Inphonic (NASDAQ:INPC)
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InPhonic, Inc., a leading online seller of wireless
services and products, today announced the launch of Wirefly.biz, a
new business unit dedicated to the unique needs of small business
customers. As part of the launch of this new business group, InPhonic
also named John Hannula as Vice President and General Manager for
Small Business. InPhonic's new small business program includes product
offerings and rate plans tailored for the small business owner. These
services are already live and can be viewed at www.wirefly.biz.
In the United States today, there are more than 54 million
employees spread throughout an estimated 6 million businesses within
the "Small Office/Home Office" (SOHO, 1-4 employees) and
"Small-to-Medium Business" (SMB, 5-99 employees) categories. Two out
of three small business employees are considered "mobile" and for
them, wireless service is critical to the success of the business.
According to industry surveys, record numbers of small business owners
are now researching and buying their wireless products and services
online and over the phone.
With www.wirefly.biz, InPhonic extends the Wirefly brand to the
small business marketplace marrying its award-winning online
capabilities and expertise with a dedicated team of account managers
to assist small business customers with a robust suite of services,
discounts and customer support typically afforded only to larger
enterprise companies.
"We see Wirefly.biz and its offerings as a key extension of our
current services, and as both an exciting and significant opportunity
for us to leverage our considerable online reach. We believe we can
deliver this small business program with our online strategies as a
win-win approach with our carrier partners as we strive to drive
incremental sales and create higher revenue accounts with a
high-touch, yet scalable program," said David A. Steinberg, InPhonic's
Chairman and CEO. "John Hannula brings a great deal of wireless
industry experience to InPhonic and his addition further bolsters
InPhonic's push into this key market segment."
John Hannula brings more than 15 years experience in marketing
strategy, product marketing and business development to InPhonic and
Wirefly.biz. With nearly a decade in the wireless industry, Hannula
most recently served as director of marketing for Nextel
Communications, Inc., now known as Sprint/Nextel, where he was
responsible for developing and implementing innovative sales
strategies for small and mid-market business customers, including
channel development and communications for both subscriber growth and
customer loyalty. Prior to Nextel, Hannula held a variety of marketing
leadership roles at eSpire Communications and MCI Corporation. Hannula
holds a bachelors degree from the University of Washington and an MBA
from the McDonough School of Business at Georgetown University.
About InPhonic
Headquartered in Washington, D.C., InPhonic, Inc. (NASDAQ:INPC) is
a leading online seller of wireless services and products. InPhonic
sells these services and devices, and provides world-class customer
service through websites that it creates and manages for online
businesses, national retailers, member-based organizations and
associations under their own brands. InPhonic also operates Wirefly
(www.wirefly.com), a leading one-stop comparison mobile phones and
wireless plans shopping site that has been awarded "Best of the Web"
by Forbes magazine and "Best in Overall Customer Experience" by
Keynote Performance Systems. InPhonic also delivers a full range of
MVNO and mobility solutions to enterprise clients through its Mobile
Virtual Network Enablement (MVNE) platform. Among many awards in its
history, InPhonic holds the distinction as #1 Company of the Year on
the INC. 500 for 2004. For more information on the company, its
products and services, visit the InPhonic Corporate Web site at
www.inphonic.com . INPCG
"Safe Harbor" Statement - Under the Private Securities Litigation
Reform Act of 1995, this press release may contain forward-looking
statements that involve risks and uncertainties. Important factors,
which could cause actual operating results to differ materially from
those in the forward-looking statements, are detailed in filings with
the Securities and Exchange Commission made from time to time by the
Company. This press release and statements are current as of the date
of the individual announcements and the Company undertakes no
obligation to publicly release any revisions to any forward-looking
statement to reflect events or circumstances after the date thereof or
to reflect the occurrence of unanticipated events.