XA Receives Two BiZBash Event Style Awards March 28, 2007

CHICAGO, April 2  /PRNewswire-FirstCall/ -- XA, Inc., (XA) (OTC BB: XAIN.OB), a major national event marketing firm that serves many Fortune 500 companies, reported today that it has received two BiZBash Event Style Awards in the categories of "Best Lighting Design" and "Best Corporate Event Concept" both for The Sopranos Cast and Crew Screening After-Party. The BiZBash Event Style awards ceremony took place at the Nokia Theatre in Times Square New York on Wednesday, March 28th.

The BiZBash Event Style Awards 2007 honor the people behind New York's most innovative events of 2006.  XA won the Best Corporate Event Concept Award for an "innovative and effective theme for an event planned by or for a corporation".  XA was nominated along with the Channel Editors Event and Travel Channel Technology Immersion Day. As the winner of the Best Lighting Design Award, XA was "awarded for outstanding lighting production at any type of event".  This project was nominated together with the Actor's Fund of America Benefit and Calvin Klein's Fragrance Launch.

The award winning event produced and designed by XA celebrated the premiere of the 6th and final season of the Sopranos.  Partnering with HBO, XA planned an after-party to honor the cast and crew that brought the Soprano's brand, style and experience to life in an interactive environment.  The overall concept was inspired by a traditional Italian Street Festival and XA successfully transformed a large ballroom into an intimate affair for 1,000 members of the Soprano's extended family.  A comprehensive lighting design concept combined advanced technology such as intelligent lighting with basic tools including 4,000 Italian string lights.

Joe Wagner, CEO of XA, states, "We are honored to receive these two BiZBash awards and to be recognized, particularly from such a definitive authority in the industry of special events."

Marketers spent an estimated $171 billion in event marketing in 2005, up 3% from the previous year. In addition, 96% of marketing executives reported that they use events in their marketing mix according to PROMO's survey of event marketing executives. (Source: PROMO Magazine, April 2006)

About BiZBash

BiZBash Media, with offices in New York, Los Angeles/Southern California, Toronto, and Florida, is committed to helping its readers, users, and attendees create inspiring proprietary meetings, events, and face-to-face marketing campaigns. BiZBash strives to present its audience with the best people, places, and services, even if they're buried in the nooks and crannies of the event and meeting industry's local markets. BiZBash offers fresh ideas, creative people, and unique sources that connect buyers and sellers online, in print, and in person. BiZBash magazine delivers insider knowledge on the event industry with a dishy, lively, editorial approach that gives 72,000 pass along readers creative solutions and news that they can use in an oversized magazine.

About XA

XA is a holding company for several wholly-owned subsidiaries, one of which is The Experiential Agency, Inc., an Illinois corporation.  The Experiential Agency, Inc. has offices in Chicago, New York and Los Angeles from which it provides corporations and highly visible brands with comprehensive event marketing, design and production services. Since 1989, the XA team has been the creative force behind prestigious, national projects for such clients as The NBA, Disney, McDonald's, British Telecom, Song Airlines, Eurex, Olympus, Salvatore Ferragamo, Vogue, W Hotels, ABN AMRO and Emirates Airline. In 2003 and 2004, Special Events Magazine ranked XA as one of the "Top 50 Powerhouse Event Companies in the World."

Forward Looking Statements

This press release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. In particular, when used in the preceding discussion, the words "believes," "expects," "intends," "will," "anticipated," or "may," and similar conditional expressions are intended to identify forward-looking statements within the meaning of the Act and are subject to the safe harbor created by the Act. Except for historical information, all of the statements, expectations and assumptions contained in the foregoing are forward-looking statements that involve a number of risks and uncertainties. It is possible that the assumptions made by management are not necessarily the most likely and may not materialize. In addition, other important factors that could cause actual results to differ materially include the following: business conditions and the amount of growth in the company's industry and general economy; competitive factors; ability to attract and retain personnel; the price of the Company's stock; and the risk factors set forth from time to time in the Company's SEC reports, including but not limited to its annual report on Form 10-KSB; its quarterly reports on Forms 10-QSB; and any reports on Form 8-K. XA, Inc. (OTC BB: XAIN) takes no obligation to update or correct forward-looking statements and also takes no obligation to update or correct information prepared by third parties that is not paid for by the Company.

  For more information, please contact:
  Company:
  Amanda Puck
  XA
  312-239-2370
  

DATASOURCE: XA, Inc.



CONTACT:  Amanda Puck, [phone], , for XA,

Inc.



Web site:  http://www.expagency.com/

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