Candie's Inc. to Change Company Name to Iconix Brand Group, Inc.; Name Change to Reflect Multi-Brand Management Platform

Candie's, Inc., (NASDAQ: CAND) (the "Company") announced
today that effective July 1st it will change its corporate name to
Iconix Brand Group, Inc. ("Iconix") and will trade on the NASDAQ stock
exchange under the ticker symbol ICON. The name change represents the
final step of the transformation of the Company's business from an
operating footwear and apparel company to a brand management business.
Iconix today owns three brands, Candie's(R), Bongo(R) and Badgley
Mischka(R) and has licensed them in a broad variety of categories to
retailers, wholesalers and distributors worldwide.
   Neil Cole, Chairman and CEO of Iconix, stated, "The word Iconix
symbolizes our goal of owning a strong and diversified portfolio of
many leading brands. Our new business model is aligned with the
expertise of our management team and optimizes shareholder value by
minimizing the risks associated with operating a fashion company in
today's retail environment." Cole added, "The proliferation of low
cost overseas manufacturing and retail consolidation is changing the
traditional supply chain model. Our goal is to create strategic
alliances with retailers and suppliers worldwide and add value to this
network through our expertise in marketing and merchandising. We are
excited to have fully transitioned our business to the brand
management model with an infrastructure in place to easily integrate
new brands into our unique platform."
   The Company's name change will become official on July 1st, 2005,
with the Company switching NASDAQ ticker symbols from CAND to ICON on
the same day. A new corporate website with information on the Company
and its brands will launch at www.iconixbrand.com.

   About Candie's, Inc.

   Candie's, Inc. is in the business of licensing the CANDIE'S(R),
BONGO(R) and BADGLEY MISCHKA(R) trademarks to retailers and
manufacturers worldwide. Through its wholly owned subsidiary,
Brightstar Footwear, Inc., the Company also arranges for the
manufacture of footwear products for mass market and discount
retailers under the private label brand of the retailer. For investor
information please visit the corporate web site at
http://www.candiesinc.com.