Midway Games (NYSE:MWY)
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Midway Games Inc. (NYSE: MWY), a leading interactive entertainment
publisher and developer today announced a groundbreaking video
submission contest in association with John Woo and his video game
production company, Tiger Hill Entertainment, Spike TV and Fox
Interactive Media: Stranglehold’s True
to John Woo Short Film Contest. Hosted exclusively on MySpace (http://www.myspace.com/strangleholdgame),
and promoted across other Fox Interactive Media properties including IGN
Entertainment (http://ign.com/stranglehold),
this unique contest is scheduled to launch April 30th
and encourages contestants to create the most authentic John Woo-style
short film. Contest ends June 25, 2007. No purchase necessary.
The grand prize winner will receive $25,000, a trip for two to Midway’s
Chicago studios to meet developers and tape an interview for Spike TV,
the chance to personally premiere the short film on Spike TV, an
authentic “Hard Boiled”
movie poster autographed by John Woo, an Amp’d
mobile phone with six months’ service, and a
copy of Stranglehold.(a)
“Stranglehold’s
cinematic action is directly inspired by John Woo’s
acclaimed action films and their unique style,”
said Mona Hamilton, vice president of marketing, Midway Amusement Games,
LLC. “We’ve
created a premier collaboration with Spike TV and Fox Interactive Media’s
MySpace and IGN Entertainment sites that gives fans the opportunity to
put their creativity to the test with a short film judged by John Woo
himself.”
“Young filmmakers need encouragement to grow;
it is an aspect of my profession which I cherish deeply,”
said action director John Woo. “I know the Stranglehold
Short Film Contest will find new talent and with it, new possibilities.”
In addition to the premiere on Spike TV expected this summer, both the
game release and short film winner will be a featured segment on “Game
Head,” Spike TV’s
weekly series dedicated to everything that is happening in the world of
video games, giving viewers an uncompromised look at the culture of
video games.
Additionally, the films of ten finalists are expected to be posted on
MySpace, with user voting determining a second “audience
choice” winner, who will receive prizes
including $1000, an Amp’d mobile phone with
six months’ service, an authentic “Hard
Boiled” movie poster autographed by John Woo
and a copy of Stranglehold.(a) Fans will also be able to learn
more about the game, the contest and the art of John Woo’s
filmmaking by visiting both the Stranglehold contest profile on
MySpace, and an exclusive IGN micro site dedicated to the game (http://www.ign.com/stranglehold).
Entries to Stranglehold’s short film
contest must be no longer than two minutes and thirty seconds in length
and will be judged using three specific criteria:
Overall Quality – 40% - includes
cinematography, editing, sound, image quality and technical production
Strength of John Woo Homage – 40% -
includes extent of homage, quality of homage and use of Woo signature
techniques
Creativity – 20% - includes screenplay,
acting and overall impression
For more about Stranglehold’s short
film contest, including official rules and regulations visit: http://www.myspace.com/strangleholdgame
(a) Stranglehold’s True to John Woo Video
Contest prizes are subject to change.
About Stranglehold™
A collaboration with world renowned action film director John Woo’s
Tiger Hill Entertainment, Stranglehold allows players to
experience the excitement of true next-gen action as you take on the
role of Inspector Tequila created by John Woo for his influential action
film, Hard Boiled starring Chow Yun-Fat. Ensnared by a crime boss
with a gripping secret, Inspector Tequila is forced to cross the line
from sworn duty to bloody revenge. Engage your enemies with intense
cinematic gun battles and cause massive environmental damage in
real-time or revolutionary slow-motion Tequila Time. Stranglehold
is currently scheduled to ship Summer 2007. More information about Stranglehold
can be found online at www.strangleholdgame.com
About Tiger Hill Entertainment
Tiger Hill is the sister company to Woo and Chang’s
Lion Rock Productions, the feature film and television company whose
credits include BROKEN ARROW, FACE/OFF, MISSION IMPOSSIBLE II, THE BIG
HIT and WINDTALKERS. Tiger Hill develops and creatively produces content
for video games, animation, and comic book properties. Currently on
shelves now is John Woo’s 7 BROTHERS
published by Virgin Comics, and due for release early next year is the
feature length anime EX MACHINA, the sequel to the 2005 feature anime
APPLESEED. Woo’s next directing project RED
CLIFF is also in development as an anime and video game project all due
for release in the summer of 2008.
About Spike TV
SPIKE TV is available in more than 91.6 million homes and is a division
of MTV Networks. A unit of VIACOM (NYSE: VIA, VIA.B), MTV Networks is
one of the world’s leading creators of
programming and content across all media platforms.
About MySpace
MySpace, a Fox Interactive Media company, is the premier lifestyle
portal for connecting with friends, discovering popular culture, and
making a positive impact on the world. By integrating web profiles,
blogs, instant messaging, e-mail, music streaming, music videos, photo
galleries, classified listings, events, groups, college communities, and
member forums, MySpace has created a connected community. As the second
ranked destination in terms of page views(b), MySpace is the most
widely-used and highly regarded site of its kind and is committed to
providing the highest quality member experience. MySpace will continue
to innovate with new features that allow its members to express their
creativity and share their lives, both online and off. MySpace’s
international network includes localized community sites in the United
States, the United Kingdom, Japan, France, Germany, Australia, Ireland,
Spain, Italy, Mexico, Canada, and New Zealand.
(b)Among the top 2000 domains comScore Media Metrix, February 2007.
About IGN Entertainment
IGN Entertainment, a unit of Fox Interactive Media, Inc., is a leading
Internet media and services provider focused on the videogame and
entertainment enthusiast markets. Collectively, IGN's properties reached
more than 30 million unique users worldwide in the month of August 2006,
according to Internet audience measurement firm comScore Media
Metrix.(c) IGN's network of videogame-related properties (IGN.com,
GameSpy, FilePlanet, TeamXbox, Direct2Drive and others), is the web's
number one videogame information destination and attracts one of the
largest concentrated audiences of young males on the Internet. IGN also
owns and operates the popular movie-related website, Rotten Tomatoes and
one of the leading male lifestyle websites, AskMen.com. In addition, IGN
provides technology for online game play in videogames. IGN is
headquartered in the San Francisco Bay Area, with offices throughout the
U.S. and in Montreal.
(c)comScore August 2006
About Midway
Midway Games Inc. (NYSE:MWY), headquartered in Chicago, Illinois, with
offices throughout the world, is a leading developer and publisher of
interactive entertainment software for major videogame systems and
personal computers. More information about Midway and its products can
be found at www.midway.com.
Midway has provided the www.myspace.com/strangleholdgame,
IGN.com, GameSpy, FilePlanet, TeamXbox, Direct2Drive, Rotten Tomatoes,
Askmen.com and www.ign.com/Stranglehold
links solely as a convenience for you. The information on these sites
has been prepared by third parties, and Midway does not monitor, endorse
or accept responsibility for the content on non-Midway sites.
“This press release contains "forward-looking
statements" within the meaning of the Private Securities Litigation
Reform Act of 1995 concerning future business conditions and the outlook
for Midway Games Inc. (the "Company") based on currently available
information that involves risks and uncertainties. The Company's actual
results could differ materially from those anticipated in the
forward-looking statements as a result of these risks and uncertainties,
including, without limitation, the financial strength of the interactive
entertainment industry, dependence on new product introductions and the
ability to maintain the scheduling of such introductions, the current
console platform transition and other technological changes, dependence
on major platform manufacturers and other risks more fully described
under "Item 1. Business - Risk Factors" in the Company’s
Annual Report on Form 10-K for the year ended December 31, 2006, and in
any more recent filings made by the Company with the Securities and
Exchange Commission. Each forward-looking statement, including, without
limitation, financial guidance, speaks only as of the date on which it
is made, and Midway undertakes no obligation to update any
forward-looking statement to reflect events or circumstances after the
date on which it is made or to reflect the occurrence of anticipated or
unanticipated events or circumstances, except as required by law.”