Sequential Brands Group Announces Launch of Office by Martha Stewart™ Exclusively at Staples

Sequential Brands Group, Inc. (Nasdaq:SQBG) ("Sequential" or the "Company") and Martha Stewart announced today that Office by Martha Stewart™, a line of office products available exclusively at Staples (Nasdaq:SPLS), is now available in select retail stores and online at staples.com/MarthaStewart. Beginning on March 1st, the collection will be featured in more than 1100 Staples stores.  

Office by Martha Stewart™ exclusively at Staples

A photo accompanying this announcement is available at http://www.globenewswire.com/NewsRoom/AttachmentNg/78de353f-2402-47bb-823f-610deb1134f1

A video accompanying this announcement is available at http://www.globenewswire.com/NewsRoom/AttachmentNg/81ae1230-0116-4312-bd1c-8bb22137c2d4

“I am thrilled to collaborate with Staples in a direct retail program that will enable us to grow our brand and offer consumers across the country beautifully designed office products that make organizing your workspace simple, stylish, and functional,” said Martha Stewart.

The Office by Martha Stewart collection features organizing products and accessories that are perfect for offices, homes, and small businesses, including Discbound™ notebooks, message boards, folders, and Stack+Fit™ storage solutions. Each product has a clean, contemporary design with an emphasis on function and versatility, making the line easy to customize to your personal work style. Visit Staples.com to view videos highlighting three organizing styles using the Office by Martha Stewart products: The Designer, The Organizer, and The Working Parent.

“We’re excited about the new beautiful Office by Martha Stewart collection and our collaboration with Martha Stewart who is a true expert in organization and design,” said Liz Haesler, Senior Vice President, Office Supplies, Machines, Furniture and Breakroom, Staples.  “The collection provides our customers with inspiration to manage their office or home command center in an incredibly stylish and functional manner.”

New Discbound accessories, Stack+Fit and expanded desktop organization will be introduced in time for Back to School.

As previously announced in 2015, Staples, Inc. entered into a new multi-year strategic direct retail collaboration with Martha Stewart to manufacture and distribute Office by Martha Stewart products.

About Martha StewartMartha Stewart is an Emmy Award-winning television show host, entrepreneur, bestselling author, and a trusted lifestyle expert and teacher. The Martha Stewart brand reaches approximately 100 million consumers across all media and merchandising platforms each month. Her branded products can be found in over 70 million households and have a growing retail presence in thousands of locations.

About Sequential Brands Group, Inc.Sequential Brands Group, Inc. (Nasdaq:SQBG) owns, promotes, markets, and licenses a portfolio of consumer brands in the fashion, home, active, and lifestyle categories. Sequential seeks to ensure that its brands continue to thrive and grow by employing strong brand management, design and marketing teams. Sequential has licensed and intends to license its brands in a variety of consumer categories to retailers, wholesalers and distributors in the United States and around the world. For more information, please visit Sequential's website at: www.sequentialbrandsgroup.com. To inquire about licensing opportunities, please email: [e-mail].

About Staples, Inc.Staples makes it easy to make more happen with more products and more ways to shop. Through its world-class retail, online and delivery capabilities, Staples lets customers shop however and whenever they want, whether it’s in-store, online, on mobile devices, or through the company’s innovative buy online, pick-up in store option. Staples offers more products than ever, such as technology, facilities and breakroom supplies, furniture, safety supplies, medical supplies, and Print and Marketing Services. Headquartered outside of Boston, Staples operates throughout North and South America, Europe, Asia, Australia and New Zealand. More information about Staples (SPLS) is available at www.staples.com.

The photo is also available at Newscom, www.newscom.com, and via AP PhotoExpress.

Media Contacts:

Sequential Brands Group, Inc.
Jaime Cassavechia, 212-518-4771 x108
[e-mail]
or
Jana Branson, 212-827-8123
[e-mail]

Staples, Inc.
Kaitlyn Reardon, 508-253-4272
[e-mail]