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INCX Interchange

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Interchange Vice President to Present at Newspaper Association of America Conference

17/02/2006 12:30pm

Business Wire


Interchange (NASDAQ:INCX)
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Peter Hutto, Vice President of Business Development and Sales for Interchange Corporation (NASDAQ:INCX), owner of Local.com, a leading local search engine, will be speaking as part of a panel at the upcoming Newspaper Association of America's Marketing Conference in Orlando, Florida on February 21. The panel will discuss strategies for winning the local search war. Mr. Hutto will address how the local search market is rapidly growing and evolving. Topics will include how newspapers and other regional publishers can capitalize on local search. He will also highlight the value of local search to both advertisers and consumers in the regional publishing marketplace. For more information, please contact Kia Stora at 949-789-5270 or kstora@local.com. About Interchange Interchange Corporation (NASDAQ:INCX) owns Local.com (www.local.com), a leading local-search engine that has grown to over 8 million visitors per month and is powered by the company's proprietary Keyword DNA(TM) and local-web indexing technologies. The company serves local and national Internet, wireless and operator assisted local-search markets in the United States and Europe. Interchange generates revenue principally from paid-search advertising via partners such as Yahoo!, SuperPages, LookSmart, Ingenio, ShopLocal.com and Contractors.com. The company recently launched a 60,000 strong domain syndication network in the United States, and has also announced plans to launch Local.com in Europe during 2006. The company is headquartered in Irvine, California, with European headquarters in Stockholm, Sweden. For more information on Interchange, please visit: www.interchangeusa.com.

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