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Time-strapped travelers have a new tool in their quest for great travel
bargains. Travelocity has launched a first-of-its-kind desktop sidebar
fare monitoring feature. The next generation Travelocity FareWatcher®
tool, which notifies travelers when their pre-selected flight routes
show a drop in price, has moved beyond the online realm to get deals in
the hands of hungry consumers even faster –
via their desktop.
Now, users of the cutting-edge Microsoft Vista operating system released
in Jan. 2007 can easily access personalized deals through a convenient
Vista Sidebar, without lifting a finger. Whether members are already
registered to receive FareWatcher via e-mail or RSS feed or are setting
up the service for the first time, the desktop tool offers another
channel for consumers to access relevant travel content faster than ever
before through an exclusive Travelocity feature.
“Because our customers repeatedly tell us that
FareWatcher is one of Travelocity’s most
valued tools, we wanted to make it even easier for them to track deals
to the destinations that truly matter to them,”
said Jeffrey Glueck, chief marketing officer for Travelocity. “While
we’re always working to find our members the
best deals, we’re equally focused on giving
them personalized information that adds real value to the entire trip
experience.”
How to Download the Gadget
Once Microsoft Vista is installed onto their computer, consumers can
visit www.travelocity.com/downloadgallery
(or link via the homepage at www.travelocity.com)
to access the Desktop FareWatcher landing page. From there, the user
simply downloads the sidebar gadget which prompts them to set up their
preferred FareWatcher alert routes.
How It Works
Once a member has downloaded the Desktop FareWatcher gadget, they will
receive a wide range of updates to better help them find the travel deal
that meets their needs. Upon logging into the computer, Travelocity’s
Roaming Gnome will appear as a desktop sidebar featuring a daily welcome
quip. Additional notification features include:
Updates when Travelocity finds a price decrease for one or more of
their three pre-selected routes. If the consumer wants to
search for available travel dates at that price, they simply follow
the highlighted link to Travelocity’s
booking path;
Daily updates highlighting featured flight promotions across
the site;
Booking capabilities across multiple Travelocity products (from
flights and hotels to car rentals, cruises and Travelocity TotalTrip®
packages); and
A “consumer feedback”
link that allows consumers to offer suggestions on how to make the
tool even more useful.
In addition to the expanded FareWatcher feature, the site offers a
number of industry-leading tools and technology that further customize
the shopping process for consumers. Because planning and shopping are of
great importance to the overall trip experience, Travelocity offers its
members tools to make the early stages of planning even easier through:
Good Day to Buy
Personalized Homepage Promos
Real Deals
Low Fare Alerts
About Travelocity
Travelocity® is committed to being the
traveler's champion -- before, during and after the trip –
and is the only online travel company that guarantees not just the
price, but the entire travel experience – see www.travelocity.com/guarantee
for details. This customer-driven focus, backed by 24/7 live phone
support, great prices and powerful shopping technology has made
Travelocity the sixth largest travel agency -- booking $10.1 billion in
travel worldwide in 2006. Based in Southlake, Texas, Travelocity also
owns and operates Travelocity Business® for
corporate travelers, lastminute.com, a leader in European online travel
and ZUJI, a leader in Asia-Pacific online travel. Travelocity is owned
by Sabre Holdings Corporation (NYSE:TSG), a world leader in travel
commerce.