TradeStation Announces the Launch of TradeStation 9.0

TradeStation, the award-winning broker-dealer and futures commission merchant, and a leading provider of custom analysis and electronic trading solutions, today announced the launch of TradeStation 9.0. The company expects that TradeStation 9.0 will reset the bar for trading platforms in the retail brokerage industry by empowering customers and developers to automate and test strategies in the equities, options, futures and forex markets unlike anything else currently available. TradeStation 9.0 is now being rolled out to new customers and is expected to be  slowly rolled out to all existing TradeStation clients beginning next week.

"Traders in today's markets demand access to information and the ability to act on it instantly," said Salomon Sredni, the CEO of TradeStation Group, TradeStation's parent company.  "TradeStation 9.0 really expands the power of our platform.   As an example, traders will be able to automatically monitor market depth and be alerted, or even place a trade, the moment the trader's rule or trigger is met.  Traders now may also have TradeStation monitor their open positions and continuously perform risk assessments, so that, in a fast market downturn or upturn, the appropriate action will automatically be executed. Also, traders now have the ability to execute code on a fixed time interval, access to all of the details for their orders and positions, and, on RadarScreen® (TradeStation's state-of-the-art market scanning engine) access to multiple data streams."

"TradeStation 9.0 also includes dozens of other popular enhancement requests for EasyLanguage, TradeStation's industry-standard proprietary programming language," added John Bartleman, TradeStation's Vice President of Product Management, "as well as for the TradeStation Development Environment, which is used as an open platform on which third-party developers can add their own trading applications. The company previewed TradeStation 9.0, in three recent conferences, to more than 100 third-party developers who currently offer trading indicators, strategies, systems and other products that run on the TradeStation platform.   The excitement in the room was palpable, and the company looks forward to launching next year an 'app store' that will offer a growing number of these third-party trading products to traders looking for new ideas and ways to enhance their TradeStation experience."

TradeStation 9.0 also has a new look and feel. The company has improved the icons, enhanced some of the graphics and colors, and added a "Quick Start" to help new TradeStation users create an optimal workspace. Plus, TradeStation's Options Development Team has in TradeStation 9.0 added another set of enhancements to OptionStation, the company's highly-regarded automated research product for options trading analysis and decision-making. 

Over the next few months, TradeStation expects to continue to build and release new tools in TradeStation 9.0, including the full integration of the enhanced back-testing optimization technology recently acquired by the company. The company plans to provide continuous updates over the next few months to provide these new features, with the goal of commencing a full release of TradeStation 9.0 early in the first quarter of 2011 as part of a new marketing campaign. 

About TradeStation Group, Inc.

TradeStation Group, Inc. (Nasdaq:TRAD), through its principal operating subsidiary, TradeStation Securities, Inc., offers the TradeStation platform to the active trader and certain institutional trader markets. TradeStation is an electronic trading platform that offers state-of-the-art electronic order execution and enables clients to design, test, optimize, monitor and automate their own custom Equities, Options, Futures and Forex trading strategies.

TradeStation Securities, Inc. (Member NYSE, FINRA, SIPC, DTCC, OCC & NFA) is a licensed securities broker-dealer and a registered futures commission merchant, and also a member of the Boston Options Exchange, Chicago Board Options Exchange, Chicago Stock Exchange, International Securities Exchange and NASDAQ OMX.  Its TradeStation Prime Services division, based in New York, seeks to provide prime brokerage services to small and mid-sized hedge funds and other firms. The company's technology subsidiary, TradeStation Technologies, Inc., develops and offers strategy trading software tools and subscription services.  Its London-based subsidiary, TradeStation Europe Limited, an FSA-authorized brokerage firm, introduces UK and other European accounts to TradeStation Securities.  

Forward-Looking Statements – Issues, Uncertainties and Risk Factors

This press release contains statements that are forward-looking and are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995.  When used in this press release, the words "create," "expects," "may," "continue," "goal," "plans," and "will," and similar expressions, are intended to identify forward-looking statements. All forward-looking statements are based largely on current expectations and beliefs concerning future events that are subject to substantial risks and uncertainties. Actual results may differ materially from the results herein suggested. Factors that may cause or contribute to the various potential differences include, but are not limited to, (i) unanticipated delays in rolling out TradeStation 9.0 and/or unexpected technical difficulties in upgrading existing customers to TradeStation 9.0; and (ii) TradeStation 9.0 not having the degree of appeal or value to new and existing customers and developers that the company believes it will.

CONTACT:  Loren Lopez
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