Cellcom Israel Announces 150,000 Cellcom tv Households

NETANYA, Israel, September 4, 2017 /PRNewswire/ --

Cellcom Israel Ltd. (NYSE: CEL) (TASE: CEL) (the "Company") announces that approximately 150,000 households have joined its Cellcom tv services.

Nir Sztern, Cellcom Group's CEO, said: "The rapid growth of our TV service continued and resulted in Cellcom reaching a market share of approximately 10% of the TV households in Israel, in less than three years. We thank our 150,000 households who chose Cellcom tv and joined Cellcom in generating and leading the revolution in the TV market".

About Cellcom Israel  

Cellcom Israel Ltd., established in 1994, is the largest Israeli cellular provider; Cellcom Israel provides its approximately 2.779 million cellular subscribers (as at June 30, 2017) with a broad range of value added services including cellular telephony, roaming services for tourists in Israel and for its subscribers abroad and additional services in the areas of music, video, mobile office etc., based on Cellcom Israel's technologically advanced infrastructure. The Company operates an LTE 4 generation network and an HSPA 3.5 Generation network enabling advanced high speed broadband multimedia services, in addition to GSM/GPRS/EDGE networks. Cellcom Israel offers Israel's broadest and largest customer service infrastructure including telephone customer service centers, retail stores, and service and sale centers, distributed nationwide. Through its broad customer service network Cellcom Israel offers technical support, account information, direct to the door parcel delivery services, internet and fax services, dedicated centers for hearing impaired, etc. Cellcom Israel further provides OTT TV services (as of December 2014), internet infrastructure (as of February 2015) and connectivity services and international calling services, as well as landline telephone communications services in Israel, in addition to data communications services. Cellcom Israel's shares are traded both on the New York Stock Exchange (CEL) and the Tel Aviv Stock Exchange (CEL). For additional information please visit the Company's website http://investors.cellcom.co.il.

Company Contact
Shlomi Fruhling
Chief Financial Officer
[e-mail]
Tel: [phone]

Investor Relations Contact
Ehud Helft
GK Investor & Public Relations in partnership with LHA
[e-mail]
Tel: [phone]

SOURCE Cellcom Israel Ltd.

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