Loudeye Strengthens Management Team With Two Executive Appointments

Loudeye Strengthens Management Team With Two Executive Appointments
New Executives Bring Significant Industry Experience in Strategy, Finance,
Sales, Marketing, and Operational Management 


SEATTLE, March 9  /PRNewswire-FirstCall/ -- Loudeye Corp. , the worldwide leader
in business-to-business digital media solutions, today announced the
appointments of Larry Madden as executive vice president and chief financial
officer, and Bill Fasig as executive vice president of business development,
sales and marketing.  With decades of experience across major corporations,
technology companies and music businesses, the appointments of Madden and Fasig
strengthen Loudeye's ability to capitalize on emerging opportunities in the
digital media marketplace.

"We believe Larry and Bill's extensive, executive level experience, industry
relationships and proven track record for driving growth in both domestic and
multi-national markets will be important assets for Loudeye," said Jeff Cavins,
president and chief executive officer of Loudeye.  "The market for our digital
music solutions is rapidly expanding across the globe as more companies realize
the impact of digital music on their business.  We look forward to having Larry
and Bill's strategic expertise and global business development experience to
accelerate our worldwide presence and drive the deployment of our products and
services."

Larry Madden, Loudeye's executive vice president and chief financial officer

Madden brings nearly 20 years of experiencein senior financial management, most
recently serving as executive vice president, chief financial officer and chief
administrative officer for Equity Marketing, Inc., a Los Angeles based provider
of integrated marketing services for connecting multinational corporate brands
with popular entertainment content. Previously, Madden was executive vice
president and chief financial officer for Atomic Pop, an online music
distribution and marketing venture.  Before that he served as senior vice
president and chief financial officer for the recorded music and music
publishing investments of Wasserstein & Co., Inc., an investment bank.  Madden
also held executive financial roles at Def Jam Records and Polygram
International, a leading music and entertainment company. He began his career at
Ernst & Young, where he spent 8 years in the firm's media and entertainment
practice.

"As consumers' preference continue to shift from physical delivery to legitimate
digital media stores and services, the revenue potential for Loudeye increases
substantially while our partners find new opportunities for online
distribution," said Larry Madden, Loudeye's executive vice president and chief
financial officer.  "I look forward to being part of this team and helping drive
the next generation of business-to-business digital media services."

As executive vice president and chief financial officer, Madden will oversee all
aspects of Loudeye's financial operations, human resources and administration,
legal and business affairs, and strategic planning.  Loudeye's current chief
financial officer, Jerry Goade, is assuming the role of senior vice president of
finance.

"As we continue to grow on a global scale with increasingly complex deal
structures, we will draw on the expertise and strategic insight from our senior
financial executives," said Jeff Cavins, Loudeye's president and chief executive
officer.  "Adding Larry to this team enhances our financial leadership in
managing the future growth of the company."

Bill Fasig, Loudeye's executive vice president of business development, sales
and marketing

Prior to joining Loudeye, Fasig served as senior vice president of worldwide
marketing and corporate affairs for VeriSign, Inc., where he was responsible for
the development, implementation, and management of worldwide marketing
strategies.  In addition, Fasig supervised campaigns for corporate, divisional
and geographic business units as well as directed regulatory issues, government
relations and industry affairs.  In 2001, Fasig was named AdWeek's Technology
Marketing magazine's "Marketer of the Year."  Before VeriSign, Fasig served as
vice president of corporate communications for Compaq, and was chairman and
managing director of the global technology practice at Young &
Rubicam/Burson-Marsteller.  Prior to that, he held several senior management
roles during his 9-year tenure at Apple Computer and served as a policy analyst
for the U.S. Department of Defense.

In his new role, Fasig will oversee all aspects of Loudeye's worldwide business
development and sales, corporate communications, brand building and marketing
strategy and execution -- helping to facilitate the further adoption of
Loudeye's turnkey digital music and media solutions across the globe.

"The digital music market stands at a pivotal point where companies are seeking
offerings to meet growing consumer demand and content owners are looking for
new, secure revenue opportunities. Loudeye is perfectly positioned in the middle
of the value chain with a strong solution suite and robust media operations
infrastructure," said Bill Fasig, Loudeye's executive vice president of business
development, sales and marketing.  "I look forward to furthering Loudeye's
leadership position, expanding ourmarket penetration and driving growth for the
company worldwide."

About Loudeye Corp.

Loudeye is the worldwide leader in business-to-business digital media solutions
and the outsourcing provider of choice for companies looking to maximize the
return on their digital media investment.  Loudeye combines innovative products
and services with the world's largest music archive and the industry's leading
digital media infrastructure enabling partners to rapidly and cost effectively
launch complete, customized digital media stores and services.  Loudeye, The
Business Behind Digital Media(TM). For more information, visit
http://www.loudeye.com/.

Forward Looking Statements

This release contains forward-looking information within the meaning of the
Private Securities Litigation Reform Act of 1995, including statements by
Loudeye's CEO about the anticipated performance of Larry Madden as executive
vice president and chief financial officer, and Bill Fasig as executive vice
president of business development, sales and marketing, and statements by
Loudeye's CEO, Mr. Madden and Mr. Fasig relating to the company's growth
opportunities resulting from the achievement of Mr. Madden and Mr. Fasig's
objectives. These statements are based on current expectations and actual
results may differ materially due to risks and uncertainties, including lower-
than-expected revenue growth, market penetration, and efficiency increases
following the addition of Mr. Madden and Mr. Fasig to the executive team;
Loudeye's ability to retain key personnel; unexpected difficulties or costs
associated with the integration of Loudeye's multiple technical systems, the
possibility of adverse changes in the market for the distribution of digital
media; and other risks and uncertainties set forth in our most recent Form 10-
Q, Form 10-K and other SEC filings which are available through EDGAR at
http://www.sec.gov/. We assume no obligation to update the forward-looking
statements. 

DATASOURCE: Loudeye Corp.



CONTACT:  Media/press, Candice Yusim, , or Karen DeMarco,

, both of mPRm Public Relations, [phone], for

Loudeye; or Investor relations, Michael Dougherty of Loudeye, [phone]

or 



Web site:  http://www.loudeye.com/ 

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