Kidz-Med VeraTemp Non-Contact Thermometer to Be Featured in Fall Promotion with Major Warehouse Club Store

American Scientific Resources, Inc. (“American Scientific Resources” – OTCQB: ASFX) today announced that its Kidz-Med VeraTemp non-contact thermometer is featured in a special Fall, on-line offer from a major warehouse club store running September 12 through October 9, 2011. The VeraTemp thermometer represents a significant advancement in temperature measurement, because it makes it possible to instantly take the temperature without any skin contact whatsoever. The VeraTemp makes it easier to take an instant, accurate and precise body temperature measurement and the instant and non-invasive method is a great advantage when measuring the temperature of a sleeping infant, a fussy toddler or even a very ill older individual. Through this new program, The VeraTemp is available to the club members and is highlighted in a special catalogue mailing to its three to four million members.

“This is a great opportunity for us in terms of getting the word out about the Kidz-Med VeraTemp non-contact thermometer, particularly as we start back-to-school and as we approach the cold and flu season,” said Christopher F. Tirotta, MD, MBA, Chairman and Chief Executive Officer of American Scientific Resources.

Unlike traditional rectal, oral or ear thermometers, which require being placed into a body orifice to gain a temperature reading – or even the “scan” types that require being run across an individual’s forehead -- the VeraTemp thermometer is a completely non-contact thermometer. The VeraTemp unit is about the size of a remote control and is powered by two AAA batteries (which are included). To measure a person’s body temperature, simply aim at the individual’s forehead and press the ”Scan” button. In an instant, the VeraTemp measures the forehead and ambient temperature, completes thousands of calculations with a proprietary algorithm, and produces an accurate body temperature reading. The non-contact nature of the VeraTemp enables the users to also take accurate temperature of inanimate objects like babies’ bottle, bath water, food or nursery. The VeraTemp displays its readings on a large back-lit LED screen, reads temperature in both Celsius and Fahrenheit, has an Auto-off feature to conserve battery life, and has a built in memory that records the last 32 readings taken.

About American Scientific Resources, Inc.

American Scientific Resources, Inc. is a purpose-driven consumer product manufacturer specializing in the clinical, home healthcare, infant and juvenile products industries. The Company sources and designs innovative health and safety products, developing advanced technology and intellectual property. The Company’s products, which include infrared thermometers and safe disposal systems for home use of sharps and needles associated with certain health care issues, are distributed through established relationships in-house and through an ever growing network of leading global healthcare distributors and retailers. Brands under the American Scientific Resources umbrella include Kidz-Med, Disintegrator Plus and VeraTemp.

For more information, visit the corporate website at www.americansi.com, www.kidzmed.com and www.disintegratorplus.com.

Forward Looking Statements

The information contained herein includes forward-looking statements. These statements relate to future events or to our future financial performance, and involve known and unknown risks, uncertainties and other factors that may cause our actual results, levels of activity, performance, or achievements to be materially different from any future results, levels of activity, performance or achievements expressed or implied by these forward-looking statements. You should not place undue reliance on forward-looking statements since they involve known and unknown risks, uncertainties and other factors which are, in some cases, beyond our control and which could, and likely will, materially affect actual results, levels of activity, performance or achievements. Any forward-looking statement reflects our current views with respect to future events and is subject to these and other risks, uncertainties and assumptions relating to our operations, results of operations, growth strategy and liquidity. We assume no obligation to publicly update or revise these forward-looking statements for any reason, or to update the reasons actual results could differ materially from those anticipated in these forward-looking statements, even if new information becomes available in the future. The safe harbor for forward-looking statements contained in the Securities Litigation Reform Act of 1995 protects companies from liability for their forward-looking statements if they comply with the requirements of the Act.