Brasilcel, The Holding Company That Controls Vivo, The Southern Hemisphere's Largest Wireless Communications Group, Announces Vo

Brasilcel, The Holding Company That Controls Vivo, The Southern
Hemisphere's Largest Wireless Communications Group, Announces Voluntary Cash
Tender Offers For Shares of Tele Sudeste, Tele Leste and Celular CRT 


SAO PAULO, Brazil, Aug. 25  /PRNewswire-FirstCall/ -- Tele Sudeste Celular
Participacoes S.A. - ("Tele Sudeste") (NYSE: TSD; BOVESPA: TSEP3 (ON); TSEP4
(PN)); Tele Leste Celular Participacoes S.A. - ("Tele Leste") (NYSE: TBE;
BOVESPA: TLCP3 (ON); TLCP4 (PN)); Celular CRT Participacoes S.A. - ("CRT" and,
together with Tele Sudeste and Tele Leste, the "Companies") (BOVESPA: CRTP3
(ON) / CRTP5 (PN)), inform their respective shareholders that Brasilcel N.V.
("Brasilcel"), controlling shareholder of the Companies, intends to launch
voluntary public tender offers ("VTOs") in cash for the acquisition of up to
the maximum number of shares of each class of each Company, as indicated below
("Maximum Numbers of Shares"):

                          CRT                         Tele Leste
                   Common     Preferred        Common          Preferred
  Maximum
  Numbers of
  Shares (by
  class          60,529,000  441,690,000   16,723,247,000     92,499,407,000

                       Tele Sudeste
                  Common        Preferred
  Maximum
  Numbers of
  Shares (by
  class       7,332,479,000   12,699,707,000



In no event will Brasilcel purchase more than the Maximum Numbers of Shares. 
In the event of excess of demand in the auctions, a pro rata adjustment will be
made among the shareholders holding that class of shares who tender their
shares in the applicable VTO.

The respective prices to be paid for the shares of each class of shares issued
by the Company are indicated in the table below, per lot of thousand shares
(the "Prices").  Each of these prices represents a premium of 20% (twenty
percent) over the weighted average closing price of the applicable class of
shares of that Company over the last 30 (thirty) trading days on the Sao Paulo
Stock Exchange ("Bovespa").

                    CRT               Tele Leste         Tele Sudeste
              Common  Preferred    Common  Preferred  Common  Preferred
  Price per
  lot of
  thousand
  shares (R$) 575.31   718.69       0.90     1.10     6.35      7.80



Please access the full press release on SEC website, CVM website and or
http://www.vivo.com.br/ir .

   CONFERENCE CALL TO DISCUSS THESE ISSUES
   English Event:
   Date: August 25, 2004 (Wednesday)
   Time: 12 pm  (Sao Paulo time) and 11 am (New York time)
   Telephone: [phone] (International participants)
   Telephone: [phone] (US/Canada participants)
   ID code:  Vivo or 5099819
   Webcast: http://www.vivo.com.br/ir

DATASOURCE: Tele Sudeste Celular Participacoes S.A.



CONTACT:  Investor Relations, Ronald Aitken or Arthur Fonseca,

 or [phone] 



Web site:  http://www.telespcelular.com.br/

http://www.vivo.com.br/ir 

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