Loudeye (NASDAQ:LOUD)
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Loudeye Expands Collaboration With Coca-Cola in Europe; Launches
Music Store in Switzerland
Following Success in Great Britain and Austria, MyCokeMusic Launches Today in
Switzerland; Store Powered by Loudeye's OD2 Services
COLOGNE, Germany, Nov. 15 /PRNewswire-FirstCall/ -- Loudeye Corp.,
(NASDAQ:LOUD), a worldwide leader in business-to-business digital media
solutions, today announced the expansion of its digital music collaboration
with Coca-Cola in Europe through the launch of a Coca-Cola branded music store
in Switzerland powered by Loudeye's OD2 services.
Live today at http://www.mycokemusic.ch/, consumers can search, sample, stream
and download digital music from a catalog of more than 400,000 tracks. In
addition to popular international music, MyCokeMusic in Switzerland features an
extensive selection of music and artists specific to the Swiss region.
The store was launched by Coca-Cola as a strategic marketing tool for
strengthening relationships with younger consumers and driving positive brand
recognition. In January 2004, Coca-Cola launched a music store in Great Britain
powered by Loudeye's OD2 services. The store, which can be found at
http://www.mycokemusic.com/, experienced more than 10,000 downloads within the
first 24 hours. In May 2004, Coca-Cola expanded its music services to Austria
using the OD2 platform.
"The new collaboration with Coca-Cola in Switzerland, as well as our recently
announced expansions with MSN and Wanadoo in Europe, demonstrate the increasing
significance of music downloads as a strategic business tool," said Anke
Fleischer, manager of Loudeye's OD2 services for Germany, Austria, Switzerland
and the Netherlands. "Our worldwide presence and experience building and
launching custom branded music stores for our customers, make us an ideal
partner for companies and brands looking to deploy global music services."
About Loudeye Corp.
Loudeye is a worldwide leader in business-to-business digital media solutions
and the outsourcing provider of choice for companies looking to maximize the
return on their digital media investment. Loudeye combines innovative products
and services with the world's largest music archive and the industry's leading
digital media infrastructure enabling partners to rapidly and cost effectively
launch complete, customized digital media stores and services. For more
information, visit http://www.loudeye.com/.
Forward Looking Statements
This release contains forward-looking information within the meaning of the
Private Securities Litigation Reform Act of 1995. These statements are based
on current estimates and actual results may differ materially due to risks,
including the possibility of adverse changes in the market for distribution of
the digital media services targeted by Loudeye's OD2 services; pricing
pressures and other activities by competitors; lack of market acceptance for
Loudeye's products and services; possible delay in the adoption of digital
media or related applications on the web or over mobile networks in general;
and other risks set forth in Loudeye's most recent Form 10-Q, Form 10-K and
other SEC filings which are available through EDGAR at http://www.sec.gov/.
Loudeye assumes no obligation to update the forward-looking statements.
DATASOURCE: Loudeye Corp.
CONTACT: U.S., Karen DeMarco, +1-323-933-3399, or , or
Yasmeen Coning, +1-323-933-3399, or , both of mPRm Public
Relations, for Loudeye Corp.; or Europe, Peter Jefimiec of Faktor 3,
+49 (40) 679 446 53, or , for Loudeye Corp.; or investor
relations, Michael Dougherty of Loudeye Corp., +1-206-832-4000, or
Web site: http://www.mycokemusic.com/
Web site: http://www.loudeye.com/