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DoubleClick Wins Marketing Excellence Awards From Jupitermedia's
2005 Clickz.Com for DART Motif and DARTMail
NEW YORK, July 5 /PRNewswire-FirstCall/ -- DoubleClick Inc. (NASDAQ:DCLK), a
leading provider of solutions for advertising agencies, web publishers and
marketers, today announced that its rich media solution, DART Motif(SM), and
its email marketing solution, DARTMail, each won in their respective category
in Jupitermedia's 2005 ClickZ.com Marketing Excellence Awards.
DoubleClick's DART Motif won in the Rich or Streaming Media Technology/Product
category and DARTMail won in the ASP Email Marketing category. Judges of the
awards were a range of interactive marketers that make up ClickZ.com's reader
base.
"It's an honor that our industry peers have bestowed this recognition on DART
Motif and its dedicated product, sales and customer support team," said Doug
Knopper, Senior Vice President and General Manager, Ad Management, DoubleClick.
"The product has made great strides in the marketplace since its inception, and
we're greatly encouraged by the positive feedback from the advertising and
creative community. This award is another reminder that DART Motif has become a
serious contender in the rich media space."
Created by integrating Macromedia Flash MX 2004 with DART ad management
solutions, marketers and ad agencies use DART Motif for their rich media
campaigns to benefit from increased efficiency, improved campaign performance,
customized levels of service and centralized reporting. By becoming DART
Motif-enabled, publishers can meet the demand from advertisers and their ad
agencies which use DART Motif.
"DARTmail is frequently identified by industry analysts and researchers as one
of the leading solutions for email marketers and publishers, but it is
especially rewarding to be recognized by ClickZ's readers most of whom are
marketers that rely on technology on a daily basis," said Eric Kirby, Senior
Vice President and General Manager of DoubleClick Email Solutions.
DARTmail is DoubleClick Email Solutions' flagship product, which together with
the UnityMail email software platform provides the industry's most complete and
customizable email service offering, incorporating leading technology,
unparalleled service and support, strategic and professional services, and
unrivalled delivery management to more than 400 world-class marketing
organizations, publishers and agencies globally.
Additional information on DoubleClick's solutions for advertising agencies,
marketers and web publishers can be found at http://www.doubleclick.net/ .
About DoubleClick Inc.
DoubleClick is the leading provider of solutions for advertising agencies,
marketers and web publishers to plan, execute and analyze their marketing
programs. DoubleClick's marketing solutions -- online advertising, search
engine marketing, affiliate marketing and email marketing, -- help clients
yield the highest return on their marketing dollar. In addition, the company's
marketing analytics tools help clients measure performance within and across
channels. DoubleClick Inc. has global headquarters in New York City and
maintains 22 offices around the world.
Contact:
Jenny Connorton
DoubleClick Inc.
212.381.5183
DATASOURCE: DoubleClick Inc.
CONTACT: Jenny Connorton of DoubleClick Inc., +1-212-381-5183,
Web site: http://www.doubleclick.com/