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STZ.B Constellation Brands Inc

310.00
0.00 (0.00%)
Last Updated: 01:00:00
Delayed by 15 minutes
Share Name Share Symbol Market Type
Constellation Brands Inc NYSE:STZ.B NYSE Common Stock
  Price Change % Change Share Price High Price Low Price Open Price Shares Traded Last Trade
  0.00 0.00% 310.00 0 01:00:00

Four Emus -- Berserk Outback Birds -- Fly in from Western Australia; Fine Affordable Wines Introduce U.S. Consumers to the Wild

13/09/2005 5:00pm

Business Wire


Constellation Brands (NYSE:STZ.B)
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From Western Australia, the most isolated state in the world's most isolated continent, comes Four Emus -- a quirky, dynamic wine brand ready to leap from seclusion into the United States market. Famous for its endless summers, Western Australia touts a diverse landscape of vibrant blue ocean water, lush landscape and expansive deserts. With a coastline spanning the state, it's no wonder that vines thrive in this oft-Mediterranean climate of long, warm days cooled by coastal breezes. The Four Emus label pays tribute to the daunting landscape of Western Australia and the berserk creatures that reside there. Emus run fast and play hard. They are the rock stars of the outback, famous (after all, one stands alongside a kangaroo on the country's coat of arms) with a touch of insanity. This new line of wines combines the attitude of the outback with the bold, unique flavors of Western Australian vineyards. "We strive to produce wines with heaps of fruit flavor, generosity and a distinct stamp of Western Australia vibrancy," said Four Emus Winemaker Ross Pamment. Pamment, who has been making wine in Western Australia for nearly 10 years, says the "minimally manipulated wines" are food friendly, and created to be "paired with your best friends." Four Emus come from some of Western Australia's prime growing regions including Swan Valley, Margaret River, Pemberton and Gin Gin. At $10 a bottle, Four Emus wines aim to bring new consumers to the Australian super premium category. To unleash the Four Emus, just twist. Four Emus wines are contained by a screwcap, undaunted and free of cork taint. Four Emus wines emerge this fall in four distinct varieties, as bold and fresh as the day they left the winery: Chardonnay; Shiraz; Cabernet-Shiraz-Merlot and Sauvignon Blanc-Semillon. Each varietal has its own front-label color in vibrant shades of red, blue, green and yellow. An innovative addition to the already fresh packaging is the "Wine Find" (TM) Tear Tab on the back label that offers consumers "an easy way to remember that great wine they had at their favorite restaurant or a friend's house," says Kimberly Ertl, brand manager for Four Emus. "It also provides an easy way to remember our web address. We really want wine lovers to log on and share what they think about these luscious wines!" Four Emus is imported by Pacific Wine Partners, a Constellation Wines U.S. company and a leading producer of premium California wines and importer of wines from Australia and New Zealand. Constellation Wines U.S. is part of Constellation Wines, the world's largest wine business, an operating division of Constellation Brands, Inc. (NYSE:STZ) (NYSE:STZ.B) ("CBI"). Constellation Wines U.S. encompasses three of CBI's U.S. wine businesses: Canandaigua Wine Company, Pacific Wine Partners, and North Lake Wines. Pacific Wine Partners produces several top California brands including Blackstone, Black Box, and Hayman and Hill, and is the U.S. importer for Banrock Station, Hardys, Leasingham, Barossa Valley Estate, Yarra Burn, Starvedog Lane, Brookland Valley, and Chateau Reynella from Australia and Nobilo from New Zealand.

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