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Virgin Mobile Usa | NYSE:VM | NYSE | Ordinary Share |
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Media Alert: Public Enemy Tours Sasha Bruce House and Hosts Thanksgiving Dinner for Homeless Youth
Rap Group to Perform on Flat-Bed Truck Driving Through Washington, D.C. En Route to Benefit Concert at Lisner Auditorium; Great Photo & Video Opportunities
WARREN, NJ -- November 17, 2009 --
WHAT: To mark National Homeless Youth Awareness month, the reunited rap group Public Enemy, featuring Flava Flav and Chuck D, will be touring Sasha Bruce House to meet more than 30 homeless youth and hosting a Thanksgiving dinner to kick off the season of giving. It's estimated that there are 2 million homeless youth in America. Following the tour and dinner, Public Enemy will board a flat-bed truck en route to Lisner Auditorium for a performance -- and they'll play along the way for people in the street to hear. Concertgoers who donate a new or gently used coat to Serve DC's "One Warm Coat" initiative will receive a V.I.P. upgrade, as available. Public Enemy will also invite the homeless kids staying at Sasha Bruce House to attend the evening's concert as their special guests. Sponsored by Virgin Mobile USA's (NYSE: VM) Re*Generation initiative to help homeless youth, all proceeds from concert ticket sales will benefit the Sasha Bruce House. WHEN: November 18, 2009 @ 6:30 p.m. - Public Enemy arrives at Sasha Bruce House Flat-Bed Truck Photo/Video Locations: -- 18th street and G @ approximately 7:45 p.m. -- Lisner Auditorium @ 8 p.m. WHO: Interview Opportunities: -- Flava Flav and Chuck D of Public Enemy -- Virgin Mobile USA, Ron Faris, Senior Director, Brand Innovation & Partnerships -- Sasha Bruce House, Debby Shore, Executive Director -- Serve DC - The Mayor's Office on Volunteerism, Amy Ward, Executive Director -- National Alliance to End Youth Homelessness, Executive WHERE: Sasha Bruce House, 1022 Maryland Avenue, N.W. (between 10th and 11th), Washington, D.C. This week Virgin Mobile USA will receive the 2010 Private Sector Award in recognition of its work on behalf of homeless youth. Bonus: Special Documentary Screening @ Public Enemy Concert at Lisner Auditorium, November 18, 2009 The world premiere of Kyocera's ALL Access documentary will be hosted prior to Public Enemy's performance at Lisner Auditorium. Kyocera gave youth across America the opportunity to go behind the scenes at the 2009 Virgin Mobile FreeFest and create the ALL Access rock documentary about the free music festival, featuring candid moments and exclusive interviews with Weezer, Franz Ferdinand, Public Enemy, Taking Back Sunday, Blink-182 and more.
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