Pegasus (NASDAQ:PEGS)
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Pegasus Solutions, Inc. (Nasdaq:PEGS) today signed an
agreement with GIATA mbH to provide a translation service that will
allow hotels using Pegasus' electronic distribution service to promote
their properties in additional languages. Based in Kassel, Germany,
GIATA is a developer and marketer of interactive tourism tools. The
companies signed the agreement during the ITB show.
The new service is part of Pegasus' continuing update to its
Online Distribution Database (ODD), which supplies hotel information
to thousands of Web sites. Dallas-based Pegasus is a leading global
provider of technology and services to hotels and travel distributors.
"The agreement with GIATA complements the other work that we've
been doing to make the ODD the industry's leading repository of hotel
content for the global marketplace," explained Dennis Law, senior vice
president of product management and strategy at Pegasus. "We are
completing work this month that will allow hotels to upload and
maintain their properties' images under an agreement with Leonardo
Media that improves the quality and quantity of the images available
through the ODD."
The Pegasus ODD houses more than 200,000 images, property and room
descriptions for more than 60,000 hotels and is accessible by an
estimated 350,000 travel agents, travel distributors and travel Web
sites around the world. "By working with GIATA, we can offer our hotel
customers the opportunity to have their detailed property and room
information translated into additional languages, allowing these
hotels to expand their appeal to both travel agents and consumers,"
Law said.
Andreas Posmeck, GIATA managing director, said that GIATA
"welcomes the cooperation with Pegasus and looks forward to building a
close relationship with Pegasus to offer our professional translation
services to over 60,000 hotels throughout the world. The hotel
business is becoming increasingly international, a trend in which I am
certain Pegasus and GIATA will play a central role."
According to Law, Pegasus has also completed the specifications
for the ODD interface, which uses Open Travel Alliance standards and
will support the transfer of hotel property data from the hotels in
more structured formats to meet on line distributor and consumer
needs. "The majority of the work on the redesign will be completed in
June, and hotels will be able to begin to take advantage of the new
the database design, including its ability to support rich media such
as virtual tours," he noted.
"The new ODD demonstrates our commitment to helping hotels improve
the quality and consistency of information and provide richer and more
accurate content to help them better inform travel agents, travel
distributors and travel Web sites about their properties," Law said.
Hoteliers can learn more about Pegasus' electronic distribution
services during ITB. Pegasus is exhibiting in hall 8.1, stand 111.
About Pegasus
Dallas-based Pegasus Solutions, Inc. (Nasdaq: PEGS) is a global
leader in providing technology and services to hotels and travel
distributors. Founded in 1989, Pegasus' customers include a majority
of the world's travel agencies and more than 60,000 hotel properties
around the globe. Pegasus' services include central reservation
systems, electronic distribution services, commission processing and
payment services, and marketing representation services, including the
consumer Web site, www.hotelbook.com. The company's representation
services, including Utell by Pegasus(TM) and Unirez by Pegasus(TM),
are used by more than 7,000 member hotels in 140 countries, making
Pegasus the hotel industry's largest third-party marketing and
reservations provider. Pegasus has 18 offices in 13 countries,
including regional hubs in London, Singapore and Scottsdale, Arizona.
For more information, please visit www.pegs.com.
About GIATA
GIATA was founded in 1996 and today employs over 140 people in its
Berlin office. GIATA compiles, develops and distributes the digital
and text data for almost all the German tour operators. TUI, Thomas
Cook, Neckermann, ITS, LTT, FTI, Alltours, Oger, and 129 other tour
operators have been entrusting their data provision to GIATA for many
years now. Through GIATA, the 180,000 hotels listed by the tour
operators are directly available either on the Internet or in
reservation systems (Amadeus, Sabre, Worldspan, Galileo). Travel
agencies and websites present the tour operators' data digitally.
Offers and all additional information are on display at the counter as
well as being available on the Internet around the clock. At present,
GIATA's products are utilized by over 16,000 travel agencies. The
Internet database has been successfully used by almost every German
GDS and Internet Booking Engines, all travel portals (Expedia,
Travelocity, Lastminute.com,) and travel brokers for a number of
years. With the GIATA real-time catalogue, tour operators and incoming
agents are able to compile their content data online independently.
Within a few minutes, content is distributed to reservation systems,
websites, television channels and to all travel agency branches. In
addition, GIATA also offers customers a statistics service. GIATA
Statistics is a market research tool, which takes into account the
current daily shifts in demand within the German market. Since
November 2004, GIATA has also offered a tourism-specific translation
service. GIATA's texts and translations may be viewed today in eight
languages on the www.EasyJet.com website.