Pinnacle Systems Delivers Full Featured Video Learning Software Packages for K-12 Education Market

Pinnacle Systems Delivers Full Featured Video Learning Software
Packages for K-12 Education Market
Pinnacle Studio and Advanced Academic Toolkits Underscore Pinnacle's Commitment
to Providing Teachers With Simple, Affordable Software That Makes Learning Fun



MOUNTAIN VIEW, Calif., May 16  /PRNewswire-FirstCall/ -- Pinnacle Systems, Inc.
(NASDAQ:PCLE), a leader in digital video software, today announced the
availability of the Pinnacle Studio Academic Toolkit and the Pinnacle Advanced
Academic Toolkit -- two digital video editing software packages specifically
designed for teachers and students in the K-12 education market.  These
toolkits, which incorporate software, training tools, and "how to" tips and
tricks, provide teachers with a fast path to incorporate digital video in the
classroom to engage students in digital storytelling across a wide range of
subjects and activities.

"Pinnacle is committed to the education market, and these new toolkits are
specifically designed to address the needs of teachers that are increasingly
turning to video as a way to further project-based learning for today's
media-savvy students," said Leslie Adams, senior vice president of marketing
services at Pinnacle Systems. "By providing teachers with a complete software
toolkit and curriculum ideas, they can transform an everyday lesson plan into a
visual, interactive learning experience."

Incorporating video into the classroom allows teachers to appeal to students
with different learning styles and fosters project-based learning, which
engages students, improves their communication, critical thinking and problem
solving skills. To support the increasing demand for video in the classroom,
Pinnacle has incorporated its Pinnacle Studio Plus version 9 and Pinnacle
Liquid Edition version 6.1 software into its Studio and Advanced Academic
Toolkits. Key benefits of the Pinnacle Studio and Advanced Academic Toolkits
include:

-- Award-winning software that provides teachers with a full range of digital
video editing capabilities.

-- A "green sheet" that students can use to super-impose themselves onto any
video scene.

-- Supplemental DVDs that provide training information designed to help
teachers get up and running quickly.

-- Extended support through Pinnacle's Education Website,
http://www.pinnaclesys.com/education , which offers additional curriculum
ideas, user stories and training tools.

"Making a movie about reading helped my students learn reading strategies in a
new way," said April Payne, First Grade Teacher, Highland Ranch Elementary
School, San Diego, California.  "Students participated in teams that wrote
scripts, shot scenes and used Pinnacle Studio to edit their footage.  In just
one week, they had fun creating a film while simultaneously improving their
reading skills."

Pricing Designed for Schools

Pinnacle offers a simple three-tier site licensing model for its Studio and
Advanced Academic Toolkits, allowing schools to purchase one site license. Site
licensing pricing is based on school size and begins at $999.00 for the
Pinnacle Academic Studio Toolkit and $2,499.00 for the Advanced Academic
Toolkit.  Single units are also available to qualified educators at the
manufacturers suggested retail price of $79.99 for the Pinnacle Academic Studio
Toolkit and $249.00 for the Pinnacle Advanced Academic Toolkit

Availability

The Pinnacle Studio and Advanced Academic Toolkits are available immediately
through Pinnacle Systems' education resellers.  For additional information and
education resellers, please visit http://www.pinnaclesys.com/education.

About Pinnacle Systems

Pinnacle Systems provides broadcasters and consumers with cutting-edge digital
media creation, storage, and play-back solutions for use at Home, at Work and
on the Air. Pinnacle Systems' award winning digital media solutions are in use
around the world for broadcast, video editing, DVD and CDR authoring and on the
Internet. A recognized industry leader, the company has received nine
prestigious Emmy Awards for its technical innovations and carries this
commitment throughout all of its product lines. Pinnacle Systems may be reached
at [phone] or at http://www.pinnaclesys.com/.

NOTE:  Pinnacle Systems and Pinnacle Studio and Pinnacle Liquid Edition are
trademarks or registered trademarks of Pinnacle Systems, Inc. and/or its
affiliates in the United States and other countries.  All other trademarks are
the property of their respective owners. 

DATASOURCE: Pinnacle Systems



CONTACT:  Amy Whelan of Pinnacle Systems, [phone], or

; or Erika Weidner of Access Communications,

[phone], or , for Pinnacle Systems



Web site:  http://www.pinnaclesys.com/ 

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