Hershey Announces Retail Takeaway for the 4-Week Period Ended September 10, 2016

The Hershey Company (NYSE: HSY) today announced retail takeaway1 and market share results for the 4-week period ended September 10, 2016. Earlier today, Nielsen provided CPG manufacturers and subscribers with category growth, retail takeaway and market share data for the same period. However, Nielsen has also communicated to its subscribers and customers that certain data, including candy, mint and gum (CMG) information, could be understated due to an information tracking issue. Therefore, The Hershey Company believes its internal proprietary custom database is a more accurate reflection of its marketplace performance for this period. Total Hershey U.S. retail takeaway1 per the company’s internal proprietary custom database for the 4-week period ended September 10, 2016, in the expanded all outlet combined plus convenience store channels (xAOC+C-store) increased about 1.9%, resulting in a market share increase of 0.2 points.

1Includes candy, mint, gum, salty snacks, snack bars, meat snacks and grocery.

About The Hershey Company

The Hershey Company, headquartered in Hershey, Pa., is a global confectionery leader known for bringing goodness to the world through its chocolate, sweets, mints and other great-tasting snacks. Hershey has approximately 21,000 employees around the world who work every day to deliver delicious, quality products. The company has more than 80 brands around the world that drive more than $7.4 billion in annual revenues, including such iconic brand names as Hershey's, Reese's, Hershey's Kisses, Jolly Rancher, Ice Breakers and Brookside. Building on its core business, Hershey is expanding its portfolio to include a broader range of delicious snacks. The company remains focused on growing its presence in key international markets while continuing to extend its competitive advantage in North America.

At Hershey, goodness has always been about more than delicious products. For more than 120 years, Hershey has been committed to operating fairly, ethically and sustainably. Hershey founder, Milton Hershey, created the Milton Hershey School in 1909 and since then the company has focused on giving underserved children the skills and support they need to be successful. Today, the company continues this social purpose through 'Nourishing Minds,' a global initiative that provides basic nutrition to help children learn and grow. From neighborhoods across the United States to the streets of Shanghai and Mumbai and villages of West Africa, our goal is to nourish one million minds by 2020.

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The Hershey CompanyFINANCIAL CONTACT:Mark Pogharian, 717-534-7556orMEDIA CONTACT:Jennifer Sniderman, 717-534-6275