Boyds Collection (NYSE:FOB)
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Boyds Bear Country - Pigeon Forge is weaving
history...with a little help from some famous basket making friends
from Ohio by the name of Longaberger. The fact that Boyds Bears and
Longaberger are working together is not history-making, fans of both
companies' high-quality products know that they have worked together
for some time now. But what is history-making is the fact that Boyds
Bear Country's Basket Fest, the first of its kind in Pigeon Forge,
brings Longaberger's talented basket makers to demonstrate and make
baskets outside of the company's Ohio operations!
Scheduled for July 2 through 10, Boyds Bear Country - Pigeon
Forge's Basket Fest will feature live, on-site demonstrations of the
Art of Basketmaking by Longaberger's very own basketmakers throughout
each day. Visitors will have the opportunity to try basketmaking
first-hand with a very special Longaberger Make-A-Basket experience
where they may create their own Longaberger basket, complete with bear
tacks, with the guidance of a Longaberger basketmaker. Basket Fest
attendees will also have the opportunity to purchase a Longaberger
Dresden Tour Basket outside of Longaberger's Ohio home as well as
exclusive Boyds Bears normally only sold at the Longaberger Homestead.
Basket Fest will take place throughout each of its nine days on
the grounds of Boyds Bear Country, Pigeon Forge's newest destination
for family fun. A four-floor, 120,000 square-foot barn overlooking
Pigeon Forge from it's hillside perch, The World's Most Humongous
Teddy Bear Store, Boyds Bear Country features not only the full-line
of world famous plush teddy bears and friends, figurines, gifts and
home decor of The Boyds Collection, Ltd.; it also features bountiful
options for family dining, hands-on opportunities to make or adopt
your own Boyds Bear, huge smile-inspiring displays, free, live
entertainment and more.
"We are thrilled to be partnering with our friends at Longaberger
to make history with Basket Fest," said Bill Feast, Boyds Vice
President of Retail Operations, "Boyds and Longaberger have had such a
great relationship, and since folks who appreciate our bears
appreciate their baskets, it just makes sense to do something
groundbreaking like this together."
Boyds Bear Country - Pigeon Forge, opened late in Boyds 25th
Anniversary year of 2004, is celebrating its inaugural summer season
in 2005. It is Boyds second family fun destination, the first being in
Boyds hometown of Gettysburg, PA, opened in 2002. Boyds Bear Country -
Pigeon Forge is located just off the Parkway, near light number ten on
Cates Lane. Visit www.boydsbearcountry.com or call 1-888-654-6215 for
more information on this and other events and visit
www.longaberger.com to learn more about Longaberger.
The Boyds Collection Ltd. is a leading domestic designer, importer
and distributor of high quality, branded plush and giftware products.
The company sells its products through a large and diverse network
comprised of independent gift and collectibles retailers, premier
department stores, selected catalogue retailers and other electronic
and retail channels. The company launched its first retail operation,
Boyds Bear Country, a unique entertainment and retail experience in
Gettysburg, PA in 2002 and has recently expanded with a second
location in Pigeon Forge, TN. Founded in 1979, Boyds has successfully
developed a strong niche and brand identity because of its affordably
priced, high-quality, "Folksy with Attitude" products.