Saucony Triathlete Debuts with L.A. Win; Canadian Simpson Is A Rising Star

Saucony, Inc. (NASDAQ: SCNYA and SCNYB), a leading
global supplier of performance athletic footwear, apparel and
accessories, today announced that Saucony sponsored triathlete Michael
Simpson won the first major triathlon of his pro career at the 6th
Annual City of Los Angeles Triathlon held September 11, 2005.
   Canada's Simpson, 22, clocked a 1:51:33.9 to win the three-sport
Olympic distance endurance race comprised of a 0.9-mile ocean swim off
Venice Beach, a 24.8-mile bike course through Hollywood, and a
6.2-mile run ending near the Staples Center.
   Simpson, whose background is cycling, exited the ocean in 11th
place and quickly moved into third place in the bike segment. He took
the lead in the first mile of the run, holding it to the finish to win
by nearly a minute over Australian Richie Cunningham.
   Simpson, who turned pro three years ago, has been racing
triathlons for four years. He has been a Team Saucony member for three
years. Simpson competes in the Saucony Grid Fastwitch.

   About Saucony, Inc.: Saucony, Inc., located in Peabody,
Massachusetts, is a leading global supplier of performance athletic
footwear, apparel and accessories with its widely recognized brands
Saucony, Saucony Originals, Hind and Spot-bilt. All Saucony, Inc.
sports brands develop and manufacture technically advanced products
that improve the performance of active sports participants. For more
information go to www.saucony.com.
   In 2004, Saucony introduced The Saucony 26, a collection of
twenty-six people and their stories from communities in and around the
marathon racecourses in Los Angeles, Boston, and Chicago who are
chosen to symbolize each full mile of the race.
   The Saucony 26 celebrates the runners' differences, as well as the
running community's collective and passionate love of the sport. To
learn more or nominate a runner visit:
www.saucony.com/saucony26/nominate.aspx
   For Media Inquiries: Sharon Barbano, Saucony Public Relations,
978.326.5209. [e-mail]