Westcoast Hospitality (NYSE:WEH)
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Red Lion Hotels & WestCoast Hotels Introduce Free
'Net4Guests(TM)' Wireless Internet Access for Guests
GuestAwards Members Gain Password-Protected Internet 'Hot Spot' Service
SPOKANE, Wash., July 12 /PRNewswire-FirstCall/ -- Hotel guests now have
another good reason to choose Red Lion Hotels and WestCoast Hotels when they
travel. With the ever-growing need to stay connected while on the road,
travelers are seeking fast, reliable and secure ways to log on to the Internet.
To answer that need, WestCoast Hospitality Corporation (NYSE:WEH), representing
Red Lion Hotels and WestCoast Hotels in the United States and Canada, has
launched "Net4Guests(TM)," its proprietary high-speed wireless Internet access
(Wi-Fi) service, giving all guests staying at participating hotels free,
password-protected access in guestrooms and public areas of the hotel.
Unique in the industry, the Net4Guests service utilizes the company's
GuestAwards(R) frequent traveler program to provide members instant log on
access using their member numbers and passwords. As an additional benefit to
GuestAwards members, they can access Net4Guests service any time they are
visiting a participating Red Lion or WestCoast property -- whether they are an
overnight guest or not. The hotels become their "hot spots" while they're on
the road.
"We want business travelers to know they have an office-away-from-the-office
where they can check their e-mail or access their office virtual private
network [VPN] if they find themselves with extra time between appointments, or
while relaxing over coffee or a cocktail in one of our outlets," said John
Taffin, Executive Vice President of Hotel Operations for WestCoast Hospitality
in making the Net4Guests announcement.
Guests with compatible wireless hardware will not need any special software to
connect to Net4Guests and will not have to make any changes to their PC
configurations. Those who do not have wireless capability can check-out the
easy-to-use and fully-supported (24/7) Net4Guests Quick Start Kit containing a
PCMCIA card and a software CD to access Net4Guests. GuestAwards members use
their member number to log on. If a guest is not a member of the GuestAwards
program, the guest is given a User ID for use during that stay, or the guest
can enroll on the GuestAwards website and receive a member number instantly.
This gives them the convenience of not having to register for Net4Guests at
each hotel.
The Net4Guests Wi-Fi capability is enabled by Air2Data technology and is based
on the 802.11b protocol so that it is accessible to the largest group of
travelers with wireless functionality on their laptops and handheld devices. A
variety of security measures, including a firewall and assigned IP addresses,
are built into the Net4Guests system to minimize the risk of unauthorized
access. According to Mark Rackham, Vice President of Operations for Air2Data,
"In the last 18 months, we have not had any problems with security with any of
our guests. That's a great track record."
Rackham also praised the partnership environment that created Net4Guests. "When
we started this collaboration with WestCoast Hospitality, we rolled out the
technology and the supporting documents we expected their hotels' front desk
associates would need to answer guest's questions," he said. "They came back to
us with suggestions that custom-tailored their support manuals, guest
collateral and log on process to make implementation as user-friendly as
possible for both guests and staff. The Net4Guests result is a Wi-Fi
installation steeped in the hospitality and service tradition of Red Lion and
WestCoast Hotels. We think it will be a model Wi-Fi program for the lodging
industry."
WestCoast Hospitality Corporation is a hospitality and leisure company
primarily engaged in the ownership, management, development and franchising of
mid-scale, full service hotels under its WestCoast(R) and Red Lion(R) brands.
In addition, through its entertainment division, which includes its
TicketsWest.com, Inc. subsidiary, it engages in event ticket distribution and
promotes and presents a variety of entertainment productions. G&B Real Estate
Services, its real estate division, engages in traditional real estate-related
services, including developing, managing and acting as a broker for sales and
leases of commercial and multi-unit residential properties.
This press release contains forward-looking statements within the meaning of
federal securities law, including statements concerning plans, objectives,
goals, strategies, projections of future events or performance and underlying
assumptions (many of which are based, in turn upon further assumptions). The
forward-looking statements in this press release are inherently subject to a
variety of risks and uncertainties that could cause actual results to differ
materially from those expressed. Such risks and uncertainties are discussed in
the Company's annual report on Form 10-K for the 2003 fiscal year and in other
documents filed by the Company with the Securities and Exchange Commission.
Contact: Linda Anderson
Title: Vice President, Marketing
Phone: 509-777-6337
Internet:
http://www.redlion.com/
http://www.westcoasthotels.com/
http://www.ticketswest.com/
http://www.g-b.com/
DATASOURCE: WestCoast Hospitality Corporation
CONTACT: Linda Anderson, Vice President, Marketing, of WestCoast
Hospitality Corporation, +1-509-777-6337, or
Web site: http://www.westcoasthotels.com/