Proxim (NASDAQ:PROX)
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Proxim Announces New Enhancements to Its Partner Program
Wireless Wizard Partner Program Gives VARs Added Benefits, Ensures Top Notch
Support for Proxim Partners
SUNNYVALE, Calif., Sept. 8 /PRNewswire-FirstCall/ -- Proxim Corporation
(NASDAQ:PROX), a global leader in wireless networking equipment for Wi-Fi and
broadband wireless networks, today announced enhancements to its multi-tiered
channel partner program that will deliver added benefits and incentives to its
base of Value-added Resellers (VARs) and distributors, and to the company's end
user customers. The Wireless Wizard Partner Program is designed to recognize
and reward Proxim channel partners that have particular focus, commitment and
expertise in wireless networking and to give end user customers the ability to
purchase product from a channel that understands and supports their wireless
networking needs.
The Wireless Wizard Partner Program is an integral component of Proxim's
overall sales strategy for both its ORiNOCO Wi-Fi and Tsunami and Lynx wireless
broadband product lines, 90% of which are sold through the channel. The
program's primary purpose is to build the most proficient wireless networking
sales team in the industry to service and support Proxim customers.
"We want to provide as much incentive as possible for our channel partners to
maintain excellence in sales, service and support," said Chris Jones, senior
vice president of worldwide sales for Proxim. "Our global partner program is
designed to identify those partners who continually strive for this level of
achievement and to reward them accordingly."
The Wireless Wizard Partner Program is comprised of three tiers -- Wireless,
Gold and a new, Platinum level -- each with a set of distinct revenue,
educational and support requirements. As partners increase their commitments
in these crucial areas, they can realize greater benefits including priority
tech support, sales bonus and cooperative marketing programs, access to
advanced training courses, Proxim's partner extranet, special promotions and
more. In particular, the new Platinum Partner level identifies partners who
commit to ongoing education and certification, particularly in burgeoning
application areas such as public safety, voice over Wi-Fi, security and
surveillance, and who are consistent, top performers; it then rewards them with
added benefits such as dedicated sales, marketing and systems engineering
resources.
"We are excited to be part of Proxim's enhanced Wireless Wizard Partner
Program," said Brian Casto, president of ICI Networks, an Akron, Ohio-based
systems integrator specializing in secure wireless and mobile solutions that is
eligible for the new Platinum level. "The new program demonstrates Proxim's
ongoing commitment to partners like ICI that continually strive to deliver best
of breed products, solutions, support and service. We look forward to
participating in the program and continuing our prosperous relationship with
Proxim."
The new Wireless Wizard Partner Program takes effect beginning September 8th,
2004.
About Proxim
Proxim Corporation is a global leader in wireless networking equipment for
Wi-Fi and broadband wireless networks. The company is providing its enterprise
and service provider customers with wireless solutions for the mobile
enterprise, security and surveillance, last mile access, voice and data
backhaul, public hot spots, and metropolitan area networks. This press release
and more information about Proxim can be found on the Web at
http://www.proxim.com/.
Safe Harbor
This press release may contain forward-looking statements as that term is
defined in the Private Securities Litigation Reform Act of 1995. These
forward-looking statements are subject to risks and uncertainties that could
cause actual results to differ materially from Proxim's expectations in these
statements. For additional information regarding risks relating to Proxim's
business, see Proxim Corporation's Form 10-K for the year ended December 31,
2003 and Forms 10-Q for quarters ended April 2, 2004 and July 2, 2004, Current
Reports on Form 8-K, and other relevant materials filed by Proxim with the SEC.
Proxim assumes no obligation and does not intend to update these
forward-looking statements.
DATASOURCE: Proxim Corporation
CONTACT: Sylvia Clark of Proxim Corporation, +1-408-542-3357, or
; or Lori S. Hultin of LSH Communications, +1-818-879-4651,
or , for Proxim Corporation
Web site: http://www.proxim.com/