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Share Name | Share Symbol | Market | Type |
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Nielsen Holdings PLC | NYSE:NLSN | NYSE | Common Stock |
Price Change | % Change | Share Price | High Price | Low Price | Open Price | Shares Traded | Last Trade | |
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0.00 | 0.00% | 27.98 | 0 | 01:00:00 |
ORLANDO, Fla., Oct. 22, 2019 /PRNewswire/ -- Gartner IT Symposium/Xpo 2019 -- Nielsen (NYSE: NLSN) today announced its predictions for 2020 and the decade ahead from Gartner IT Symposium/Xpo. Built on the most holistic and predictive view of consumer purchasing habits, Nielsen anticipates that 2020 will represent an inflection point for trust and transparency, 5G and time to purchase in the U.S. retail and consumer landscape.
Nielsen's forward-looking vision is fueled by the open, cloud-based Nielsen Connect platform, which helps CPG manufacturers and retailers more easily spot emerging trends and diagnose performance gaps. Leading consumer packaged goods (CPG) retailers and brands, including P&G, are successfully leveraging Nielsen's tech-driven, cloud-based approach to delivering insights. As noted by John Myers, Director, North America Analytics and Insights, P&G, "We see Nielsen's data and cloud-based technology as important levers that will benefit P&G US as we develop breakthrough Analytics & Insights to help us better serve billions of consumers around the world."
High-level predictions include the following:
"The true value of today's emerging technologies has remained in the hype cycle for much of retail and CPG, but the dawn of a new decade will see a rapid acceleration in meaningful use cases," said Jeanne Danubio, President, Nielsen Connect, North America. "From the transformative effect of 5G to the increase in frictionless commerce—all underpinned by trust and transparency—the consumer landscape will become increasingly complex. We are eager to continue providing our clients with the data to decide, thereby shaping a smarter market for our clients, in 2020 and beyond."
For additional information on Nielsen's predictions for the future of retail, CPG and technology, please visit the Nielsen booth #808 at the Gartner IT Symposium/Xpo. Nielsen is cited in Gartner's March 2019 report, "Best Practices in Developing Retail Curbside Fulfillment." (1)
ABOUT GARTNER IT SYMPOSIUM/XPO
Gartner IT Symposium/Xpo is the world's most important gathering of CIOs and senior IT executives. This event delivers independent and objective content with the authority and weight of the world's leading IT research and advisory organization, and provides access to the latest solutions from key technology providers. CIOs and IT executives rely on Gartner IT Symposium/Xpo to gain insight into how their organizations can use IT to address business challenges and improve operational efficiency. For more information, please visit https://www.gartner.com/en/conferences/na/symposium-us.
ABOUT NIELSEN
Nielsen Holdings plc (NYSE: NLSN) is a global measurement and data analytics company that provides the most complete and trusted view available of consumers and markets worldwide. Our approach marries proprietary Nielsen data with other data sources to help clients around the world understand what's happening now, what's happening next, and how to best act on this knowledge. For more than 90 years Nielsen has provided data and analytics based on scientific rigor and innovation, continually developing new ways to answer the most important questions facing the media, advertising, retail and fast-moving consumer goods industries. An S&P 500 company, Nielsen has operations in over 100 countries, covering more than 90% of the world's population. For more information, visit www.nielsen.com.
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SOURCE Nielsen
Copyright 2019 PR Newswire
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