E-LOAN Surpasses $25 Billion Milestone

E-LOAN Surpasses $25 Billion Milestone 


PLEASANTON, Calif., June 21  /PRNewswire-FirstCall/ -- E-LOAN(R) (NASDAQ:EELN),
an online consumer direct lender, today announced that since the company began
offering its services in June 1997, it has originated more than $25 billion in
consumer loans.

"This is a significant milestone for E-LOAN because it means that we have been
able to provide our open and honest lending process to thousands of consumers,"
said Mark Lefanowicz, Chief Executive Officer and President of E-LOAN.  "It's
also exciting to hear 90 percent of our customers say that they're 'highly
likely' to use E-LOAN again, citing our fast, easy, affordable and transparent
approach."

According to industry sources, the 2004 U.S. consumer debt market for E-LOAN's
principal products totaled approximately $3.8 trillion in originations --
approximately $2.65 trillion in mortgages (approximately $1.44 trillion of
which were purchase mortgage transactions), $431 billion in home equity loans,
and $692 billion in auto loans.(1) A study conducted by Jupiter Research
(January 2004) projects total online mortgage originations will grow from 2.8
percent in 2003 to 7 percent in 2008 of the total U.S. mortgage originations.
Jupiter also forecasts that online purchase mortgage originations are expected
to grow from 1.3 percent in 2002 to 5.7 percent in 2008 of the total U.S.
purchase mortgage originations. And Jupiter forecasts that online refinance
mortgage originations will grow from 2.9 percent in 2002 to 9.8 percent in 2008
of the total U.S. refinance mortgage originations.  In a separate study Jupiter
forecasted that Internet generated auto loans would exceed 2% of all auto loan
originations in 2007.

About E-LOAN

E-LOAN(R) is an online consumer direct lender dedicated to providing borrowers
with a Radically Simple(SM) way to obtain mortgage, auto and home equity loans.
 Since its launch in 1997, E-LOAN has drawn upon its pro consumer values to
improve the lending experience in revolutionary ways.  By eliminating the
traditional incentive structure to charge consumers higher rates, giving
consumers free access to credit scores and getting rid of lender fees, E-LOAN
is providing a uniquely open, fair and honest loan process. Protecting
consumers' financial privacy is also a paramount concern, prompting E-LOAN to
implement industry leading privacy practices and advocate strong consumer
financial privacy protection laws.  Consumers have recognized E-LOAN's
trustworthiness and respect for customers.  An independent study conducted by
TRUSTe and The Ponemon Institute ranked E-LOAN as one of the top 20 most
trusted companies for privacy in America. E-LOAN was the highest ranked online
financial services company to make the top 20.  In another independent study by
The Customer Respect Group, E-LOAN received the overall highest rating in the
Online Customer Respect Study of North America's largest financial services
firms.

From inception through March 31, 2005, E-LOAN has originated and sold over
$25.4 billion in consumer loans.  E-LOAN is publicly traded on the Nasdaq
National Market under the symbol EELN.  To find out more about E-LOAN and its
products and services, logon to http://www.eloan.com/ or call 1-888-E-LOAN-22.

This news release contains forward-looking statements based on current
expectations that involve risks and uncertainties.  E-LOAN's actual results may
differ from the results described in the forward-looking statements. Factors
that could cause actual results to differ include, but are not limited to,
general conditions in the mortgage and auto industries, interest rate
fluctuations, and the impact of competitive products.  These and other risk
factors are detailed in E-LOAN's periodic filings with the Securities and
Exchange Commission.

  (1) MBAA (Mortgage), SMR Research (Home Equity), Company Estimate (Auto)

   E-LOAN Press Contact:
   Laurie Azzano
   Cosmo Public Relations
   504-296-1349
   

   E-LOAN Press/Investor Contact:
   Tiffany Fox
   E-LOAN Public/Investor Relations
   925-847-6314
   

DATASOURCE: E-LOAN



CONTACT:  Media, Laurie Azzano of Cosmo Public Relations,

[phone], or , for E-LOAN; or investors, Tiffany Fox

of E-LOAN, [phone], or 



Web site:  http://www.eloan.com/ 

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