Mercer (NASDAQ:MERCS)
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Mercer International Inc. Announces Senior Marketing Executives
NEW YORK, June 2 /PRNewswire-FirstCall/ -- Mercer International Inc.
(NASDAQ:MERCSNASDAQ:TSX:NASDAQ:MRI.U) today announces the appointment of David
Cooper and Eric Heine as senior sales and marketing executives to lead the
global marketing strategy for Mercer pulp.
Mercer's approximate 1.3 million tonnes of high quality NBSK production will be
sold globally under their direction.
Mr. Cooper will be based in Europe and will focus on European markets while Mr.
Heine will be based in Vancouver, Canada with a focus on North American and
Asian markets. Mercer's strategy is to provide high quality NBSK pulp,
manufactured from modern low cost facilities to meet our customers' needs
throughout the world. In keeping with this strategy, the Company is
establishing a strong global marketing approach to deliver a combination of
effective and reliable direct and agent supported order fulfillment strategies.
Mr. Jimmy S.H. Lee, President and Chairman, stated: "We are delighted that
David and Eric have agreed to join the Mercer Group. They both bring an
enormous depth of international pulp sales and marketing experience."
David Cooper was previously with Sappi, a large global forest products group of
companies. He has held various positions in that group since 1982, has lived
and worked around the world and is recognized for his recent work improving
sales and profitability of Sappi's North American mills.
Eric Heine joins Mercer from Domtar Inc. where, as Vice President - Pulp and
International Paper Sales and Marketing, he oversaw world wide sales and
marketing strategies for Domtar including realigning sales channels to maximize
mill net returns and building brand loyalty with customers.
Mercer International Inc. is a global pulp and paper manufacturing company. To
obtain further information on the company, please visit its web site at
http://www.mercerinternational.com/.
DATASOURCE: Mercer International Inc.
CONTACT: Jimmy S.H. Lee, Chairman & President, or David M. Gandossi,
Executive Vice-President & Chief Financial Officer, both of Mercer
International Inc., +1-604-684-1099; or Investors, Eric Boyriven, or Media,
Scot Hoffman, both of Financial Dynamics, +1-212-850-5600, for Mercer
International Inc.
Web site: http://www.mercerinternational.com/