E.Piphany (NASDAQ:EPNY)
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Epiphany, Inc. (Nasdaq:EPNY), a leading provider of
customer relationship management (CRM) solutions for consumer-oriented
businesses, today announced that O2 Ireland, a leading mobile
communications provider in Ireland, has successfully deployed
Epiphany(R) Advisor solutions in its call center and several retail
stores, with support from Capgemini, one of the world's leading
management and IT consultancies. With more than 1.4 million customers
and 40% market share of the wireless market, O2 Ireland will deliver
an enhanced customer experience and reduce churn through the use of
Epiphany's analytical software.
Implemented and activated across O2's call center in December 2004
and in several of its retail shops this April, Epiphany's inbound
marketing solution, Interaction Advisor, is driving consistent,
intelligent interactions through both touchpoints by delivering the
most appropriate message to each O2 Ireland customer.
"We needed a solution that was flexible enough to be deployed
across both our customer care center and retail store customer
channels, yet could still be implemented quickly," said Paul Farrell,
Head of Marketing, O2 Ireland. "Epiphany and Capgemini worked together
to deliver a solution that addressed our deployment needs and enabled
O2 to continue to deliver the best customer experience in Ireland to
our customers."
After reviewing other vendors to support its CRM strategy, O2
Ireland selected the partnership approach offered by Epiphany and
leading systems integrator Capgemini, based on their successful track
record with proven results at other organizations worldwide.
"We congratulate O2 Ireland on putting in place a solution to
provide its customers the best service possible, tailored to
individual customer profiles, needs and wants," said Chris Jeffery,
Global Lead for BSS at Capgemini. "Epiphany Interaction Advisor is an
excellent complement to Capgemini's strength in Customer Relationship
Management, Business Intelligence and the telecommunications market.
Through our success with industry leaders like O2 Ireland we shall
continue to deliver innovative customer insight-driven marketing
solutions that address the key challenges of the telecoms industry."
"With its enviable market share and sound position within the
telecommunications industry, we are proud to help O2 Ireland become a
truly customer-centric organization. By leveraging the industry's most
advanced inbound marketing solution, Epiphany Interaction Advisor, O2
Ireland is driving growth via the adoption and usage of new products
and services," said Karen Richardson, CEO, Epiphany. "This successful
implementation at O2 Ireland with Capgemini helps extend Epiphany's
strong presence in the communications market."
Epiphany Interaction Advisor drives consistent, intelligent
interactions throughout the enterprise by delivering the most
appropriate message to each customer touchpoint in real-time. Through
the presentation of personalized cross-sell and retention offers,
Epiphany Interaction Advisor generates substantial increases in
profitability and customer satisfaction for consumer-oriented
businesses. As the industry's most advanced inbound marketing
solution, this application uses a blend of real-time analytics and
dynamic business rules to maximize the value of each customer
interaction. Leading consumer-focused companies around the world have
achieved significant business results by using Epiphany Interaction
Advisor in their web site, contact center, IVR, and point of sale.
About Epiphany
Epiphany(R) provides CRM software solutions that increase
profitability at the largest consumer-oriented companies by making
every customer interaction intelligent. With over 475 customers --
including nearly 35 percent of the Fortune 100 -- Epiphany powers deep
customer insights and optimizes each relationship from both a revenue
generation and customer retention viewpoint. Built on the industry's
most advanced, service-oriented architecture, Epiphany software
solutions address problems that span business silos, departmental
functions and geographic locations, and result in rapid, measurable
ROI. With a suite of blended marketing, sales and service solutions,
Epiphany enables global organizations to align touchpoints, processes
and technologies around the most valuable enterprise asset -- the
customer. With worldwide headquarters in San Mateo, CA, Epiphany
serves customers in more than 40 countries worldwide. For more
information please visit www.epiphany.com.
Safe Harbor Statement
This press release contains forward-looking statements relating to
future results that may be achieved by customers using the Epiphany E6
software product and future sales opportunities. Actual results could
differ materially from such forward-looking statements. Factors that
could cause actual results to differ materially from the
forward-looking statements include customers' individual purchasing
decisions, competition and the introduction of new products and
services by competitors, our ability to hire and retain qualified
personnel, and general economic conditions. These factors and others
are described in more detail in Epiphany's public reports filed with
the Securities and Exchange Commission, such as those discussed in the
"Risk Factors" section included in the Epiphany's Annual Report on
Form 10-K, Quarterly Reports on Form 10-Q and in the Epiphany's prior
press releases. Epiphany assumes no duty to update any statements made
in this press release.
Epiphany and the Epiphany logo are registered trademarks of
Epiphany, Inc in the United States and other jurisdictions. All other
trademarks are the property of their respective owners.