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SCNYB Saucony Incb (MM)

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Share Name Share Symbol Market Type
Saucony Incb (MM) NASDAQ:SCNYB NASDAQ Common Stock
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Saucony's Barbano Promoted to Senior Director Public Relations

01/09/2005 8:00pm

Business Wire


Saucony Incb (NASDAQ:SCNYB)
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Saucony, Inc. (NASDAQ: SCNYA and SCNYB), a leading global supplier of performance athletic footwear, apparel and accessories, today announced that Sharon A. Barbano has been promoted to senior director of public relations for the Saucony brands, including Saucony, Saucony Originals, Hind and Spot-bilt. Barbano, a key player in brand and product marketing for nearly two decades, has appeared nationally on television, radio and print as a marketing expert and brand spokesperson. In 2004, Barbano was tapped by Saucony's executive management to build and manage Saucony's public relations efforts. As director, Barbano has helped both the Saucony and Hind brands accrue numerous product awards, including Health magazine's "Best of Fitness 2005" award and numerous editor's awards from Runner's World, among others. Barbano is a former member of the Board of Trustees of the Women's Sports Foundation and recipient of the Women's Sports Foundation President's Award. She was one of a handful of women invited by President Clinton to a White House reception honoring women in the business of sport. A former world class distance runner who participated in the Olympic Marathon Trials, Barbano is a 2005 winner of the Blackburn Challenge, the nation's most prestigious open ocean kayak race. About Saucony, Inc.: Saucony, Inc., located in Peabody, Massachusetts, is a leading global supplier of performance athletic footwear, apparel and accessories with its widely recognized brands Saucony, Saucony Originals, Hind and Spot-bilt. All Saucony, Inc. sports brands develop and manufacture technically advanced products that improve the performance of active sports participants. For more information go to www.saucony.com. In 2004, Saucony introduced The Saucony 26, a collection of twenty-six people and their stories from communities in and around the marathon racecourses in Los Angeles, Boston, and Chicago who are chosen to symbolize each full mile of the race. The Saucony 26 celebrates the runners' differences, as well as the running community's collective and passionate love of the sport. To learn more or nominate a runner visit: www.saucony.com/saucony26/nominate.aspx.

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