Take the Labor Out of Holiday Roadtrips with Free, Real-Time Traffic Services from Traffic.com; What's the Best Time to Leave f

Traffic.com (NASDAQ:TRFC), the leading provider of
personalized traffic information for drivers coast to coast, is
empowering Labor Day weekend travelers with a full range of solutions
to help drivers manage the roadway congestion they will encounter
during holiday weekend travel. As the #1 source for drivers who want
to take control of the roadways, Traffic.com offers free, real-time
traffic services available online, on-demand, and on-the-go in 50 U.S.
metropolitan areas. Before millions of people hit the roads for the
last hurrah of the summer, drivers in select cities can review
pre-Labor Day traffic trends from recent years.
   To help 2006 Labor Day weekend travelers decide the best time to
leave for their holiday roadtrip, Traffic.com gives drivers a view of
past traffic congestion patterns in Boston, Chicago, Philadelphia, and
San Diego for the Fridays before the Labor Day weekend. Based on its
proprietary Traffic Information Management System (TIMS) technology
and its incomparable database of real-time and historical traffic
data, Traffic.com has produced exclusive, easy-to-read charts that
show the Jam Factor(R) ratings throughout the Friday before Labor Day
for 2004 and 2005 in Boston, Chicago, and Philadelphia and for 2005 in
San Diego.
   Traffic.com's customizable traffic services give drivers exactly
the traffic information they need - whenever, wherever, and however
they want it - completely free of charge. Users can create and save
their daily commutes or weekend travel routes by visiting
www.traffic.com. Following registration and the set up of custom
traffic reports and alerts, users receive mytraffic.com(TM)
personalized traffic services, which include phone alerts, mobile
e-mail alerts, and desktop e-mail alerts. For traffic information
on-demand at any time, all drivers can call Traffic.com's traffic
hotline at 1-866-MY-TRAFC (1-866-698-7232).
   Traffic.com's Jam Factor combines real-time speed and travel time
measurements calculated from digital traffic sensors with information
from state-of-the-art operations centers to provide a user-friendly,
yet comprehensive, measure of the traffic intensity on a roadway. This
color-coded, numerical system clearly and consistently identifies
traffic conditions and delays on a scale from 0-10 with 10
representing the worst traffic conditions along the driver's route. A
Jam Factor of 7 means the commute time for a given distance will take
approximately double the drive time it would take at a roadway's
normal speed. The city Jam Factor Charts will help Labor Day holiday
drivers determine the best (and worst) times to start their holiday
travel.
   "Millions of people already depend on free, real-time information
from Traffic.com to plan their daily commutes in 50 metropolitan
areas," said Christopher Rothey, chief operating officer, Traffic.com.
"By combining our leading suite of mytraffic.com consumer services
with a look at historical traffic congestion patterns, drivers hitting
the road this Labor Day weekend will be empowered with the information
they need to make better decisions before they leave and while en
route to their holiday destination."

   About Traffic.com

   Traffic.com(R) is the leading provider of personalized traffic
information for drivers coast to coast. Through the industry's most
comprehensive data collection infrastructure, Traffic.com offers
consumers real-time customized traffic reports in 50 metropolitan
areas. These personalized consumer reports are complete with
predictive traffic trends, vehicle speeds, congestion levels, travel
times, and delay times delivered via web, wireless device, radio,
television, and in-vehicle navigation systems. Traffic.com's ability
to distribute traffic information via specialized data feeds and
across multiple platforms creates unique, cross-platform branding
opportunities for advertisers, enabling them to expand their reach and
target consumers with useful, relevant content multiple times per day.
Traffic.com's growing list of business partners includes AOL,
Microsoft, The Weather Channel(R), Comcast, Garmin International Inc.,
Motorola's VIAMOTO(TM) Solutions, and XM Satellite Radio.

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   The Traffic.com logo and mytraffic.com are trademarks and
Traffic.com and Jam Factor are registered trademarks of Traffic.com,
Inc. All other product or service names or marks are the property of
their respective owners. (C) Traffic.com, Inc. 2006