Prolab(R) Presents 'Be in Our Next Ad' Consumer Contest for All Attendees at 2007 Arnold CLASSIC

  
    
  
  
    
      Prolab Nutrition, Inc. has created 
      an exciting experience for all attendees at the 2007 Arnold 
      CLASSIC, the nation’s largest health and 
      fitness consumer trade show. Prolab is offering one lucky person the 
      chance to become a “celebrity” 
      by starring in the company’s newest ad 
      promoting its sports nutrition products. Prolab’s 
      Be In Our Next Ad contest is open to all consumers who 
      sign up at its 2007 Arnold CLASSIC booth.
    
    
      The three-day Arnold CLASSIC, taking place March 2-4, 2007 in Columbus, 
      OH, comprises 650 booths, showcasing healthy lifestyle products and 
      methods to more than 170,000 fitness fans, and includes free 
      entertainment and competitions by top professional and amateur athletes. 
      The 2007 Arnold CLASSIC marks Prolab’s tenth 
      year of participating in this top sports nutrition event.
    
    
      Throughout the Arnold CLASSIC, TEAM 
      PROLAB athletes will be appearing at the Prolab booth for 
      interviews, photos, and to sign autographs for consumers and media. 
      Athletes scheduled to attend include: top-level national bodybuilder Hugo 
      A. Riviera, an ISSA certified fitness trainer and best-selling 
      author of bodybuilding, weight loss and fitness books; professional 
      bodybuilder, personal trainer and model “Addo” 
      Martin Luther King, a 2004 MuscleMania winner and bodybuilding 
      competitor since 1995; 29-year-old IFFB pro Patrick 
      Richardson, a top competitor since 2000 and nutrition storeowner; 
      and, national level bodybuilding competitor TJ 
      Humphreys, who is a featured athlete on the cover of Muscle 
      & Fitness® 
      magazine’s April ‘07 
      issue.
    
    
      Visitors to the Prolab booth will receive coupons and samples, including N-Large2, 
      Pure Whey, 
      and the all-new NITRO 
      FIRE™ Prolab is launching at the 
      Arnold CLASSIC. Nitro Fire was developed for athletic adults to support 
      optimum muscle build and muscle function. Used daily, pre-work-out, 
      Nitro Fire helps athletes work harder, lift more weight, overcome muscle 
      fatigue and increase overall muscle size.*
    
    
      Additionally, Prolab’s booth will offer 
      consumers training 
      and nutrition information, Prolab Shake tastings, prizes such as 
      Prolab t-shirts and shaker cups, and a free membership in Prolab’s 
      VIP Club.
    
    
      * These statements have not been evaluated by the Food and 
      Drug Administration. This product is not intended to diagnose, 
      treat, cure or prevent any disease.
    
    
      For more information on Prolab, interested persons can go to www.prolab.com 
      or call 1-800-PROLAB1 (1-800-776-5221). For more information on the 
      Arnold Classic, interested persons can go to www.arnoldclassic.com.
    
    
      About Prolab Nutrition, Inc.
    
    
      Widely recognized as premier sports nutrition company, Prolab Nutrition, 
      Inc. has been providing professional and aspiring bodybuilders and elite 
      athletes with high-quality sports nutrition products since 1989. Prolab 
      helped pioneer a sports-specific approach to athletes’ 
      nutrition, with a comprehensive product line that allows athletes to 
      customize their nutritional supplement program to meet specific training 
      and physique goals. All Prolab® products 
      feature specialized formulas designed to support training and nutrition 
      goals at every level of an athlete’s regimen.
    
    
      Prolab’s reputation as a premium-quality 
      brand is due to its focus on delivering high-quality nutritional 
      products. This high level of product quality assurance is one of the key 
      factors that sets Prolab apart from other sports nutrition products. 
      Prolab is one of the few sports nutrition companies that undergoes a 
      rigorous quality control in its manufacture to ensure the product is 
      free of banned substances.
    
    
      Prolab® products are available throughout the 
      U.S. at independent health food stores and sports nutrition stores, as 
      well as at www.prolab.com and other 
      online retailers.
    
    
      About Natrol – Nourishing the Potential 
      of Mind and Body SM
    
    
      Established in 1980 and headquartered in Chatsworth, CA, Natrol, Inc. 
      (Nasdaq: NTOL) develops, manufactures, markets and distributes its own 
      premium brands and has a reputation for innovation and rapid response to 
      market opportunities. The portfolio of health, wellness and lifestyle 
      brands includes: Natrol®, 
      Prolab®, Laci Le Beau®, 
      Promensil®, Trinovin®, 
      Nu Hair®, Shen Min®, 
      and H57™ Hoodia.
    
    
      With over 50 product categories, more than 200 products and over 500 
      stock-keeping units (SKUs), Natrol distributes products nationally 
      through more than 54,000 retailers, as well as internationally in over 
      40 other countries. Natrol’s dedication to 
      quality is evidenced by its commitment to high manufacturing standards, 
      earning the company an “A” 
      rating from the Natural Products Association's GMP Certification Program—a 
      designation achieved by less than ten percent of U.S. nutrition 
      companies. For more information, visit www.Natrol.com.