Drinks Americas' (OTC: DKAM) Authentic Mexican 'Day of the Dead Craft Beer' in All Arizona Whole Foods Markets

LOS ANGELES, Jan. 28, 2014 /PRNewswire/ -- Drinks Americas (OTC: DKAM), the exclusive United States broker for leading premium authentic Mexican beers currently present in over 32 states, today is pleased to announce that its premium authentic Mexican Day of the Dead Craft Beer is available in all nine Whole Foods Markets in Arizona.

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Whole Foods Market is the world's leader in whole and organic foods with more than 360 stores in North Americas and United Kingdom. The Company describes itself as America's Healthiest Grocery Store™ who seeks out the finest natural and organic foods available, while maintaining the strictest quality standards in the industry.

According to Classico Wine and Spirits, the distributor for the brand in Arizona, Whole Foods is regularly conducting in store samplings and participating in displays to generate awareness of the brand among its adventurous and loyal customer base. During 2013's Halloween Season, Day of the Dead Beer had free standing displays within the stores promoting the authentic Mexican craft beer. Plans are now being put in to place for Cinco de Mayo.

Dario Soldan, President, Classico Distributor L.L.C. "The excitement and support Whole Foods Market has shown our authentic premium Mexican Day of the Dead craft beer is overwhelming. The standards that Whole Foods Market has in place for vendors of every kind – including beer - are extremely high. We are thrilled to be included in their stores in Arizona and hope to extend our presence beyond in the time ahead."

About Drinks Americas Holdings

Drinks Americas (OTC: DKAM) is the exclusive United States broker for leading premium authentic Mexican beers currently present in over 32 states. The Company is on target to be the leading broker for Mexican beers in each state in which it operates. Drinks Americas' leading premium authentic Mexican beer brands include specialty Day of the Dead Craft Beer, Mexicali™, Rio Bravo™, Red Pig™ and Chili Beer™, which are all brewed in Mexico's third largest brewery, Cerveceria Mexicana, utilizing state of the art processes, fermentation and aging systems. Drinks Americas' brands continue to forge strong connections with consumers through some of the largest retailers and restaurants in the country. The Company is headquartered in Los Angeles, CA and trades under the ticker symbol "DKAM."

Except for the historical information contained herein, the matters set forth in this release, including the description of the company and its product offerings, are forward-looking statements within the meaning of the "safe harbor" provision of the Private Securities Litigation Reform Act of 1995. These forward-looking statements are subject to risks and uncertainties that may cause actual results to differ materially, including the historical volatility and low trading volume of our stock, the risk and uncertainties inherent in the early stages of growth companies, the company's need to raise substantial additional capital to proceed with its business, risks associated with competitors, and other risks detailed from time to time in the company's most recent filings with the Securities and Exchange Commission. These forward-looking statements speak only as of the date hereof. The company disclaims any intent or obligation to update these forward-looking statements.

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SOURCE Drinks Americas

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