. and Nature's Peak



Web Site:  http://www.naturespeak.com/ 

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