Freescale Set to Showcase Automotive Electronics Innovations at Convergence 2006

  
    
  
  
    
      Freescale Semiconductor (NYSE:FSL) (NYSE:FSL.B), the leading supplier of 
      automotive semiconductors, will spotlight advanced technology for 
      next-generation vehicles at Convergence 2006, the world’s 
      premier automotive electronics conference. Freescale will unveil 
      microcontroller (MCU) products, showcase automotive system 
      demonstrations and host an innovative concept car exhibit at the 
      biennial event, which will be held at the Cobo Center in Detroit, Mich., 
      Oct. 16-18.
    
    
      "Convergence is a tremendous venue for highlighting the state of the art 
      in automotive technology,” said Paul Grimme, 
      senior vice president and general manager for Freescale’s 
      Transportation & Standard Products Group. “From 
      our high-performance automotive microcontrollers to our sophisticated 
      analog and sensor devices for safety systems, powertrain control and 
      body electronics, we’re exhibiting our 
      foremost innovations that will help the industry ‘reinvent 
      the automobile.'”
    
    
      Freescale’s technology demonstrations and 
      exhibits at Booth #709 support the overall theme of Convergence 2006: “Reinventing 
      the Automobile.”
    
    
      News and Demo Highlights:
    
    
      Concept car: The highlight of Freescale’s 
      booth will be a concept car that demonstrates the latest innovations in 
      body electronics, safety systems, powertrain management, telematics and 
      infotainment. Demo highlights include a body controller with the local 
      interconnect network (LIN) protocol controlling the lighting and HVAC 
      systems, a 3D navigation system, a roll-over prevention system and more.
    
    
      Powertrain: Freescale will demonstrate comprehensive solutions 
      that include advanced embedded controllers, sensor technology, power 
      management components and power actuator drivers for gasoline engine 
      management. These electronic engine control technologies are designed to 
      help improve fuel efficiency and to help reduce vehicle emissions.
    
    
      Infotainment: Freescale will highlight an infotainment prototype 
      for a digital entertainment system that uses digital music sources and 
      formats, a graphical interface, music database, touchscreen and a 
      wireless connection to cell phones. Freescale also will showcase a Class 
      D digital amplifier solution for multi-channel hi-fidelity audio; a 
      virtual surround sound headphone demo for 
      automotive infotainment systems; and a turnkey hardware/software 
      solution that streams audio from a portable device via USB 
      connectivity into the automotive environment.
    
    
      Safety: Freescale will introduce an advanced 32-bit MCU designed 
      for active driver assistance/advanced safety applications, such as 
      adaptive cruise control. Freescale also will demonstrate solutions for 
      safety systems including remote tire pressure monitoring and 
      electro-mechanical braking.
    
    
      Body: Freescale will introduce a 32-bit MCU family designed to 
      enhance the performance, power efficiency and flexibility of automotive 
      body electronics and demonstrate key technology advancements in central 
      body control, climate control, lighting control and directional 
      headlamps. Freescale is a leading provider of advanced electric motor 
      control, sensor and analog technology designed to enhance body 
      electronics functions and improve the overall driving experience.
    
    
      Development solutions: To help automakers streamline their 
      systems integration, Freescale will introduce a software development 
      solution that enables on-target, rapid prototyping for Freescale’s 
      automotive 32-bit microcontrollers. In addition, Freescale will 
      demonstrate its award-winning CodeWarrior® 
      Development Studio, which provides a visual and automated framework 
      designed to accelerate the development of complex automotive 
      applications.
    
    
      “FlexRay - From Principles to 
      Products” Technical Session: On Monday, 
      Oct. 16 at 4 p.m. (Room M230), Freescale will provide an overview that 
      explores the next generation of automotive products using the FlexRay™ 
      protocol.
    
    
      To learn more about Freescale’s presence at 
      Convergence 2006 (Oct. 16-18), visit http://www.freescale.com/files/pr/conv2006.html.
    
    
      Freescale: The leader in automotive semiconductors
    
    
      Freescale is the No. 1 supplier of automotive semiconductors, with more 
      than 30 years of experience in the automotive industry. Freescale 
      technology is used in an overwhelming majority of new vehicles. Freescale’s 
      sensors, analog products, and 8-, 16- and 32-bit microcontroller 
      families provide intelligence and connectivity for advanced safety, body 
      electronics, chassis, engine control, powertrain, driver information and 
      telematics. Freescale is a pioneer in FlexRay technology and was the 
      first supplier to integrate CAN, LIN and flash memory technologies on 
      automotive MCUs.
    
    
      About Freescale Semiconductor
    
    
      Freescale Semiconductor, Inc. (NYSE:FSL) (NYSE:FSL.B) is a global leader 
      in the design and manufacture of embedded semiconductors for the 
      automotive, consumer, industrial, networking and wireless markets. 
      Freescale became a publicly traded company in July 2004. The company is 
      based in Austin, Texas, and has design, research and development, 
      manufacturing or sales operations in more than 30 countries. Freescale, 
      a member of the S&P 500®, is one of the 
      world’s largest semiconductor companies with 
      2005 sales of $5.8 billion (USD).
    
    
      www.freescale.com.
    
    Reader Inquiry Response:
Freescale Semiconductor
P.O. Box 17927
Denver, CO 80217 USA
    
      Freescale™ and the Freescale logo 
      are trademarks of Freescale Semiconductor, Inc.
    
    
      © Freescale Semiconductor, Inc. 2006.
    
  
Freescale Semiconductor (NYSE:FSL) (NYSE:FSL.B), the leading
supplier of automotive semiconductors, will spotlight advanced
technology for next-generation vehicles at Convergence 2006, the
world's premier automotive electronics conference. Freescale will
unveil microcontroller (MCU) products, showcase automotive system
demonstrations and host an innovative concept car exhibit at the
biennial event, which will be held at the Cobo Center in Detroit,
Mich., Oct. 16-18.

   "Convergence is a tremendous venue for highlighting the state of
the art in automotive technology," said Paul Grimme, senior vice
president and general manager for Freescale's Transportation &
Standard Products Group. "From our high-performance automotive
microcontrollers to our sophisticated analog and sensor devices for
safety systems, powertrain control and body electronics, we're
exhibiting our foremost innovations that will help the industry
'reinvent the automobile.'"

   Freescale's technology demonstrations and exhibits at Booth #709
support the overall theme of Convergence 2006: "Reinventing the
Automobile."

   News and Demo Highlights:

   Concept car: The highlight of Freescale's booth will be a concept
car that demonstrates the latest innovations in body electronics,
safety systems, powertrain management, telematics and infotainment.
Demo highlights include a body controller with the local interconnect
network (LIN) protocol controlling the lighting and HVAC systems, a 3D
navigation system, a roll-over prevention system and more.

   Powertrain: Freescale will demonstrate comprehensive solutions
that include advanced embedded controllers, sensor technology, power
management components and power actuator drivers for gasoline engine
management. These electronic engine control technologies are designed
to help improve fuel efficiency and to help reduce vehicle emissions.

   Infotainment: Freescale will highlight an infotainment prototype
for a digital entertainment system that uses digital music sources and
formats, a graphical interface, music database, touchscreen and a
wireless connection to cell phones. Freescale also will showcase a
Class D digital amplifier solution for multi-channel hi-fidelity
audio; a virtual surround sound headphone demo for
automotive infotainment systems; and a turnkey hardware/software
solution that streams audio from a portable device via USB
connectivity into the automotive environment.

   Safety: Freescale will introduce an advanced 32-bit MCU designed
for active driver assistance/advanced safety applications, such as
adaptive cruise control. Freescale also will demonstrate solutions for
safety systems including remote tire pressure monitoring and
electro-mechanical braking.

   Body: Freescale will introduce a 32-bit MCU family designed to
enhance the performance, power efficiency and flexibility of
automotive body electronics and demonstrate key technology
advancements in central body control, climate control, lighting
control and directional headlamps. Freescale is a leading provider of
advanced electric motor control, sensor and analog technology designed
to enhance body electronics functions and improve the overall driving
experience.

   Development solutions: To help automakers streamline their systems
integration, Freescale will introduce a software development solution
that enables on-target, rapid prototyping for Freescale's automotive
32-bit microcontrollers. In addition, Freescale will demonstrate its
award-winning CodeWarrior(R) Development Studio, which provides a
visual and automated framework designed to accelerate the development
of complex automotive applications.

   "FlexRay - From Principles to Products" Technical Session: On
Monday, Oct. 16 at 4 p.m. (Room M230), Freescale will provide an
overview that explores the next generation of automotive products
using the FlexRay(TM) protocol.

   To learn more about Freescale's presence at Convergence 2006 (Oct.
16-18), visit http://www.freescale.com/files/pr/conv2006.html.

   Freescale: The leader in automotive semiconductors

   Freescale is the No. 1 supplier of automotive semiconductors, with
more than 30 years of experience in the automotive industry. Freescale
technology is used in an overwhelming majority of new vehicles.
Freescale's sensors, analog products, and 8-, 16- and 32-bit
microcontroller families provide intelligence and connectivity for
advanced safety, body electronics, chassis, engine control,
powertrain, driver information and telematics. Freescale is a pioneer
in FlexRay technology and was the first supplier to integrate CAN, LIN
and flash memory technologies on automotive MCUs.

   About Freescale Semiconductor

   Freescale Semiconductor, Inc. (NYSE:FSL) (NYSE:FSL.B) is a global
leader in the design and manufacture of embedded semiconductors for
the automotive, consumer, industrial, networking and wireless markets.
Freescale became a publicly traded company in July 2004. The company
is based in Austin, Texas, and has design, research and development,
manufacturing or sales operations in more than 30 countries.
Freescale, a member of the S&P 500(R), is one of the world's largest
semiconductor companies with 2005 sales of $5.8 billion (USD).

   www.freescale.com.

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*T
Reader Inquiry Response:
Freescale Semiconductor
P.O. Box 17927
Denver, CO 80217 USA
*T

   Freescale(TM) and the Freescale logo are trademarks of Freescale
Semiconductor, Inc.

   (C) Freescale Semiconductor, Inc. 2006.