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Share Name | Share Symbol | Market | Type |
---|---|---|---|
Maxpoint Interactive, Inc. | NASDAQ:MXPT | NASDAQ | Common Stock |
Price Change | % Change | Share Price | Bid Price | Offer Price | High Price | Low Price | Open Price | Shares Traded | Last Trade | |
---|---|---|---|---|---|---|---|---|---|---|
0.00 | 0.00% | 13.85 | 0.01 | 199,999.99 | 0 | 00:00:00 |
A joint marketing-media industry program, TAG is a first-of-its-kind, cross-industry accountability program, created by the American Association of Advertising Agencies (4A’s), Association of National Advertisers (ANA) and Interactive Advertising Bureau (IAB) to fight criminal activity across the digital advertising supply chain.
“Customer experience is our top priority, and we are committed to developing robust systems and processes to ensure that ads are delivered to brand-safe sites, and that real consumers view each ad,” said Michelle Engle, VP of product management and product marketing at MaxPoint. “The TAG certification is an honor and a testament to the individuals who proactively and attentively work to maintain security and transparency standards in our technology so we can continue providing quality solutions for our customers.”
To achieve the TAG “Certified Against Fraud” seal, MaxPoint has satisfied the requirements for certification including utilizing domain list filtering, data center IP list filtering and implementing the TAG payment ID protocol. Additionally, MaxPoint provides technology built to detect fraud across a range of undesirable activity backed by a team of trust and safety experts, including:
For more information on TAG “Certified Against Fraud” guidelines, click here.
About MaxPointMaxPoint is a marketing technology company that generates hyperlocal intelligence to optimize brand and retail performance. We provide a platform for brands to connect the digital world with the physical world through hyperlocal execution, measurement, and consumer insights.
The company’s proprietary Digital Zip® technology and the MaxPoint Intelligence Platform™ predict the most likely buyers of a specific product at a particular retail location and then execute cross-channel digital marketing programs to reach these buyers. For more information, visit maxpoint.com.
Media Contact: Alex Fencl alex.fencl@ketchum.com 404.879.9122
Source: MaxPoint Interactive
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