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Travelocity Partner Network® has signed a new
agreement with HotelsByCity.net
– an innovative online travel site that
promotes its travel content via the blogosphere and other social media –
and will continue to power the site’s booking
engine.
While the travel industry has embraced the concept of user-generated
content as a means of creating a unique competitive advantage,
HotelsByCity.net has taken the concept a step further by getting its
customers to post hotel and travel content, in an inspiring,
entertaining blog format and then allowing other consumers to book
directly on those blogs. The company has recently launched its “City
Blogs” feature and now has more than 200
writers blogging on more than 70 destinations.
“HotelsByCity’s blog
network brings an entertaining perspective to HotelsByCity.net that is
uniquely guest driven,” said Richard Harris,
senior vice president, strategy and distribution, Travelocity. “We
are happy to continue our mutually beneficial relationship with them in
the coming year.”
“Rather than telling our customers what we
think they should be interested in, we would rather let them learn from
other customers,” said Randy Schartner, CEO
and co-founder of HotelsByCity.net. “Our
overall objective is to improve the process of searching and reviewing
hotel options online, and we believe that interacting with our guests in
an entertaining and informative way supports our objectives in the long
run.”
“Through our hotel blog network, we see an
opportunity to interact with and inspire our customers to purchase
through our hotel and travel portal by delivering content that guests
care about,” said Andrew Loewen, President
and Co-founder of HotelsByCity.net. “Guests
care about it because they create it.”
About HotelsByCity.net
HotelsByCity.net is an innovative online travel site that creates new
and exciting ways to promote its unique travel content. Here, a customer
can learn all about their destination before they leave the front door.
Their 400+ hotel reservation websites have allowed HotelsByCity.net to
make impressive strides in the online travel industry. How impressive?
Their newsletter is sent to over 400,000 subscribers and there are 500+
city and country guides that have been written by their staff. They also
provide blogs that focus on the traveler’s
needs as well as hotel reviews that reveal the most honest information
available. The Google Maps and VRX content also help eliminate those
unpleasant surprises. HotelsByCity.net truly is a one-stop shop where
travelers take advantage of the impressive tools made available to them.
About Travelocity
Travelocity® is committed to being the
traveler's champion – before, during and
after the trip – and is the only online
travel company that guarantees not just the price, but the entire travel
experience – see www.travelocity.com/guarantee
for details. This customer-driven focus, backed by 24/7 live phone
support, great prices and powerful shopping technology has made
Travelocity the sixth largest travel agency -- booking $7.4 billion in
travel worldwide in 2005. Based in Southlake, Texas, Travelocity also
owns and operates Travelocity Business® for
corporate travelers, lastminute.com, a leader in European online travel
and ZUJI, a leader in Asia-Pacific online travel. Travelocity is owned
by Sabre Holdings Corporation (NYSE:TSG), a world leader in travel
commerce.